Presentation on Internal and external communication by Aijaz Aryan

1. Internal and External
Communication
Presentation By:-
Aijaz Ahmed Rather
I.K.G P.T University

2. Internal Communication
Internal communication denotes a type of
communication that takes place within the
organization. This is also known as inter-
communication.

3.  Internal communication is an essential feature of an
organization’s administrative structure. Every
organization has the necessity to maintain
appropriate communication with its branches, staff
and employees.
 In modern times, the Human Resource Department
plays an important role in maintaining internal
communication.

4.  When the inter-communication takes place
between the employees of the same department, it
is called inter-departmental communication and
when it takes place between the employees of
different departments of the same organization, it is
called infra-departmental communication. The
internal communications, includes letters, memos,
notices, instructions and orders.

5. Examples
 Notice Board
 Letters
 Memos,
 Notices
 Instructions
 Orders
 Face to Face

6. Advantages
 Effective internal communication forges a strong
bond between the employees and management.
 promotes co-operation among different sections in
an establishment.
 remove’s misunderstanding and aids the growth of
the organization at a desirable and optimum level.
 ensures involvement of all the people without
alienating any section.

7. External Communication
External communication takes place between the
organization and the outside world, which is made
up of customers, clients, public, suppliers and
creditors. External communication is needed for
smooth conduct and the progress of the business.
This form of communication takes place through
personal visits, telephones and postal services.

8. Examples
 Acknowledgement
 Enquires
 Tenders
 Meetings
 Conferences
 Notices
 Letters

9. Advantages
 Helps an organization to keep its outsourcing
agencies like distributors, wholesalers, retailers and
clientele well informed about the company’s
products, services, progress and goals. The
information gets continuously updated and accurate.
All organizations have to maintain cordial
relationships with government agencies, licensing
authorities, suppliers of raw materials, ancillary
industries and financial institutions. Continual and
updated information without any communication
gap is essential for business houses.

10. END