Magazine proposal for M magazine

1. Unit 30 – UK Media Publishing - Proposal
Name: Carmel Seager
Candidate Number: 4217
Centre Number: 64315

2. Unit 30 – UK Media Publishing - Proposal
Format: Magazine
I am going to produce a music magazine that covers many different genres of music. The
magazine will have a focus on indie music as I have taken inspiration from Q magazine to produce
my own magazine that will hopefully be a leading magazine in the industry.
I will produce a double page spread and front cover to explore the most suitable layout and
house style for my magazine. The title I would name my magazine is ‘M’ because it stands for
Music. The front cover and double page spread will act as part of a larger promotional project for
M magazine.
Working Title: My working title is ‘M’ although this might change. This is because it stands for
Music. A few font ideas I have had for my magazine are Mom’s Typewriter, Amsterdam Graffiti
and Sketch Block. Examples of these fonts are seen below:
The format of my magazine will be very similar to that of Q; this is because the logo will be on the
top left hand corner of the front page. Another way the format of my magazine is similar to Q is
the main image on the front cover takes up most of the page with the cover lines surrounding it
on the edge of the magazine. The format on the pages within the middle of the magazine are all
similar as they follow the house style this is also very similar to Q magazine. The colours within
the house style of the magazine are green, black and white. These will be shown in all the
features of the magazine including font, headlines, masthead and page numbers.
Genre:
The sub-genre of my music magazine is going to be Indie this is because I can cover many
different genres of music. My magazine will be very open to different types of music including
new upcoming artists and popular artists too. Although the sub-genre of my magazine is Indie, it
will also be mixed genre to make sure that it appeals to as many people as possible. The main
competitor for M magazine is Q as they are very similar with the content and layout.
Content:
M magazine will be full of images, interviews, album and film reviews as well as news on the
music industry. The interviews will feature less known artists and bigger mainstream artists. This
will help me to gain ‘Star appeal’ for my magazine, helping me to gain a wide audience.
In the summer my magazine will feature news and reports from music festivals as well as a guide
to the best music festivals for the year. This will help me to appeal to a young audience as this is
the type of content that they will be looking for.
Style or Approach:
The denotation of the colour scheme for the magazine front cover will be black, white and green.
This will connote to the audience that the magazine is for a mixed gender audience. The colour
green was chosen as the main colour because the colour can appeal to both genders as well as
the colour green is associated with energy which is appropriate for my magazine. I chose the
colour black for the text to make the magazine look professional as well as make sure that the
text is clear to read. Black can also be associated with power which helps to show that the
magazine will aim to be a powerful market leader. Finally the colour white was chosen to also
help the magazine look professional and all the features and text stand out compared to the rest
of the magazine.
I am going to use Photoshop to construct the magazine pages because it will help me to edit all
my images in the correct manner. Using Photoshop will also help me to make sure that the layout
of the pages is appropriate whilst allowing me to add effects to my text and content.
Some of the tools in Photoshop that will be particularly useful for constructing M magazine are
the shape tools, pen tool for arranging the text and the image filters.
Audience:
The audience is mixed with a slightly stronger appeal to the female audience. They are generally
the age of 16-24 years although it could appeal to a few older. Music plays a big part of their life
and spends most of their personal time around music. As the magazine expands to world-wide
the ethnicity of the target audience will change to mixed but as the magazine starts the ethnicity
of the audience will generally be British.
Length:
The length of my magazine will be similar to Q so the number of the pages will approximately be
150 pages. The content of the magazine will dictate this each month but the minimum amount of
pages will be 125. The size of the magazine will be A4 because this is the stereotypical magazine