1. CELINE BOUDREAUX-MCCADDON
New Orleans, LA C: 504-453-8062 |Celbou@att.net
Executive Summary
Award-winning, top performing sales professional with a record of excellence in the Pharmaceutical industry.
Over 20 years of experience in reagent, instrument, and pharmaceutical sales. Represent the culture, mission,
and values of the company and provide exceptional customer service in demonstrating the superior value of
products represented. Strategically plan and execute strategiesfor newproduct introduction and market
penetration. Build and manage key and long term relationships with targeted hospitals, primary care and specialty
physicians, pharmacists, and administrators. Establish credibility and trust in representing productlines that
provide solutions to providers and patients. Adept at achieving sales through teamwork in a rapidly changing
pharmaceutical environment.
Highlights
New Product Launch Sales Territory Management
Competitive Analysis Strategic Marketing Plans
Market Analysis New Market Penetration
Product Knowledge Consultative Sales Techniques
Customer Relationship Management Persuasive Selling / Closing Skills
Customer Service Problem Solving Techniques
Experience
Senior Pharmaceutical Sales Specialist 07/2002 to 01/2017
Endo Malvern, PA
Developed and implemented strategically sound business plans and tactical strategies.
Consistently achieved individual, territory, and company goals for sales, market share,call metrics and
sample distribution.
Managed sales call activity on the phone and in the field to educate and influence customers and build
product sales.
Engaged clients in in-depth program discussions and presentations, providing value-added education and
product benefits to growproduct volume.
Effectively and persuasively communicated with customers, using effective selling, listening, and
negotiation skills, proper terminology and approved messaging and materials.
Achieved top performance by strategically adapting to a rapidly changing, competitive environment.
Key Accomplishments:
Successfully launched or represented Lidoderm, Percocet, Zydone, Opana,Opana ER, Frova, Belcuca,
and Sumavel DosePro to major specialty clinics and hospitals in southern Louisiana and Mississippi Gulf
Coast, exceeding goals year over year.
Promoted to Level 4 Senior Representative for award wining sales achievements and contributions to the
organization.
Top 1% performance in all key performance metrics, recognized for regional sales achievement in 2003.
Recognized for superior performance in the Lidoderm productlaunch.
Achieved 120% of goal for Lidoderm product sales as the number one top performer in the district.
Award recipient of the Teikuku Rising Sun Award for the number 2 top sales performer in 2006.
Recognized for ethical representation of the company's products and values as the recipientof the Living
our Values Award in 2008.

2. CELINE BOUDREAUX-MCCADDON - Page 2
Specialty Sales Representative
InVentiv Health
Hired by Endo as a Pharmaceutical Sales Specialist.
Chemistry Specialist / Sales Trainer
Abbott Diagnostics
Supported the introduction, demonstration, and sales of newproducts and systems.
Key Accomplishments:
analyzers.
Sales Specialist
Sigma Diagnostics
Actively supported the launch and sale of Sigma's Aptus 4E EIA Analyzer.
Trained distributors on Sigma product line.
Key Accomplishments:
sales performer nationally.
Member of the Sigma President's Club.
Education and Training
Bachelor of Science: Biology
Rivier University
Medical Technology Certification: School of Medical Technology
Lawrence General Hospital
Awards
Endo Pharmaceuticals
Circle of Excellence Award, 2012, 2015
Presidents Club Award, 2003, 2007
Teikoku Rising Sun Award, 2006
Living Our Values Award, 2008
National Impact Award, 2004
Sigma Diagnostics
President's Club (1999)
Leading Representative in the Southeast,1998, 1997
Sigma Ac Sellerate Program National Sales Performer (Ranked 2nd)
Affiliations and Memberships
Member,American Pain Society
Member, Benevolent and Protective Order of Elks, Lodge #30
Member, American Society of Clinical Pathologists
Technical Skills
MS Excel, MS Word, MS PowerPoint
01/2001 to 06/2002
Princeton, NJ
01/1999 to 01/2001
Chicago, IL
01/1997 to 01/1999
St. Louis, MO
Nashua, NH
Lawrence, MA
Represented Lidoderm, Percocet, and Zydone under the Endo Pharmaceutical contract.
Serviced territories in Texas, southern Louisiana, Mississippi, Alabama and the Florida Panhandle.
Played a key role in Abbott's launch of new systems including Alcyon and Aeroset, two clinical chemistry
Achieved the most sales in a six month period for the Sigma Ac Sellerate program, and was the second top
Leading representative in the Southeast in two years, exceeding targets by up to 116%.
Served on the Florida Adhoc Committee for Continuing Education, Laboratory Technologist