2. must have books
Nuno Bernardo: The Producers Guide to Transmedia: How to
Develop, Fund, Produce and Distribute Compelling Stories Across
Multiple Platforms (2011)
Julie Giles, How to Build an Audience for Your Web Series: Market,
Motivate, Monetize. Downloadable PDF http://www.ipf.ca/
downloads/IPF-MARKETING-GUIDE.pdf
Henry Jenkins: Convergence Culture: Where Old and New Media
Collide (2006)
Jane McGonigal: Reality Is Broken: Why Games Make Us Better
And How They Can Change The World (2011)
Andrea Phillips - A Creator’s Guide To Transmedia Storytelling
Downloadable E-Book
Frank Rose: The Art of Immersion: How the Digital Generation Is
Remaking Hollywood, Madison Avenue, and the Way We Tell
Stories (2011)
3. Direct Distribution &
VOD Platforms
Distrify: sells films socially on any website across platforms and devices,
Dynamo Player: The Dynamo Player can be embedded anywhere, your
website, Facebook etc, & the Pay per View VOD platform is shareable
across platforms, (Review),
EggUp: Films upload are coded as ‘.Egg,’ the .Egg is instantly available
on Flixscene.com, iPhone, iPad, Digital Download and Instant Streaming,
Film/videos can be rented or bought, settings allow for pricing options &
country blocking
FansOfFIlm.tv: create social blog/channel (still in Beta),
FlickLaunch: offers social sharing
Groupee: "Groupee combines social media, fan engagement, promotion,
charity and distribution in a unique & one-of-a-kind platform."
OpenFilm: an online video platform for discovering, distributing and
financing independent films online that works with third-party distribution
platforms
4. Platforms
FilmDIY (rent or buy),
MubiGarage (subscription model - monthly fee for unlimited films),
Ooyala: Delivers to connected screens, 130 countries, creates personalized media
experiences
Viddler: online video platform
Digital Distribution Access Providers
Distribber: flat fee for placement in Amazon, Cable VOC, Hulu, iTunes, Netflix - 100%
return
Indieblitz boutique film distribution to physical outlets, digital distribution (iTunes,
Amazon OnDemand, Netflix Watch Instantly, Hulu, etc) and a direct order/warehouse
shipping
Gravitas: aggregates entertainment content for worldwide distribution via VOD
platforms, broadband, mobile & airline/hospitality industries
New Video: a Cinedigm company, is a leading entertainment distributor and the largest
aggregator of independent digital content worldwide.
Premiere Digital: content aggregator & global distributor
5. Social Community builders &
distribution
FanBridge is a multi-channel sales engine & networked communities to promote &
sell projects
TOPSPIN offers direct-to-fan efforts top to bottom, from strategy, creative design and
execution to fan club management, 100% of house ticketing and holistic online
marketing across all social media and music outlet touch-points.
Excellent Articles on Direct Distribution /VOD Platforms & Aggregators:
Ted Hope’s Blog hosts an ongoing discussion of the current & future state of the film/
entertainment industries. Must read is the ‘27 New Platforms Available for Direct
Distribution’ (updated to 30)
Rob Mills’ "Online Distribution: 10 Lessons from Dynamo Player"
Sheri Candler on "New Online Distribution Service: Prescreen"
Centre for Social Media has a wide range of articles:
Things Self-distributing filmmakers can do
How Social Media is empowering filmmakers
How Social Media has changed the game for filmmakers
Six Golden Rules for filmmakers on Social Media
Essential Books on Digital/Hybrid Distribution
Jon Reiss, Think Outside the Box Office (by online)
The Film Collaborative, Jon Reiss & Sheri Candler, Selling Your Film without Selling
Your Soul
6. Editing Platforms for Digital &
Interactive Media Content
CONDUCTTR is a “pervasive entertainment platform” developed by Rob Pratten for
cross-platform social games and stories. The Conducttr authoring tool requires no
programming skills and is available worldwide via any web browser. Experiences
scripted in Conducttr can be immediately made available on a free Conducttr mobile
app or via bespoke custom-apps.
FLIXMASTER is a cloud-based video editing and publishing platform that enables
content creators to build dynamic, interactive videos with drag-and-drop ease. create
& share interactive videos
KLYNT: ‘is an editing & publishing application dedicated to visual storytellers.It was
designed as an affordable and creative solution to explore new narrative formats on the
internet.’
KORSAKOW: ‘The Korsakow System (pronounced ‘KOR-SA-KOV’) is an easy-to-use
computer program for the creation of database films with video, audio, & image.’ A
useful tool for storyboarding interactive video/media content
MOZILLA POPCORN: An open source project to make online video more dynamic and
social - ‘Using Popcorn.js, developers can create interactive time-based media content
using video and audio assets, combined with web content including real-time social
media, news and visualisations.
"Popcorn allows web filmmakers to amp up interactivity around their movies,
harnessing the web to expand their creations in new ways," said Mozilla Executive
Director Mark Surman. “For those who don't want to write code, Popcorn Maker is a
new application that is designed to make authoring interactive videos experiences "as
easy as point and click".’
Excellent article here
7. cont...
STOOME: is a collaborative online video editing & film-sharing platform
3WDOC: is a browser-based authoring and publishing application made in HTML5
for digital storytelling
ZEEGA: is an open source HTML5 platform for inventing new forms of interactive
storytelling
Story SharingPlatforms for text
Novlet is a web application designed to support collaborative writing of non-linear
stories in any language. With Novlet you will be able to read stories written by other
users, create your own ones, and choose the plot you like most from several
alternatives.
