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How to make the most of social media

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A short presentation giving you general social media tips along with specific tips for Facebook pages, Twitter and LinkedIn for business.

Published in: Business, Technology
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How to make the most of social media

  1. 1. How to Make the Most of Social Media<br />
  2. 2. Who is Lara Solomon?<br /><ul><li> Owner of the Mocks brand</li></ul>www.MyMocks.com<br /><ul><li> Author of Brand New Day – The Highs & Lows of Starting a Small Business</li></ul>www.BrandNewDay.com.au<br /><ul><li> Chief Rabbit at Social Rabbit</li></ul>www.SocialRabbit.net<br /><ul><li> Big Foot at Steps Online Facebook Training</li></ul>www.StepsLearning.com<br /><ul><li> Winner of Telstra NSW Micro Business Award 2008
  3. 3. Finalist in Telstra Young Businesswoman Award in 2005 and 2008
  4. 4. Blogger for www.SmartCompany.com.au, www.socialnomics.net, www.flyingsolo.com.au</li></li></ul><li>Social media is a way to market your business<br />
  5. 5. Find where your audience are<br />
  6. 6. Choose your weapon<br />
  7. 7. What do you enjoy using?<br />
  8. 8. Social media takes time… <br />
  9. 9. Be authentic<br />
  10. 10. Be Real<br />
  11. 11. Be Consistent<br />
  12. 12. Add Value<br />
  13. 13. Promote yourself<br />
  14. 14. Interact<br />
  15. 15. Have a conversation<br />
  16. 16. Have fun!<br />
  17. 17. Tips<br />Set up a page NOT a group<br />
  18. 18. Tips<br />Make it interesting<br />
  19. 19. Tips<br />Respond to all comments<br />
  20. 20. Tips<br />Add a welcome tab<br />
  21. 21. Tips<br />Decide how many times a week to post<br />2<br />1<br />7<br />6<br />3<br />4<br />5<br />
  22. 22. Tips<br />Promote on your website<br />
  23. 23. Tips<br />LinkedIn is professional<br />Source: Lab42.com<br />
  24. 24. Tips<br />Fill in your profile<br />
  25. 25. Tips<br />Use it<br />
  26. 26. Tips<br />Click the ‘more’ button<br />
  27. 27. Tips<br />Say Something<br />
  28. 28. Tips<br />Follow people<br />
  29. 29. Tips<br />RT<br />
  30. 30. Tips<br />Use #Tags in tweets<br />
  31. 31. Tips<br />Have a conversation<br />
  32. 32. Tips<br />Check out Klout<br />
  33. 33. Let’s Connect<br />www.Facebook.com/SocialRabbit<br />Twitter: @LaRoo<br />www.SocialRabbit.net<br />

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