0
SOCIAL
MEDIA FOR
SCIENTISTS
A lecture for
@scidocmartin
By Joyce Seitzinger
University of
Melbourne
15 May 204
lickrcclice...
Kia Ora!
Goedemorgen!
Gidday!
Joyce Seitzinger
@catspyjamasnz
2 PARTS
•  Mapping your use of social media
•  What is happening with science and
social media?
LINK TO DIGITAL HANDOUT
http://tiny.cc/scidocmartin
MY E-LEARNING ROLE
Moodle
Admin
Course
Builder
Learning
Designer Teacher
eLearning
policy &
strategy
Trainer
Moodle
Helpde...
SOCIAL MEDIA SAVED MY LIFE…
MY STATS
•  On Twitter since Nov 2007
•  Followers - 7400
•  Tweets - 34557
•  Organiser PLE Conference 2012
•  Blogger – ...
NETPRAX
Deakin University, Faculty of Health
March 2013 - Jun 2014
100 participants
Embedding networked practice for
perso...
lickrcclicenseFunksouphttp://www.flickr.com/photos/funksoup/403990660/
People live their lives and learn across multiple
settings, and this holds true not only across the
span of our lives but ...
JOI ITO
“I don’t think education is about
centralized instruction anymore; rather, it
is the process [of] establishing one...
16
CRICOS	
  Provider	
  Code:	
  00113B	
  
17
CRICOS	
  Provider	
  Code:	
  00113B	
  
cc license http://www.flickr.com/photos/shareski/2655113202/
DIGITAL VISITOR / DIGITAL RESIDENT MAPPING
Personal
Institutional
ResidentVisitor
QUICK EXERCISE Personal
Institutional
ResidentVisitor
DIGITAL RESIDENCY MAPPING
http://tallblog.conted.ox.ac.uk/index.php/2012/11/19/vr-mapping-at-educause/
cc licensed flickr photo by courosa: http://flickr.com/photos/courosa/
344832659/
cc licensed flickr photo by courosa: http://flickr.com/photos/courosa/2922421696/
INSERT ANY PROFESSIONAL
ABOUT THE TOOLS
ABOUT THE PEOPLE
cc licensed flickr photo by shareski: http://flickr.com/photos/shareski/
Everyone has the same building blocks…
…but how do you put them together?
•  Which platform do you
use for your
information streams?
•  What are advantages/
disadvantages?
•  Where do you
keep you...
•  Which platform do you
use for your
information streams?
•  What are advantages/
disadvantages?
•  Where do you
keep you...
http://www.flickr.com/photos/will-lion/3974469
Many students already have confident social
identities online, but developing identities
as learners, writers, scholars, c...
If institutions of learning are going to help
learners with the real challenges they face…
[they] will have to shift their...
•  Which platform do you
use for your
information streams?
•  What are advantages/
disadvantages?
•  Where do you
keep you...
cc licensed flickr photo by Will Lion: http://flickr.com/photos/will-lion/
Artefacts Discovery Selection Collection Sharing
The social curation process
Social curation is: “the discovery, selection...
Artefacts Discovery Selection Collection Sharing
The social curation process
•  Which platform do you
use for your
information streams?
•  What are advantages/
disadvantages?
•  Where do you
keep you...
MAKER CULTURE
•  Here Comes
Everybody
•  Making is
Connecting
START EASY - SLIDES
•  www.slideshare.net/timbuckteeth
•  www.slideshare.net/gconole
•  www.slideshare.net/courosa
A NEW FRONTIER FOR UNIVERSITIES &
ACADEMICS
ACADEMIC BLOGGING
ACADEMIC BLOGGING
Using social media has helped give my research a media
profile which otherwise would have been impossibl...
ACADEMIC TWEETING
5 TWITTER & SCIENCE MYTHS
1.  Serious scientists don’t tweet
2.  Twitter takes too much time
3.  You can’t be meaningful i...
IS IT WORTH IT?
CROWDFUNDING
DISSEMINATION – SHARE EARLY, SHARE OFTEN
Jason Priem
http://
www.nature.com/
nature/journal/v495/
n7442/full/
495437a.html
ACTION RESEARCH WITH A COMMUNITY
ALTMETRICS
“the new, online tools of scholarship begin
to give public substance to the formally
ephemeral roots of scholar...
ALTMETRICS – TRACKING YOUR DATA
DOPPELGANGER
ALTMETRICS - KLOUT
TOOLS & PLACES
TOOLS & PLACES
•  Buffer
•  Pocket
•  IFTTT
•  Hootsuite
•  Tweetbot
•  And a notebook
We’ve gone from
Publish or Perish
To
Be Visible or Vanish
Joyce Seitzinger
@catspyjamasnz
joyceseitzinger@gmail.com
academictribe.co
Questions?
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
Social Media for Scientists - University of Melbourne guest lecture May 2014
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Social Media for Scientists - University of Melbourne guest lecture May 2014

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Guest lecture for Dr Jenny Martin at University of Melbourne. 15 May 2014.

