written communication

2. WRITTEN COMMUNICATION
 Meaning
 Types
 Importance
 Advantages
 Disadvantages
 Process
 Difference between verbal and written
communication

3. • Written communication involves
any type of message that makes
use of the written word.
• Written communication is the
most important and the most
effective of any mode of business
communication.

4. • Written communication is very common business
situations, so it's important for everyone in an
organization, from the employee to the Chief
Executive Office, to develop effective written
communication skills.
• To be effective, written communication should be:
o Completeness
o Clarity
o Correctness
o Conciseness
o Courtesy

6. IMPORTANCE OF WRITTEN COMMUNICATION
• It is different from oral communication
• The clear expressions of ideas
• Grammar plays a huge part
• Logical organization
• Clear flow of ideas

7. ADVANTAGES OF WRITTEN COMMUNICATION
• Easy to preserve
• Easy presentation of complex matters
• Permanent record
• Prevention of wastage of time and money
• Accurate presentation
• Delegation of authority
• Longevity and used as a reference
• Effective communication
• Maintaining image
• Proper information
• Less distortion property
• Controlling tool
• Easy to verify

8. DISADVANTAGES OF WRITTEN COMMUNICATION
• Expensive
• Time consuming
• Useless for illiterate persons
• Difficult to maintain secrecy
• Delay in response and decision making
• Complex words
• Lack of direct relation

9. EFFECTIVE WRITTEN COMMUNICATION
Written communication should be proceeded with thought and analysis
Written communication must be in clear, correct, simple and in easy
language
The writer should have the sound knowledge of the subject dealing with
The writer must be careful regarding correctness of the information
Writer should have a sound knowledge of language regarding spelling and
grammatical words
In written communication promptness helps to win and influence
customers

10. PRE-WRITING
DRAFTING
REVISINGEDITING
PUBLISHING
PROCESS OF WRITTEN COMMUNICATION

13. What did Srimad. Valmaki read before writing
the great Indian epic till date RAMAYANA. ?
Writing requires good skills, passion and
interest. Passionate writers had changed so
many lives. Where I would like to quote some
examples…