StoryMash: A creative writing community for authors, amateur writers, readers and
anyone interested in collaborative fiction and collaborative creative writing.
Subtext: Styled a ‘community-enriched books.’ Read any book with your friends in
Subtext. You can exchange ideas and share all types of information and Web
content as you read.
Wattpad: Dubbed ‘The YouTube of Writing’ by Gigaom, Wattpad is the world's
largest community platform for discovering and sharing stories on the web and
across every mobile device.
8. Gaming
Augmented Reality and Interactive Storytelling (ARIS) is a new, open source
authoring platform that enables users to create place-based or narrative gaming
activities designed for teaching and learning. Excellent article here
Dubit Platform creates interactive virtual games and digital entertainment platforms
for branded content
GameSalad is a free online game development platform for IOS, Android & HTML5.
Games are created with drag & drop functions, no coding
Klip App integrate real rewards for virtual achievements in your game
Pug Pharm creates community culture through social gameplay, including rewards,
social matchmaking, item-based gameplay, and direct monetization possibilities.
Stencyl creates IOS & Flash games for web or mobile, no coding required
Unity 3D is a game development tool to create games for web or mobile in 3D
environments.
Mobile Gaming
Geoloqi is platform that builds location-based games & apps.
Ludocity is a collection of pervasive games, street games, and new sports (all under
creative commons license)
9. Mobile Prototyping
HongKiat.com lists multiple Prototyping templates for mobile & tablet apps for IOS
& Android
proto.io is UI prototyping tool specifically tailored for mobile and tablet
applications. The web based environment allows you create for iPhone, iPad,
Android phones or tablets.
Wireframes
Free online tools to generate wireframes can be found here:
Speckyboy.com wireframe & mock-up applicationm web design wireframes, web
browser sketching & wireframe templates
10. Crowdfunding
AppsFunder: Crowdfunding for Mobile Apps, an all-or-nothing funding; 80% of
the milestone amount, the remaining is paid out when you launch the app on the
appstore
IndieGoGo: 4% fee if you make your goal, 9% if not, +3% credit card
processing fee
check the Indiegogo blog for numerous key ‘how-to’ posts
‘5 Basic Elements for a Great Pitch Page’
Founder Slava Rubin’s ‘6 Essential Steps for Crowdfunding’
Read every section of Indiegogo’s Insight page - GOLD
Kickstarter: 5% fee, +3-5% credit card fee “all or nothing” fundraising model
Pozible: “all or nothing” fundraising model
RocketHub: crowdfunding for creative projects • 4% fee if you make your goal,
8% if not, +3-5% credit card fee
SoKap: 5% fee, 10% fee on product sold via their marketplace, +3% credit card
fee
Crowdfunding Resources & Articles
The Crowdfunder’s Bible: Fantastic archive on Crowdfunding by Wonder Russell
11. cont...
crowdfunding Highlights
Great Pinterest site on Crowdfunding for Filmmakers
Learn tips and tricks for your own Kickstarter! Todd Lucas: Singer/Songwriter -
The Movie
CMF: Crowdfunding in a Canadian Context August 2012
Film Independent: Crowdfunding Cliff Notes
Film Specific: Financing Your Micro-Budget Film: A Crowdfunding Case
Study Video interview with 2 filmmakers on how they used crowdfunding to help
raise part of their $500k budget
David Branin of FILM COURAGE provides a fantastic Crowd-Funding Cheat
Sheet
Filmmaker Gregory Bayne successfully crowdfunded the Jens Pulver
documentary DRIVEN, and it was written up by Kickstarter here:
Fantastic post from Meg Pinsonneault, aka Thirsty Girl Films on Indiegogo:
Networking Novice to Social Media Maven: How Crowd Funding and Social
Media Made Me a Better Filmmaker
Gary Hayes: Producing Transmedia Stories: 10 Reasons why Audiences do it
Better
Sheri Candler has many excellent posts on her blog, here
12. Success Indicators
Social Media Analytics
Klout, measures your influence based on your ability to drive action on social
networks.
PeerIndex, PeerIndex measures interactions across the web to help you understand
your impact in social media.
We want you to learn about the people you influence and see who influences you.
Radian6 provides extensive analytics of conversations on the web, including
enhanced demographics, sentiment analysis, influencers & trends
Sysomos provides comprehensive real-time analysis of conversations on the
web,analytics include automated sentiment, demographics, influencers, historical
analysis and intelligent reporting.
Topsy gives real time analytics searching links, tweets, images, videos, experts, &
trending
Traackr, tracks influencers based on targeted keywords, using a unique three-
dimensional analysis for each influencer: Reach (audience size), Resonance (ability to
engage their community), and Relevance (to specific context).
13. Get in Touch
contactus
TMC Resource Kit
info@tmcresourcekit.com
tmcresourcekit.com
TMC Bible Tools was prepared by:
Dr. Siobhan O’Flynn
siobhanoflynn.com @Sioflynn
15. TMC Toolsis released under a NonCommercial ShareAlike
Creative Commons license to be shared, remixed and
expanded non-‐commercially, as long as you credit the
TMC Resource Kit, the creator of the Tools, Anthea Foyer &
Dr. Siobhan O’Flynn, and license your new creations under
the identical terms.
