Social Media for Nonprofits: Taking the Next Steps to Enhance Prevention
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Social Media for Nonprofits: Taking the Next Steps to Enhance Prevention

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Slides from 4/14/11, given to the Child Abuse & Neglect Prevention Conference in Jefferson City, Missouri....

Slides from 4/14/11, given to the Child Abuse & Neglect Prevention Conference in Jefferson City, Missouri.

Social Media for Nonprofits: Taking the Next Steps to Enhance Prevention

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Transcript

  • 1. Social Media for Nonprofits Taking the Next Steps to Enhance PreventionDavid BrazealSquirt Cheez Mediawww.squirtcheez.comdavid@squirtcheez.comtwitter.com/dbrazeal417.766.6997
  • 2. OverviewWhy does social media matter?Services you may not know aboutFacebook in-depth(badges, insights, ads)
  • 3. Why does itmatter?The evolution ofInternet search
  • 4. Why does itmatter?The evolution ofInternet search
  • 5. Why does itmatter?The evolution ofInternet search
  • 6. Services you maynot know aboutSlideshareAnimotoYouTube video editor
  • 7. Slideshareslideshare.net
  • 8. GOT PHOTOS?GIVE THEM LIFE WITH ANIMOTO
  • 9. Animotowww.animoto.com
  • 10. Animotowww.animoto.com
  • 11. YOUTUBE VIDEO EDITINGYOUTUBE.COM/EDITOR
  • 12. BadgesInsightsAdvertising
  • 13. Badges
  • 14. FACEBOOK BADGESFACEBOOK.COM/BADGES
  • 15. PROFILE BADGESFOR YOUR PERSONAL PROFILE
  • 16. LIKE BADGESSHOW WHAT YOU PERSONALLY LIKE
  • 17. PHOTO BADGESFOR YOUR PERSONAL PHOTOS
  • 18. PAGE BADGESSIMPLEST WAY TO ADD YOUR PAGE
  • 19. SOCIAL PLUGINSBEST WAY TO CONNECT FACEBOOK & YOUR WEBSITE
  • 20. LIKE BUTTON
  • 21. ACTIVITY FEED
  • 22. RECOMMENDATIONS
  • 23. LIKE BOX
  • 24. COMMENT BOX
  • 25. Insights
  • 26. FINDING INSIGHTSFIND IT VIA YOUR PAGE
  • 27. PAGE OVERVIEWYOUR USERS IN GENERAL
  • 28. USERS (PART 1)
  • 29. USERS (PART 2)
  • 30. INTERACTIONSLIKES, COMMENTS, UNSUBSCRIBES
  • 31. Advertising
  • 32. FINDING FACEBOOK ADSGO TO YOUR PAGE AND “PROMOTE WITH AN AD”
  • 33. DESIGN YOUR AD
  • 34. TARGET YOUR AD
  • 35. CAMPAIGNS, PRICING & SCHEDULING
  • 36. Questions?David BrazealSquirt Cheez Mediawww.squirtcheez.comdavid@squirtcheez.comtwitter.com/dbrazeal417.766.6997