2. • Main product: Music Video
• Ancillary Texts: Digipak and advert
• Music video is at a pretty high standard.
• Relates to its target audience well, we’ve
received a lot of good feedback.
• We could have improved some shots
where the lighting was poor or maybe
included more characters to create more
party feel.
3. • Colour scheme the same, ties them
all together.
• Creates a strong and clear brand.
Same make up, clothing, hair in all.
Went well together. Similar
atmosphere and attitude. Good
attitude.
4. • Follows what other artists are doing
in the same genre. Example
Rihanna with we found love. The
video, digipak and advert had the
same colour scheme and lighting.
• Created a solid brand with all three.
• Artists look in digipak and advert is
same in final part of music video.
