Intranet trends in Finland 2014 based on the Intranets in Finland 2014 survey. How are the Finnish intranets doing?
The first ‘Intranets in Finland 2014′ study was conducted this summer. The slideshow will present the typical features of Finnish intranet and current intranet trends in Finland. Differences and similarities between Swedish and Finnish intranets are also covered.
Presentation at Intranätverk 2014 seminar in Stockholm 13 November 2014.
Empowering Local Government Frontline Services - Mo Baines.pdf
Intranet trends in Finland 2014
1. INTRANET TRENDS IN FINLAND
Hanna P. Korhonen / North Patrol, 13.11.2014
Results of the first
Intranets in Finland
study
2. How are the Finnish intranets doing?
1. Typical elements of Finnish intranets
2. Differencies and similarities between Finnish and Swedish intranets
3. Intranet trends in Finland
Intranets 2 in Finland study 2014 | North Patrol
3. Who am I?
Hanna P. Korhonen
Intranet & Web Communications Specialist
• Communications professional specialised in
online and internal communications
• Involved with web projects since the mid-
1990s
• Over 10 years of professional experience with
web services e.g. as an editor-in-chief, project
manager, buyer product owner,
administrator, and as well as leading
extensive roll-outs and training users
Intranets 3 in Finland study 2014 | North Patrol
Twitter:
@hannapkorhonen
SlideShare:
hannapkorhonen
Email: hanna.korhonen
@northpatrol.com
northpatrol.com
northpatrol.com/blog
intranet-ostajanopas.fi
4. 1. PROJECT
PLANNING
2. CONCEPT
3. REQUIREMENTS
SPECIFICATION
4. TECHNOLOGY
SELECTION
5. COMPETITIVE
BIDDING PROCESS
6. PARTNER
SELECTION
7. PARTICIPATION IN
STEERING GROUPS
8. TRAINING AND
SEMINARS
• Vendor- and technology neutral consultancy
for intranet, extranet and CMS projects
• Helsinki-based, but most clients operate in
Northern Europe, Scandinavia or Russia
• Founded 2012, growing
5. THE INTRANETS IN FINLAND 2014 STUDY
• Online survey 6 May – 8 June 2014
• Especially intranet managers were recruited to answer the survey
• 113 responses, presenting at at least 94 different organisations (some answers were
anonymous)
Intranets 5 in Finland study 2014 | North Patrol
e.g.
40 features studied under 5 themes:
1. News and internal communications
2. Interaction and social features
3. Teamwork
4. Operations management and
business information
5. The classics
36 questions
6. 70 % of the intranets
are owned by
Communications
TYPICAL FINNISH INTRANET
1. Links to common tools (82 %)
2. Events calendar (81 %)
3. Phone book (80 %)
4. Organizational guidelines (80 %)
5. Lunch menus (69 %)
6. An internal news tool that is
replacing email (68 %)
7. Media monitoring results (65 %)
8. Transactional services (e.g. travel
invoices or applying vacation) (65 %)
9. Commenting on content (63 %)
10. Flea market (63 %)
Intranets 6 in Finland study 2014 | North Patrol
Intranet strategy and
management:
“Would you say the
development of the
intranet is purposeful and
methodical?”
22 % Not really
56 % In some ways, yes
23 % Absolutely
7. Finland 2014 Sweden 2014
82 % Links to common tools
80 % Phone book
92 % Links to common tools
89 % Phone book
?? % News
81 % Events calendar
96 % News
60 % Calendar
63 % Commenting on content
53 % Free-form discussion
46 % Submitting initiatives/ideas
22 % Building networks with other users
57 % Commenting on content
33 % Discussion forum
33 % Submitting initiatives/ideas
16 % Building networks with other users
56 % Sites/spaces for teamwork 38 % Sites/spaces for teamwork
59 % Key business indicators 33 % Key business indicators
Sources:
Finland: Intranets in Finland 2014 survey by North Patrol Oy
Sweden: Hur mår Sveriges intranät? Trendundersökning 2014 by Web Service Award AB, Stockholm 2014
8. INTRANET PLATFORMS: FINLAND VS. SWEDEN
12%
0
24%
1%
7%
6%
Microsoft SharePoint
Other
Atlassian Confluence
Liferay
Self-developed
EPiServer
Sources:
Finland: Intranets in Finland 2014 survey by North Patrol Oy
Sweden: Hur mår Sveriges intranät? Trendundersökning 2014 by Web Service Award AB, Stockholm 2014
* Intranets in Sweden 2013 survey by IntraTeam
38%
3%
0
22%
0%
5%
46%
43%
0% 10% 20% 30% 40% 50%
SiteVision
Finland 2013 Sweden 2014
Same system
also used for
public website:
28 % Finland
52 % Sweden (*)
9. 1. Breakthrough of mobile
43 %
of Finnish intranets are
accessible with mobile devices
This will revolutionize the use of intranets for employees not working at a desk.
How do we utilize this opportunity?!?
Intranets 10 in Finland study 2014 | North Patrol
44 %
of the respondents say that
developing better mobile
connections to the intranet is one
of the most important issues to
deal with in the near future.
10. 2. Video content exploding
71 %
42 % will increase
Publish videos
in their intranets
Intranets 11 in Finland study 2014 | North Patrol
the use of video
on their intranets
11. 3. Increasingly social features
63%
50% 47% 46%
Current situation.
71 % 63 % 76 % 65 % 65 % 63 % 76 %
% of the respondents say the following features are raising in importance
70%
60%
50%
40%
30%
20%
10%
Intranets 12 in Finland study 2014 | North Patrol
39% 38% 35%
0%
Commenting
on content
Publishing
your personal
profile
Q&A sections Generating
and sharing
ideas and
initiatives
Liking content Publishing
your own
content, such
as blogs
Praising co-workers
and
rewarding for
work well
done
12. 4. Wider collaboration possibilities
56%
45%
Current situation.
50 % 66 % 40 % 55 % 62 %
60%
50%
40%
30%
20%
10%
Intranets 13 in Finland study 2014 | North Patrol
34%
24% 22%
0%
Sites or spaces for
teamwork
Editing team
documents
Workspaces / team
sites available for
every employee to
follow
Inviting external
participants to the
spaces/sites on
their intranet
Networking with
other users
% of the respondents say the following features are raising in importance
13. 5. Integration into operational management
59%
46%
Current situation.
49 % 65 % 76 % 44 % 56 % 40 %
% of the respondents say the following features are raising in importance
70%
60%
50%
40%
30%
20%
10%
Intranets 14 in Finland study 2014 | North Patrol
35% 31%
19%
11%
0%
Key business
indicators
Sharing initiatives
or ideas to
management
review
Praising co-workers
and
rewarding for
work well done
Business reports Customer
feedback
Information on
competitors’
activities
14. 6. Emphasis on transparency
The principle of transparency and openness is growing in importance:
Many organizations have made all of their collaboration workspaces or team sites available for
every employee to follow.
Transparency and openness means giving all users the same access rights to content and the same
publishing rights to discussions, commenting, and blogging.
Currently: in many cases only employees & management are present on intranets
• Employees personal profiles and photos, blogs, Q&A, comments, interviews, guidelines
• Management blogs, comments (with their photos from the personal profile), interviews
Now growing in importance:
• Making the current situation of the organisation visible key business indicators, reports
• Making the knowledge of the organisation visible idea generation, professional blogs, Q&A
• Making the customers, markets and other stakeholders visible customer feedback, business
reports, market analysis
Intranets 15 in Finland study 2014 | North Patrol
15. Recommendations for intranet buyers
by North Patrol
1. There are many concepts for intranet, for different purposes and organisational
cultures. You cannot copy an intranet (or fancy features from a study!).
2. First decide the concept. Then choose the technology.
3. Highly personalized front page is dead. Instead spend your time thinking usable
team sites/spaces or startingpoints for few selected roles, e.g. for sales,
supervisors.
4. Mobile access will revolutionase intranets and internal communications. But is
the IT ready for that level of openness (security issues)? Talk to you IT!
5. Nobody wants to own collaboration or the information inside the organisation.
Maybe communications just needs to grab it and make it work!?
