1. Ericson A. Molino
#119 Luta Norte, Malvar, Batangas, 04233
molinoericson1@gmail.com
+639469666288
Summary
A highly motivated and hard working marketing major with one year experience in
sales across a leading beverage company. Proven and made records and growth in sales by
providing effective and consistent strategy. Improved operational effectiveness in introducing
new products and launching promotional activities resulted a 100% growth. An innovative and
productive salesperson passionate in creating a competitive advantage to achieve business
results.
Work Experience
Coca – cola FEMSA Philippines July 1, 2014 up to present
Silangan, Canlubang, Laguna
Account Developer, Pre – seller
Delivers an effective, efficient and strategic solution that covers the areas of policies,
procedures, compliance and enabler within the Customer Development division and critical
business trade.
Selected Key Accomplishments
Develop and produced point-of-purchase materials, displays promotional
and coordinated regularly with the Sales Teamand top customer for the
implementation of trade activities.
Increased the contribution of the product sales from 53% to 80% against
competitor by developing channel specific promotions to increase the
effectiveness of brand availability in designated area.
Effectively activated new potential clients by allocating of promotional
programs and activities resulting target achieved from 83% to 107% from
period 3 to 7.
People Management
Consistently motivated my delivery crew to increase on the time delivery of
all core SKU’s from a performance level of 70% to 100%.
Problem Solving
Reduced late deliveries from 2 to 3 time a week down to zero to 1 by proper
delegation and scheduling of task among my crews.
2. Education
Bachelor of Science in Business Administration Major in Marketing Management
Batangas State University (Malvar Campus)
2008 – 2012
Personal Data
25 years of age, single, have strong interpersonal skills, morally upright and able to meet the
demands of a dynamic workplace.
References
Paul Torres
Commercial Unit Director
Coca – cola FEMSA Philippines
+639175394246
Mark Alvin P. Onrubia
Sales executive
Coca – cola FEMSA Philippines
+639175266192
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