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Social Media for Nonprofits: Taking the Next Steps to Enhance Prevention

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David Brazeal
David Brazeal

Slides from 4/14/11, given to the Child Abuse & Neglect Prevention Conference in Jefferson City, Missouri. Social Media for Nonprofits: Taking the Next Steps to Enhance Prevention

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Social Media for Nonprofits Taking the Next Steps to Enhance Prevention David Brazeal Squirt Cheez Media www.squirtcheez.com david@squirtcheez.com twitter.com/dbrazeal 417.766.6997
Overview Why does social media matter? Services you may not know about Facebook in-depth (badges, insights, ads)
Why does it matter? The evolution of Internet search
Why does it matter? The evolution of Internet search
Why does it matter? The evolution of Internet search
Services you may not know about Slideshare Animoto YouTube video editor
Slideshare slideshare.net
GOT PHOTOS? GIVE THEM LIFE WITH ANIMOTO
Animoto www.animoto.com
Animoto www.animoto.com
YOUTUBE VIDEO EDITING YOUTUBE.COM/EDITOR
Badges Insights Advertising
Badges
FACEBOOK BADGES FACEBOOK.COM/BADGES
PROFILE BADGES FOR YOUR PERSONAL PROFILE
LIKE BADGES SHOW WHAT YOU PERSONALLY LIKE
PHOTO BADGES FOR YOUR PERSONAL PHOTOS
PAGE BADGES SIMPLEST WAY TO ADD YOUR PAGE
SOCIAL PLUGINS BEST WAY TO CONNECT FACEBOOK & YOUR WEBSITE
LIKE BUTTON
ACTIVITY FEED
RECOMMENDATIONS
LIKE BOX
COMMENT BOX
Insights
FINDING INSIGHTS FIND IT VIA YOUR PAGE
PAGE OVERVIEW YOUR USERS IN GENERAL
USERS (PART 1)
USERS (PART 2)
INTERACTIONS LIKES, COMMENTS, UNSUBSCRIBES
Advertising
FINDING FACEBOOK ADS GO TO YOUR PAGE AND “PROMOTE WITH AN AD”
DESIGN YOUR AD
TARGET YOUR AD
CAMPAIGNS, PRICING & SCHEDULING
Questions? David Brazeal Squirt Cheez Media www.squirtcheez.com david@squirtcheez.com twitter.com/dbrazeal 417.766.6997

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