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Transcript of "Social Media for Scientists - University of Melbourne guest lecture May 2014"

  1. 1. SOCIAL MEDIA FOR SCIENTISTS A lecture for @scidocmartin By Joyce Seitzinger University of Melbourne 15 May 204 lickrcclicenseFunksouphttp://www.flickr.com/photos/funksoup/403990660/
  2. 2. Kia Ora! Goedemorgen! Gidday!
  3. 3. Joyce Seitzinger @catspyjamasnz
  4. 4. 2 PARTS •  Mapping your use of social media •  What is happening with science and social media?
  5. 5. LINK TO DIGITAL HANDOUT http://tiny.cc/scidocmartin
  6. 6. MY E-LEARNING ROLE Moodle Admin Course Builder Learning Designer Teacher eLearning policy & strategy Trainer Moodle Helpdesk Graphic Designer
  7. 7. SOCIAL MEDIA SAVED MY LIFE…
  8. 8. MY STATS •  On Twitter since Nov 2007 •  Followers - 7400 •  Tweets - 34557 •  Organiser PLE Conference 2012 •  Blogger – 16K downloads •  Instagram – 1043 pics •  Linkedin – 500+ connections •  Slideshare most viewed: 26555 views •  Most shared open educational resource: Moodle Tool Guide •  Flickr – 5989 photos •  Klout – 70 •  Scoopit – 5 boards •  Dropbox & Google Drive/Docs •  And counting….
  9. 9. NETPRAX Deakin University, Faculty of Health March 2013 - Jun 2014 100 participants Embedding networked practice for personal learning, teaching practice and research practice iPad based Mozilla Open Badges Yammer/Facebook/Blog Twitter.com/netprax
  10. 10. lickrcclicenseFunksouphttp://www.flickr.com/photos/funksoup/403990660/
  11. 11. People live their lives and learn across multiple settings, and this holds true not only across the span of our lives but also across and within the institutions and communities they inhabit – even classrooms, for example. I take an approach that urges me to consider the significant overlap across these boundaries as people, tools, and practices travel through different and even contradictory contexts and activities. KRIS GUTIERREZ
  12. 12. JOI ITO “I don’t think education is about centralized instruction anymore; rather, it is the process [of] establishing oneself as a node in a broad network of distributed creativity.” @joi
  13. 13. 16 CRICOS  Provider  Code:  00113B  
  14. 14. 17 CRICOS  Provider  Code:  00113B  
  15. 15. cc license http://www.flickr.com/photos/shareski/2655113202/
  16. 16. DIGITAL VISITOR / DIGITAL RESIDENT MAPPING Personal Institutional ResidentVisitor
  17. 17. QUICK EXERCISE Personal Institutional ResidentVisitor
  18. 18. DIGITAL RESIDENCY MAPPING http://tallblog.conted.ox.ac.uk/index.php/2012/11/19/vr-mapping-at-educause/
  19. 19. cc licensed flickr photo by courosa: http://flickr.com/photos/courosa/ 344832659/
  20. 20. cc licensed flickr photo by courosa: http://flickr.com/photos/courosa/2922421696/ INSERT ANY PROFESSIONAL
  21. 21. ABOUT THE TOOLS
  22. 22. ABOUT THE PEOPLE cc licensed flickr photo by shareski: http://flickr.com/photos/shareski/
  23. 23. Everyone has the same building blocks… …but how do you put them together?
  24. 24. •  Which platform do you use for your information streams? •  What are advantages/ disadvantages? •  Where do you keep your work? •  Is it digital or analog? •  Private or public? • Where do you keep track of your digital files and resources? • What are restrictions/ benefits? • How safe are your collections? • Do you share collections with others? Why or why not? • Who are you connected to? • Which tools do you use to communicate with other students? • Are the tools public or private? • What are advantages or not? • How much do you share about you? Conversation/ Hub Curation Information Streams Portfolio You Exercise: Sketch your diagram and tools as we go through the PLN model
  25. 25. •  Which platform do you use for your information streams? •  What are advantages/ disadvantages? •  Where do you keep your work? •  Is it digital or analog? •  Private or public? • Where do you keep track of your digital files and resources? • What are restrictions/ benefits? • How safe are your collections? • Do you share collections with others? Why or why not? • Who are you connected to? • Which tools do you use to communicate with other students? • Are the tools public or private? • What are advantages or not? • How much do you share about you? Conversation/ Hub Curation Information Streams Portfolio You
  26. 26. http://www.flickr.com/photos/will-lion/3974469
  27. 27. Many students already have confident social identities online, but developing identities as learners, writers, scholars, citizens — these are important tasks as part of higher education. - Catherine Cronin http://catherinecronin.wordpress.com/2014/02/12/openeducation-and- identities/ ROLE OF INSTITUTION IN DIGITAL IDENTITY
  28. 28. If institutions of learning are going to help learners with the real challenges they face… [they] will have to shift their focus from imparting curriculum to supporting the negotiation of productive identities through landscapes of practice.” - Etienne Wenger (Digital Habitats, 2010) ROLE OF INSTITUTION IN DIGITAL IDENTITY
  29. 29. •  Which platform do you use for your information streams? •  What are advantages/ disadvantages? •  Where do you keep your work? •  Is it digital or analog? •  Private or public? • Where do you keep track of your digital files and resources? • What are restrictions/ benefits? • How safe are your collections? • Do you share collections with others? Why or why not? • Who are you connected to? • Which tools do you use to communicate with other students? • Are the tools public or private? • What are advantages or not? • How much do you share about you? Conversation /Hub Curation Information Streams Portfolio You
  30. 30. cc licensed flickr photo by Will Lion: http://flickr.com/photos/will-lion/
  31. 31. Artefacts Discovery Selection Collection Sharing The social curation process Social curation is: “the discovery, selection, collection and sharing of digital artefacts by an individual for a social purpose such as learning, collaboration, identity expression or community participation.” Seitzinger, 2014, Networked Learning Conference Proceedings
  32. 32. Artefacts Discovery Selection Collection Sharing The social curation process
  33. 33. •  Which platform do you use for your information streams? •  What are advantages/ disadvantages? •  Where do you keep your work? •  Is it digital or analog? •  Private or public? • Where do you keep track of your digital files and resources? • What are restrictions/ benefits? • How safe are your collections? • Do you share collections with others? Why or why not? • Who are you connected to? • Which tools do you use to communicate with other students? • Are the tools public or private? • What are advantages or not? • How much do you share about you? Conversation Curation Information Streams Portfolio You
  34. 34. MAKER CULTURE •  Here Comes Everybody •  Making is Connecting
  35. 35. START EASY - SLIDES •  www.slideshare.net/timbuckteeth •  www.slideshare.net/gconole •  www.slideshare.net/courosa
  36. 36. A NEW FRONTIER FOR UNIVERSITIES & ACADEMICS
  37. 37. ACADEMIC BLOGGING
  38. 38. ACADEMIC BLOGGING Using social media has helped give my research a media profile which otherwise would have been impossible, particularly at this stage of my career. It’s made me easy to discover for journalists and it’s helped me forged a rich array of connections with the broader community who have been the subject of my research. I’ve also found that, increasingly, journalists have read my blog posts or listened to my podcasts before they contact me and it hugely aids the subsequent dialogue. Mark Carrigan http://blogs.lse.ac.uk/impactofsocialsciences/ 2013/02/04/the-value-of-academic-blogging/
  39. 39. ACADEMIC TWEETING
  40. 40. 5 TWITTER & SCIENCE MYTHS 1.  Serious scientists don’t tweet 2.  Twitter takes too much time 3.  You can’t be meaningful in 140 characters 4.  Twitter erases boundaries between students and faculty 5.  Twitter is only for self-promoters Sarah Boon, http://www.cdnsciencepub.com/ blog/scientists-using-twitter-dispelling-the- myths.aspx
  41. 41. IS IT WORTH IT?
  42. 42. CROWDFUNDING
  43. 43. DISSEMINATION – SHARE EARLY, SHARE OFTEN Jason Priem http:// www.nature.com/ nature/journal/v495/ n7442/full/ 495437a.html
  44. 44. ACTION RESEARCH WITH A COMMUNITY
  45. 45. ALTMETRICS “the new, online tools of scholarship begin to give public substance to the formally ephemeral roots of scholarship: the discussions never transcribed, the annotations never shared, the introductions never acknowledged, the manuscripts saved and reread but never cited. These backstage activities are now increasingly tagged, catalogued, and archived on blogs, Mendeley, Twitter, and elsewhere.” Jason Priem http://blogs.lse.ac.uk/impactofsocialsciences/2011/11/21/ altmetrics-twitter/
  46. 46. ALTMETRICS – TRACKING YOUR DATA DOPPELGANGER
  47. 47. ALTMETRICS - KLOUT
  48. 48. TOOLS & PLACES
  49. 49. TOOLS & PLACES •  Buffer •  Pocket •  IFTTT •  Hootsuite •  Tweetbot •  And a notebook
  50. 50. We’ve gone from Publish or Perish To Be Visible or Vanish
  51. 51. Joyce Seitzinger @catspyjamasnz joyceseitzinger@gmail.com academictribe.co Questions?
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