Learn more about how to create a winning MLM team culture.

1. How to Build a Team Culture
in Your MLM Business
Chuck Holmes
Network Marketing Professional

2. Overview
• All societies have some type of culture. I think of a culture as a way people communicate
and connect with others. It encompasses certain values, beliefs, languages and
traditions.
• Think about college football for a minute. When you enter a football stadium on game
day, people are excited. They were their team’s jersey. They sing their team’s song or
anthem. They cheer and celebrate together. This is an example of culture at work.
• Network marketing is no different. The biggest companies in our industry have a strong
team culture and company culture. Think of companies like Amway, Mary Kay and
Herbalife for a moment.
• Their reps use certain jargon. They dress a certain way. They attend events and celebrate
together. This is culture at work. Because of this strong culture, these companies have
grown into multi-billion-dollar companies.
• Cultures are important because people want to belong to something. It is an important
human need.
Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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3. Build a Team Culture
If you’re trying to build a team culture for your own MLM business, you want
to do a few specific things.
• First off, you want to identify your team values. In other words, what traits
are important to everyone on the team? This might include loyalty, team
work, recognition, honesty, integrity, etc.
• The next thing you want to do is have live events. Events are vital to your
business success. This is where people get together to spend time together,
learn new skills and be recognized. Events are the glue that keeps your
business together.
• Next, you need recognition. Babies cry for recognition and adults are
willing to die for it. It’s an important human need. You need formal and
informal ways to recognize just about EVERY accomplishment your team
members make. Remember, people want to be appreciated.
Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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4. Build a Team Culture
• Furthermore, you need a team name. Think of it like the name of a sports
team. Design shirts, certificates, awards, medals, trophies, bumper stickers,
and stickers with your team name on them. Hand them out whenever
possible. This helps spread the word and makes people feel important.
• Finally, the most important part of a strong team culture in your MLM
business is personal development. You must encourage personal
development.
• You want a team culture that encourages people to grow and face their
fears. You want a team culture that encourages people to step out of their
comfort zone.
• If you can help people grow as people, they will stick around, even if they
decide to stop building the business.
Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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5. Key Points
• People want to belong to something bigger than themselves
• The team is more important than the individual
• You need a solid team culture if you want people to STAY in the
business
Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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6. About Me
Chuck Holmes is currently the top affiliate and top
recruiter in his network marketing company, which
specializes in natural and organic products. His company
offers a free online marketing system with capture pages
and autoresponders. Chuck gives his team members 200
free leads each month and provides tons of training. We
even have a team postcard marketing system. Let’s
connect.
(352) 503-4816 EST
chuck@onlinemlmcommunity.com
www.onlinemlmcommunity.com
Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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