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Social media mashup 2014 elevate bb edits (1)

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Social media is one of the reasons why 25% of all marketing budgets are now dedicated to events. Incorporating a social media strategy and creating key social moments have become an integral part of the planning process. In this workshop, BizBash C.E.O. and founder, David Adler along with Mallorie Rosenbluth from Likeable Media and Jeff Ramos from MKG, will examine the intersection of social media and events sharing examples of what gets the attention of guests, and how that influences social media sharing.

Social media mashup 2014 elevate bb edits (1)

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The Social 
Media/Events 
MashUp 
Social Media IS Decor 
#ElevateNYC
Mallorie Rosenbluth 
Likeable Media 
@LikeableMedia 
Andrew Stevens 
We Came in Peace 
@WeCameInPeace 
David Adler 
BizBash 
@BizBashLive 
Jeff Ramos 
MKG 
@thisismkg
“You need to think of yourself not 
just as a planner for what’s taking 
place in these four walls, but as an 
event planner for what is taking place 
in cyberspace at the same time” 
- Brian Solis 
#ElevateNYC
Mallorie Rosenbluth 
Likeable Media 
@LikeableMedia 
During 
Mallorie Rosenbluth #ElevateNYC
#ElevateNYC 
Social Integration: Pre-Event 
Crowd-source 
Call for 
speakers 
Giveaways 
Involve the 
speakers 
Mallorie Rosenbluth
Social media 
efforts should start 
before your events 
#ElevateNYC 
#ElevateNYC 
Tweet This: 
Mallorie Rosenbluth

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Social media mashup 2014 elevate bb edits (1)

Editor's Notes

  1. Social media is one of the most important tools planners and marketers can use to disseminate event information, interact with attendees, solicit feedback, and create year-round engagement with a target audience.