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Linked in

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Linked in

  1. 1. Making the Most of LinkedIn Tapping into Immeasurable Opportunities for Networking Success
  2. 2. Take-aways • Why? Powerful & Professional • How? – Optimize – Connect – Interact – Research • What?
  3. 3. Stats Don’t Lie • There are 733 LinkedIn Local Springfield, Missouri members. • There are over 65 million LinkedIn users in 200 countries. • All Fortune 500 companies are represented on LinkedIn and 499 are represented by director-level and above employees. • LinkedIn usage had been increasing yearly by over 500%. • Over 90,000 of LinkedIn members are chief executive officers and over half a million occupy other jobs at the C-level. • 90% of all employers utilize LinkedIn to recruit and vet potential employees.
  4. 4. Why LinkedIn? • Most prominent business networking site • Provides Google presence for YOU • Builds your professional reputation • Access real life connections • Learn valuable information about others • Connect in new cities
  5. 5. How to Optimize your Profile • Headline – As what people see first, it matters • Summary – Searchable information & Piques interest • Work Experience – Include details • Customize your URL – Help people find you
  6. 6. Connect • The average LinkedIn member has 60 connections. – Beat the average! – Your visibility will increase as you acquire more connections. • People with more than twenty connections are 34 times more likely to be approached with a new opportunity than people with less than five.
  7. 7. Interact • Join Groups • Participate in Discussions – Start discussions – Ask questions – Respond to others’ questions • Make and request recommendations – Other’s words are timeless and powerful – People appreciate reciprocation in social media spaces
  8. 8. Research and Grow • Search and follow companies • Search people – Remember, they will see someone from the industry researched him or her – Connect when appropriate – Use social media etiquette • Post professional updates – Avoid self promotion – Help others first
  9. 9. Tips • See who’s researching you • Use key words • Upload an image • Use etiquette • LinkedIn is a professional space
  10. 10. • Build a great profile • Fully utilize the LinkedIn features • Make LinkedIn a regular part of your networking activities. Questions?

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