Intranets 16 in Finland study 2014 | North Patrol
16. • Slides on SlideShare:
http://www.slideshare.net/hannapkorhonen
• Further information about the study at
http://northpatrol.com/blog
• The full report (in Finnish): http://intranet-ostajanopas.
fi/intranet-selvitys
• Twitter: @hannapkorhonen &@NorthPatrol
Thank you.
17 North Patrol Oy
Editor's Notes
Intranets in Finland 2014 (Intranet-palvelut Suomessa 2014)This was the first time the Intranets in Finland survey was conducted. It ran from May 6 to June 8, 2014 and had 113 respondents from at least 94 different organizations representing all industries and business sectors, in sizes ranging from under 50 to over 10,000 employees. The survey by North Patrol included 36 questions.
(For example, have measurable goals been set for your intranet; is personnel’s satisfaction with the intranet monitored, is its usability followed etc.?)
Ownership:
- Finland: 70 % communications 19 % IT administration 13 % no unit with total responsibility (10 % management 7 % other 4 % marketing 2 % human resources - independent unit)
- Sweden: 77 % communications 18 % IT or Knowledge Management 11 % other (9 % human resources 7 % marketing 4 % management 4 % independent unit 2 % no unit with total responsibility)
No significant differences in the roles of the intranets.
Intranets are being used for social purposes and communication, and approximately half of them also for teamwork.
In both countries, the intranet owner is usually the communications department.
In Finland, intranets are slightly more actively used.
Mobile access and usage is also more common in Finland than in Sweden.
A mobile revolution of intranets is about to happen very soon. The opportunity to use their intranet with mobile devices will revolutionize the use of intranets for employees not working at a desk (blue-collar workers).
Currently, two out of five intranets in Finland are accessible with mobile devices. Half of the respondents say that making intranet accessible for mobile devices is one of the most important issues to deal with in the future. This is the case especially in private businesses, which represent half of the respondents of the study.
Video content is published only on less than half of today’s intranets. Large organizations have been the first to introduce the use of video.
The use of video content is increasing significantly. Three of four respondents state that they. Videos are the 3rd most rising in importance of the 40 features studied.
Social features on intranets are already very common. Currently, however, they tend to be quite limited—for example having a possibility to comment only on intranet news.
Social is now turning a new leaf.
The new social intranets are all about having social elements integrated into every feature and functionality. People you work with are present on the intranet with their own faces and with their own thoughts, through, for example, blogging, sharing, and in collaboration tools.
According to the survey, especially the following social and community features of intranets are raising in importance:
All these eight features make it to the top-10 of features rising in importance. All in all, 40 features were studied.
Team sites, group workspaces, and other tools to support team and project collaboration are quite commonly found on Finnish intranets. Organizations provide the sites or spaces for teamwork either as part of the common intranet or on a special platform separate from the traditional intranet.
Only one in four respondents say they have made it possible to invite external participants to the spaces or sites on their intranet, but half of the respondents say the possibility to do so is becoming more important in the future.
In the service sector, sharing knowledge in an organized way on intranets will help bring the tacit knowledge of employees to light, and build the information and knowledge capital of the organization.
Using intranet as a leadership and operations management tool is a fast advancing intranet concept, according to the study. The intranet is becoming a more integrated part of the toolbox for organizational management.
The thoughts and ideas of top management, middle management, employees—and now also the clients— are pulled together on intranets into a common dialogue. Management has become social and transparent on intranets; managers are present with their own faces like all other members of the organization.
An increasing number of Finnish intranets are used for praising co-workers and rewarding for work well done, giving information behind decisions, generating and sharing ideas, handling and publishing feedback from clients, and for publishing market and competitor data.
These features are overwhelmingly important in the trade and services, as well as the banking, finance and insurance sectors compared with any other sectors.
The principle of transparency and openness is growing in importance, according to the study. Transparency and openness means giving all users the same access rights to content and the same publishing rights to discussions, commenting, and blogging.
Most of the organizations studied have made their intranets remotely available.
Also, most of the organizations have made all of their collaboration workspaces or team sites available for every employee to follow. The smaller the organization, the more typical this principle of transparency is.
In the future, according to the respondents, the intranet features boosting the transparency of the organization will become even more important. These features include generating and sharing ideas and initiatives.
As an interesting curiosity, even the heavily regulated banking, finance and insurance sector is about to take the principles of openness in use.