Abby attracted her target audience through the magazine's front cover design. She used bold colors like blue and pink/purple that would appeal to both males and females. The fonts were also bold and appropriate for her target age range. The central black and white image on the cover promoted the magazine's focus on mature pop music. The language and tone addressed the intended audience age range. The consistent genre and house style would be obvious to readers and attract them to buy the magazine for articles on topics relevant to that audience.

1. QUESTION 5: HOW
DID YOU
ATTRACT/ADDRESS
YOUR AUDIENCE?
Abby Spurling

2. I attracted my target audience by mainly my front
cover, using colours, fonts and images that would
attract the eye of the readers. I used plain, bold
colours that would work with both male and females
such as blue, pink/purple. The fonts are bold and
appropriate for the ages I’m targeting; some of these
fonts are Brittanic Bold, Broadway, Century Gothic,
Lucida Sans.
Britannic Bold
Broadway
Century Gothic
Lucida Sans

3. The central image on my front cover is the main
attraction for my magazine as it’s based on pop music
and i wanted to go one up and make a mature pop
magazine and I feel the image really promotes that
idea, i used a black and white edit on the image as if it
was in colour it would be the same as all the other
magazines in the pop genre so making it different is
unique.

4. The mode of address helps majorly to address my
audience as its appropriate for the targeted age
range of my magazine and if the mode of address
was different it would appeal to a other audiences
that wouldn’t be right for my magazine.

5. People would want to buy my magazine as its
specific to my audience I’m targeting, the inside
information is something that would attract many
people to read the articles and the genre and
house-style is obvious so people know what
they’re getting.