The document discusses the benefits of using social media for professional networking and advancement. It outlines how social media allows professionals to get and give referrals, find jobs, share information, and connect with others in their field. It then discusses various social media sites like Facebook, LinkedIn, and others, and how they can be used for networking, as well as tools like Hootsuite that can help manage a presence across multiple sites. The document emphasizes that LinkedIn is particularly well-suited for professional networking, job searches, information sharing, and information gathering.

1. Social Media & Networking 4
Professional Advancement
Why should I get involved online?
March 5, 2013
Prepared by Carol Mon

2. Networking has many faces

3. Virtual Networking
• Social media changes the how, not the
what or why
– Get referrals
– Give referrals
– Find jobs
– Share information
– Socialize with like minded individuals

4. The Many Social Sites
And on……..

5. Who Moved My Page?
• Change is a constant
– Fan pages
– Business pages
– Company profiles
– Direct Mail
– Events
– Apps
– My head is spinning …………

6. Help, I Can’t Do It All!
• Hootsuite and others
• Consultants
• Specialists

7. Do I Really Need Hootsuite?
• What’s Your Goal?
• What’s Your Time?
• How Much To Share?

8. LinkedIn
THE site for professional networking
Job Searches
Information Sharing
Information Gathering
More
Let’s take a look at the tools of LinkdedIN