M learning 002

Interactivity & Engagement for Mobile Learning

© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

Mobile Learning = Easy Access for Everyone (…almost)


2

How many people is 7 billion, really?

It would take
about 150
years to
count to 7
Billion

7 billion
steps walks
around the
world at
least 106
times.

Seven billion
seconds
ago, the
year was
1789

Stack 7
billion
people head
to foot reach
1/14th of the
way to the
sun.

How long do you think it took to grow the planetary population by 1 billion?

3

6 Billion Sim Cards and Growing

Although there are technically almost enough
devices for all users today, duplicate service
agreements means that only 45% of all
people have all 6B SIM cards


4

Where in the world are all those mobile devices?

DATA SOURCE: http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/

5

That rapid growth in mobile device use matters


6

Raise your hand…
If you’ve used your mobile device as a compact mirror?
If you still wear a watch.

If you have bought anything using your phone.
If you have texted someone who was in the same room as you.
If you’ve used a mobile device to search for information.
If you’ve used a mobile device to play a video.
If something on your phone has ever made you laugh.

If something on your mobile device has surprised you.
If you’ve used a mobile device to deliver online learning to students.

7

What happens when people get more access to information?

Is access to information sufficient for learning?
If access is necessary but insufficient, what
else is required?
How about these?
Safe
place to
learn

Trust in
peers
and
teachers


Respect
for
others
and self

8

Tough
problem
to solve

Guides
when &
where
needed

Eventually – Everyone controls all media

200,000 BCE
EARLIEST HUMANS
ORAL NARRATIVES


30,000 BCE
CUNEIFORM
ALPHABET
HEIROGLYPH

9

1000-2000 CE
EVERY FORM
OF MASS MEDIA
INVENTED

Leveraging lessons of the past
Relative COST of Book Ownership Over Time

Universal
Access to Print
Media

Ancient Rome

After Gutenberg


After Industrialization
10

Paperbacks

So what does this mean for the future of eLearning?


Our expectation should be …


Tools that enable instant creation of interactive & engaging
eLearning Content



Tools that enable instant creation of video & interactive
media



Robust search tools for all forms of digital media



Integration of safe social spaces



Meaningful tracking of learner data



Meaningful tracking and feedback on our own content
design and performance



Integrated Accessibility tools



Platform & Device Agnostic delivery


11

Adobe eLearning Solutions

Adobe Captivate 7
Interactive training for
iPad without programming


12

A simple example


13

Simple example


14

Select the drag items


15

Adobe Presenter – Four button video magic


16

Which is right for me?

Adobe Presenter 9

Adobe
Captivate 7

Application Simulation

No

Yes

PowerPoint® Support

Plugin

Import

Quizzing

Intermediate

Advanced

Video Lecture Capture

Webcam & Screen Capture Screen Capture

iPad / Mobile Publishing

Via Presenter Mobile App

Via HTML5

Accessibility 508 / WCAG 2.0

Yes

Yes

Actors, Drag & Drop, Interactions Yes

Yes

Integrate Tin Can, AICC, SCORM Yes

Yes

Awards

2012 Best of Elearning!


2013 CODiE Best Video
Tool

M learning 002

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Editor's Notes