MELC 1

2. PRE-TEST

3. DIRECTIONS:
Read and answer the
questions. Choose the
letter of the correct
answer for the questions
given.

4. 1. __________ has ads that revolve around
a single idea.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

5. 2. It provides a framework in which
processes of advocacy can be easily
developed and
enclosed.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

6. 3. It is a political tool by which an individual
or group aims to influence public policy
and resource allocating decisions within
political, economic and social system and
institutions.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

7. 4. It is used by grassroots-based social
movements and a tool for the elite and the
state itself.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

8. 5. It is a movement which uses the people
in a given area as the basis for political or
economic movement.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

9. LET’S
CHECK!

10. 1. __________ has ads that revolve around
a single idea.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

11. 2. It provides a framework in which
processes of advocacy can be easily
developed and enclosed.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

12. 3. It is a political tool by which an individual
or group aims to influence public policy
and resource allocating decisions within
political, economic and social system and
institutions.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

13. 4. It is used by grassroots-based social
movements and a tool for the elite and the
state itself.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

14. 5. It is a movement which uses the people
in a given area as the basis for political or
economic movement.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

15. PRIMING
ACTIVITY

16. UNJUMBLE LETTERS
Arrange the
letters to form a
word.

17. SERERCHA
-provides solutions
to the problems

18. RESEARCH
-provides solutions
to the problems

19. PAIGNMAC
-advertisements that
revolve a single
subject.

20. CAMPAIGN
-advertisements that
revolve a single
subject.

21. CYCAADVO
-it is an action for-a -
cause

22. ADVOCACY
-it is an action for-a -
cause

23. TOPIC:
LANGUAGES OF
RESEARCH,
CAMPAIGNS AND
ADVOCACIES

24. LESSON OBJECTIVES:
At the end of the lesson, you are expected
to:
• Define research, campaign and
advocacy.
• Observe the language of research,
campaigns, and advocacies.
• Make a campaign and advocacy of the
topics.

25. LANGUAGES
OF
RESEARCH

26. A. RESEARCH
-it primarily focuses upon
improving quality and is a
research for knowledge
(Kapur, 2018)

27. ReView Approach:
E-Module as an alternative
tool in Enhancing English
Receptive Skills
RESEARCH TITLE

28. RESEARCH
PROCESS
1. Starts with a question or a problem.
2. Do further observations or perform an
experiment to test their idea.
3. Analyze the data (information) they have
collected.
4. Publish procedures, data, and
conclusions.

30. LANGUAGES
OF
CAMPAIGN

31. B. CAMPAIGN
-this can be a single ad or a series of
ads.
-it has ads that revolve around a
single idea.
-it provides a framework in which
processes of advocacy that can be
easily developed and enclosed.

33. 5 DIMENSIONS OF CAMPAIGN
1. Awareness Raising – this is
intended to make the problem
to be addressed known by the
general public.

34. EXAMPLE:

35. 5 DIMENSIONS OF CAMPAIGN
2. Research – another
dimension that is based on
research, since it provides the
necessary knowledge to take
action.

36. EXAMPLE:
Experimenting to come up with
a vaccine to cure COVID 19.

37. 5 DIMENSIONS OF CAMPAIGN
3. Social Mobilization – these
are used by grassroots-based
social movements, but also as a
tool for the elite and the state
itself.

38. EXAMPLE:
EDSA revolution, Human Rights
rally .

39. 5 DIMENSIONS OF CAMPAIGN
4. Training – it is the process
focused on a clear and specific
target.
- it further develops the contents,
but also the scope and the vision.

40. EXAMPLE:
Training police for proper actions
on crime, training for teachers to
update them on teaching
strategies, trainings for nurses for
new practices in caring for
patients.

41. 5 DIMENSIONS OF CAMPAIGN
5. Lobbying – it is an act to
influence decisions made by
officials in the government.

42. EXAMPLE:
POLITICS OF COALITION-
BUILDING FOR DEMOCRATIC
REFORM: A PHILIPPINE
EXPERIENCE

43. LANGUAGES
OF
ADVOCACY

44. C. ADVOCACY
- it is an action for a cause or purpose
such as a media campaign of an non-
government organization or NGO that
works for human rights to find
shareholders and partners to sustain
its activity.

46. EXAMPLE:

47. ACTIVITY 1:
RE-SEARCH

48. DIRECTIONS:
Search the word being
describe. Choose your
answer inside the box.

49. good or positive effects to plan (or a plan of) how something
will be made or done
to work together hold back or hide some information
(that might change the results)
twisted, presented in a way to
encourage false conclusions
the organization and study of
numerical data
a researcher’s desire to get certain
results rather than others
the results at the end of a test or trial
collected facts or information what has been learned or shown at
the end of a study
OUTCOME BENEFITS COLLABORATE DESIGN BIAS
DISTORTED DATA WITHHOLD STATISTICS CONCLUSION

50. ACTIVITY 2:
What am I?

51. DIRECTIONS:
Identify the product for
its famous slogan.

52. COMPREHENSION CHECK:
1. Who is Horacio Cabilin?
2. How many students did Rizal
have? How did the students pay
him?
3. By building a dike, what did Rizal
teach his students?

53. GROUP
ACTIVITY 3:
Complete Me

54. DIRECTIONS:
Write your own Self-Advocacy.
Use the situation in school
where you have difficulty in
one of your subjects.

55. WRITTEN
WORK 1

56. DIRECTIONS:
Read each item carefully.
Choose the letter of the best
answer.

57. 1. This is a process focused on a
clear and specific target.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

58. 2. This involves a lot of different
groups like civic and religious
organizations, particularly the
members of institutions.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

59. 3. This is an act to influence
decisions made by officials in the
government.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

60. 4. It is the other dimension that is
based on fact-finding and provides
the necessary
knowledge to take action.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

61. 5. It includes many different
stakeholders involved for the complexity
of the topics usually
chosen; like, academics, partnership
with universities and field data and
interviews.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

62. LET’S
ANSWER

63. 1. This is a process focused on a
clear and specific target.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

64. 2. This involves a lot of different
groups like civic and religious
organizations, particularly the
members of institutions.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

65. 3. This is an act to influence
decisions made by officials in the
government.
a. Training
b. Lobbying
c. Mobilization
d. Grassroots

66. 4. It is the other dimension that is
based on fact-finding and provides
the necessary
knowledge to take action.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

67. 5. It includes many different
stakeholders involved for the complexity
of the topics usually
chosen; like, academics, partnership
with universities and field data and
interviews.
a. Advocacy
b. Campaign
c. Research
d. Advertisement

68. PERFORMANCE
TASK 1

69. BRAND ME!
Make a campaign and advocacy of
the topics that will be presented in
the next slide. Use advertisement,
slogan and a short statement to
persuade the audience to stand for
your cause.

70. A. COVID 19
B. New Normal in Education
C. Philippines Rises Amidst
the Deadly Illness

71. DIRECTIONS: