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How to build an online profile as a scientist


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It is never too early, or too late in your scientific career to start to build a profile as a scientist. The web has revolutionized the manner by which we can represent ourselves online by providing us the ability to expose our data, experiences and skills online via blogs, wikis and other crowdsourcing venues. As a result it is possible to contribute to the community while developing a social profile as a scientist. While research scientists are primarily still measured by their contributions to science using the classical method of citation statistics a number of freely available online tools are now available for scientists to actively manage and develop their online profile. This is particularly important at a time when alternative measures of contributions to science are being developed – the so-called world of AltMetrics. This presentation will provide an overview of the myriad of tools available to you at any stage of your career. The workshop will take you outside of the world of Twitter and Facebook into the social networking tools for scientists. The workshop can be as interactive as you wish it to be so bring along your computer and hopefully during the presentation and discussions you are actively visiting, registering and seeing the value of the various sites in terms of enhancing your online profile. The resume of the future will likely be a summary of your activities online.

Published in: Technology, Business

How to build an online profile as a scientist

  1. 1. How to Build an OnlineProfile as a ScientistAntony WilliamsUniversity of Oregon, April 24th2013
  2. 2. AltMetrics via Plum Analytics
  3. 3. Usage, Citations, Social Media, Etc
  4. 4. Detailed Usage Statistics
  5. 5. Visibility Means Discoverability• Does a Social Profile as a scientist matter?• You are visible, when you share your skills,experience and research activities by:– Establishing a public profile– Getting on the record– Collaborative Science– Demonstrating a skill set– Measured using “alternative metrics”– Contributing to the public peer review process
  6. 6. The world of the online CV• CVs and resumes are mainstream–– LinkedIn Profile– Your blog page• Remember Google represents your activitiesand can represent your CV too….
  7. 7.
  8. 8. CAUTION! Separate Personal fromProfessional• We all know the stories of the “pictures thatshouldn’t have made it online!”• FaceBook is probably best kept “personal”
  9. 9. Scientists are “Quantified”• Scientists are quantified• Stats are gathered and analyzed• Employers can find them, tenure will dependon them, and these already happen withoutyour participation• Scientists Impact Factors, H-index and manyother variants.
  10. 10. How you can be Quantified…
  11. 11. ResearchGate
  12. 12. The Alt-Metrics Manifesto•
  13. 13. Your Profile as a Scientist• If you are an active scientist – i.e. alreadypublished, active researcher, generator of data,early, mid- or late career there is lots to do!• If you are a junior scientist the benefits ofinvesting time now will provide a strongfoundation for your future!• So what do I do??
  14. 14. Maybe you should be a brand?• If you are going forth into the social networkadopt a “brand name” throughout the network• Search Google for your “brand name”• Choose a unique brand or be yourself– BRAND: Collabchem, ChemConnector– YOURSELF: egonwillighagen, joergwegner
  15. 15. Branding: I am ChemConnector
  16. 16. • Persistent unique digital identifier• Integrates to workflows such as manuscriptand grant submission• Supports automated linkages with yourprofessional activitiesEnabled by
  17. 17. An Online Profile• Methods of sharing science online include:– Wikis or blogs– Slideshare for presentations– YouTube for videos– Flickr, Wikimedia etc. for images– ChemSpider for chemistry– GoogleDocs for data– Google Scholar Citations for citations– Microsoft Academic Scholar for papers
  18. 18. Blogs are for Stories and Detail• A blog is your voice• Communicate and engage the community• Ask for help, share your skills, collaborate• Blogging, in general, is your most importantvoice in the social network.• Commit to a position and be honest• They can be free or paid – I use Wordpress
  19. 19. Wikipedia
  20. 20. ScientistsDB
  21. 21. ScientistsDB• Write your OWN article on ScientistsDB• It is a community-policed site but it is “your”page• An article, once approved by the community,can, in theory, be moved to Wikipedia if youmeet the notability criteria• All content is licensed under standard CC-BY-SA3.0 licensing provided by Wikipedia
  22. 22. Are you a-tweeting on Twitter?• 140 characters to connect and communicate• Use your “brand name” on Twitter – it has highfrequency here…• Greatest value for me – bite-sized nuggets intoinformation of interest and leading people intoinformation I wish to share including my posts,my activities• Faster responses than email commonly!
  23. 23. Are you LinkedIn Yet? You should be• LinkedIn for “professionals”• Expose work history, skills, your professionalinterests, your memberships – your profile WILLbe watched!• Who you are linked to says a lot about who youare. Get Linked to people in your domain.• Professional relationships rather than justfriendships. FaceBook-it for friends
  24. 24. LinkedIn
  25. 25. Are you sharing your slides online?• Slideshare to host, expose and share yourpresentations, publications, posters andvideos (subject to copyright you might havetransferred!)• Register for an account and retain yourbranding! Keep your online brand consistent
  26. 26. Upload and Add Details• Edit title, add tags, add “abstract”, choosecategory• Select checkbox for allow/disallow file download
  27. 27. SlideShare
  28. 28. Social Media Tools Feed Each Other• Plugins and connectors integrate youractivities across the social media platforms– Expose your Tweeting and your Slidesharepresentations directly on LinkedIn.– Plug-ins allow your tweets and presentations tobe automagically displayed on LinkedIn
  29. 29. From Slideshare Into the Network
  30. 30. Add Applications to LinkedIn
  31. 31. Places to Share Videos• There are other sites for you to share yourvideos online as a scientist– YouTube– SciVee– Vimeo– Slideshare
  32. 32. Be Aware of Licensing• Your blog, your YouTube video, yourSlideshare, presentations, your Flickr photos,all represent your creative work• Use licenses to protect and share your work• Creative Commons licenses are recommended• Be aware of copyright transfer and what rightsyou give away
  33. 33. Share/Manage Your Publications• Where do you “manage your publications”?• Share your “activities” with the community• My publications/slides/videos are my CV on– My Blog– On LinkedIn– On SlideShare– On Researchgate– On
  34. 34.
  35. 35. And Mendeley
  36. 36. My Google Scholar Profile
  37. 37. My Co-author Graph on MAS..
  38. 38. Share Science!!! Not Just Yourself• Become a community contributor to science• Share your expertise in the new world ofopenness– Share your Open Source code– Share your data and your model– Share your Figures– Contribute to Wikis – Wikipedia and others– Become an Open Notebook Scientist
  39. 39. ChemSpider SyntheticPages
  40. 40. Deposit, Curate, Annotate• Comment on Wikipedia• Write articles• Deposit compounds, spectra, data• Have a scientific presence online – you likelyhave one anyway…• You will be measured
  41. 41. Thank youEmail: williamsa@rsc.orgTwitter: @ChemConnectorPersonal Blog: www.chemconnector.comSLIDES: