My deck for graduating HRM UST students about SEO in the Hotel and Restaurant industry here in the Philippines.

1. Internet Marketing for Hotel
and Restaurants

2. THE TEAM
Sean Si Angelyn Co Kevin Si Austin Takahashi
Founder & Consultant Content Production Manager Lead Web Developer Blog Manager
Vince Salud Robert Cipriano Richmond Ibasco Khris Torres
SEO Specialist Link Development Manager Lead Programmer SEO School Manager
Aubrey Madrona Marc Sorongon Pam Sallegue
Social Media Specialist Accounts Director Link Development Specialist

3. COMPANY PROFILE
SEO Hacker is primarily an SEO and internet marketing company.
Our focus is mainly on SEO and Social media marketing unlike other one-stop-shop digital
agencies.
Our clients range from Philippine based companies to international companies looking to get
higher ranking in search engines.
Here are some of the clients we have rendered services to:

4. COMPANY PROFILE
We offer a comprehensive suite of solutions, including:
Search Engine Optimization
Consulting
Pay Per Click
Blogging
Social Network Marketing
Conversion Rate Optimization
Online Reputation Management
Mobile Marketing
Internet Marketing
Web Development
Our Vision is to be the best SEO and Internet Marketing Services Company in the whole of
the Philippines and other English-speaking Asian countries.
Our mission is to provide best-quality services to our clients, taking care of their branding
and optimizing their websites for their users.

5. ON TO THE TOPIC

6. MORE THAN 120,000
HRM Graduates perfor Hotel
Internet Marketing
Year
and Restaurants
http://planetphilippines.com/migration/a-disastrous-oversupply-of-unemployable-graduates/

7. Real HRM Jobs
are getting more
Competitive

8. GOOD NEWS!
New Jobs are Created

9. IN THE INTERNET

10. Servicing People is not Limited to
the Restaurant or the Hotel Venue

11. It has Expanded
even to the Web

12. CASE STUDY
http://halfwhiteboy.blogspot.com/2013/01/van-gogh-is-bipolar-uplift-your-mood.html

13. CASE STUDY
FACEBOOK PAGE
Started May 12, 2009
Exclusively for Reservations
13,113 fans as of 2/10/2013
Approx 200 Engaged Users per Post
Multitude of Clients from FB Alone
Including Me!

14. CASE STUDY
HOW DID HE DO IT?

15. CASE STUDY

16. CASE STUDY

17. CASE STUDY
VGIB is Featured
Here

18. CASE STUDY
VGIB is Featured
Here
And Here

19. CASE STUDY

20. CASE STUDY

21. CASE STUDY
VGIB is Featured
Here

22. CASE STUDY
WHAT
DOES
IT
ALL
MEAN?

23. CASE STUDY
IT MEANS THAT
Van Gogh is Bipolar is Ranking Well
They are hitting the Right Keywords
They are getting a lot of Relevant Traffic
They are getting a lot of Business
They are getting ahead of Competitors

24. CASE STUDY
They are
getting this

25. CASE STUDY
They are
getting this
And this

26. CASE STUDY
They are
getting this
And this
And this

27. CASE STUDY
They are
getting this
And this
And this
And this

28. CASE STUDY
They are
getting this
And this
And this
And this
And this

29. CASE STUDY
They are
getting this
And this
And this
And this
And this
AND PROBABLY MUCH MORE THAN THAT!

30. CASE STUDY

31. CASE STUDY

32. CASE STUDY

33. CASE STUDY

34. CASE STUDY

35. CASE STUDY
WHERE DO WE START?

36. SEARCH ENGINE OPTIMIZATION

37. SEARCH ENGINE OPTIMIZATION
SEARCH ENGINE
OPTIMIZATION

38. SEARCH ENGINE OPTIMIZATION
TITLE TAG

39. SEARCH ENGINE OPTIMIZATION

40. SEARCH ENGINE OPTIMIZATION

41. SEARCH ENGINE OPTIMIZATION

42. SEARCH ENGINE OPTIMIZATION
Exact Match
Title Tag!

43. SEARCH ENGINE OPTIMIZATION
KEYWORD DENSITY

44. SEARCH ENGINE OPTIMIZATION
WRITE NATURALLY
The Web is for People

45. SEARCH ENGINE OPTIMIZATION
META DESCRIPTION TAG

46. SEARCH ENGINE OPTIMIZATION

47. SEARCH ENGINE OPTIMIZATION
A Relevant
Description will
lead to

48. SEARCH ENGINE OPTIMIZATION
CLICKS!
A Relevant
Description will
lead to

49. SEARCH ENGINE OPTIMIZATION
LINKS

50. SEARCH ENGINE OPTIMIZATION

51. SEARCH ENGINE OPTIMIZATION
I need a good
dentist…

52. SEARCH ENGINE OPTIMIZATION
I know a great
Dentist. His
name is…

53. SEARCH ENGINE OPTIMIZATION
I know a great
Dentist. His
name is…

54. SEARCH ENGINE OPTIMIZATION
I know a great
Dentist. His
name is…

55. SEARCH ENGINE OPTIMIZATION

56. SEARCH ENGINE OPTIMIZATION

57. SEARCH ENGINE OPTIMIZATION

58. SEARCH ENGINE OPTIMIZATION

59. SEARCH ENGINE OPTIMIZATION
YAY!

60. SEARCH ENGINE OPTIMIZATION
HOW DOES GOOGLE
Measure Trust?

61. SEARCH ENGINE OPTIMIZATION

62. SEARCH ENGINE OPTIMIZATION

63. SEARCH ENGINE OPTIMIZATION

64. SEARCH ENGINE OPTIMIZATION

65. SEARCH ENGINE OPTIMIZATION
SOCIAL SIGNALS

66. SEARCH ENGINE OPTIMIZATION

67. SEARCH ENGINE OPTIMIZATION

68. SEARCH ENGINE OPTIMIZATION

69. CONCLUSION
EXCITING?

70. CONCLUSION
EXCITING?

71. CONCLUSION

72. CONCLUSION
Gimme a
Break!

73. CONCLUSION
STICK WITH THE BASICS

74. CONCLUSION
WANNA KNOW MORE?
Pay us a visit!
21 Batac Street BF NSHA
Paranaque
Email me at sean@seo-hacker.com
Enroll in http://seo-hacker.org it’s FREE!
Join our Facebook Groups
http://www.facebook.com/groups/S
EOHacker/

76. This is a Presentation for the HRM students of
University of Santo Tomas by
Sean Patrick Si
Founder & Consultant
SEO Hacker
sean@seo-hacker.com