Mobile First Strategy - A game-changing opportunity
for your Enterprise
Shan - Director, Mobile Architecture
About the Presenter
Shan specializes in mobile technology with over 10 years experience in
that field.
He has a strong background in telecommunication software development
and is a hardcore coder in Android and iOS platforms.
Prior to joining WSO2Mobile, he was working as the CTO/Director of
Microimage Mobile Media for almost 16 years.
He played a key role in engineering products where Microimage has won
many local & international awards which includes winning the Inaugural
GSMA Asia Mobile Innovation Award, Commendation from GSMA at the
Barcelona World Awards in 2007, Asia Pacific ICT Awards (APICTA)
Hobbyist (Arduino/RPi/ Wearable Devices)
Visiting Lecturer IIT (Srilanka) (Msc - Information Technology)
Visiting Lecturer Cicra (Srilanka) (Msc-Information Security)
Agenda
Smartphones flooding the market - Reason
Smartphone Market Statistics
How Mobility transformed our lives
Apps
Mobile Apps
Different types of Apps and its uses
Impact of Computer into business
Impact of Mobile into business
Business stakeholders
Strategy for a successful business
What is Mobile first strategy
How to achieve it
MDM, MAM , EMM
Next big thing
4
SmartPhones are flooding the Market
5
Why	
  ?
๏ Affordability
๏ Connectivity
๏ Accessibility
Spending power
Pricing
Processing power
Internet connectivity
Handy
6
SmartPhone	
  Penetration
2 billion in 2016
one-quarter of the global population - 2015
over one-third of the global population - 2018
7
How	
  Mobility	
  Transforms	
  our	
  lives
bank
shop
entertain
travel
learn
make decisions
and work
8
What	
  is	
  the	
  key	
  thing	
  behind	
  this	
  
transformation	
  in	
  Mobility	
  ?
Mobile Apps
9
Mobile	
  Apps
We use Apps ?
Calls - Phone App
Send Emails - Email App
Send SMS - SMS App
Browse Content - Browser App
Play Games - Games App
Take Pictures - Camera App
Listen to Music - Music App
Do Social Activity - FaceBook, Twitter
Read Books - Book App
Use a Torch - Torch App
Sensor Apps - an accelerometer, compass, gyroscope, optical
sensor, touch sensor
Only thing you won’t do is ?
10
Smartphone	
  Apps	
  Flooding	
  -­‐	
  
What	
  is	
  it	
  to	
  Enterprise	
  ?
Lets explore
11
Business Stakeholders
12
Business is all about
13
Enterprise
•reduce the human task
•solve some business activity
•satisfy the needs of an organization
Hardware (Computers)
Software (Products)
14
Imagine	
  a	
  business	
  without	
  
Computer
Very, very slow
15
Employees
Managers
Owners
Customers Suppliers
Shareholders
Productivity Risk
Computer
16
Employees
Managers
Owners
Customers Suppliers
Shareholders
Productivity
Risk
17
Enterprise	
  Software
๏ Invoice	
  
๏ Payroll	
  
๏ HR	
  
๏ CRM	
  
๏ ERP
18
Enterprise	
  Software	
  -­‐	
  Development
Web applications can be accessed through the Internet (or through an Intranet)
But its slow
Security
1. Desktop Apps
2. Web Apps
Enterprise	
  Software	
  -­‐	
  Development
1.Responsive Web
2.Hybrid Web
3.Mobile Web
4.Hybrid Native
5.Native Apps
20
Native features and UX
Performance
Code Base
Availability - (Developer)
Distribution
What	
  to	
  choose	
  ?	
  
21
Benefits of Computers , Mobility
Different ways to develop apps
22
Mobile	
  First	
  Strategy
Design products for mobile phones before desktop and laptop
computers.
23
HOW ?
24
Identify the stakeholders
25
Make your website adaptive
https://www.udacity.com
External Stakeholders
Customers
A B
26
Think mobile first, not desktop or laptop
Redoing your website
27
Employees,Managers, Owners
Internal Stakeholders
Exposing corporate sensitive data
Benefits
Risks
Tools
28
Manage Mobile Device
Identity and Access Management
Data Security
MDM, MAM
EMM
Next	
  big	
  thing	
  ?
29
Mobile
30
Employees
Managers
Owners
Customers Suppliers
Shareholders
Computer
Summary
31
Smartphones flooding the market - Reason
Smartphone Market Statistics
Mobility transformed our lives
Apps
Mobile Apps
Different types of Apps and its uses
Impact of Computer into business
Impact of Mobile into business
Business stakeholders
Strategy for a successful business
What is Mobile first strategy
How to achieve it
MDM, MAM , EMM
Next big thing
Contact	
  us	
  !

Mobile First Strategy - A Game-Changing Opportunity for Your Enterprise