Tips on Why & How to Run a Twitter Sweepstakes

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Reasons why your business should use Twitter Sweepstakes to leverage social media potential. Find great tips on how to get the most out of your Twitter Sweepstakes.

Discover more- http://www.brandsocialsweepstakes.com

Published in: Marketing, Technology, Business
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Tips on Why & How to Run a Twitter Sweepstakes

  1. 1. Why & How to Run a Twitter Sweepstakes NextBee Media
  2. 2. Why Run a Sweepstakes Program There are a lot of marketing & promotion programs available. Why use a Sweepstakes program then?
  3. 3. Gets attention from more prospects in your market Reason 1 … Why Run a Sweepstakes Program
  4. 4. … Why Run a Sweepstakes Program Increases Twitter FollowingReason 2
  5. 5. Easily Captures Customer Information Reason 3 … Why Run a Sweepstakes Program
  6. 6. Reason 4 Allows users to participate quickly … Why Run a Sweepstakes Program
  7. 7. What is Your Goal?
  8. 8. To Increase Followers & Capture Customer Data ?
  9. 9. If Yes let us tell you how to run a Twitter Sweepstakes effectively
  10. 10. How to run a Twitter Sweepstakes
  11. 11. Offer a Relevant Reward Aim at getting targeted traffic Offer reward to attract only those who may return later for your products or services A relevant award helps you tap prospects
  12. 12. Example: A restaurant offering iPhone as sweepstakes reward will definitely draw more participation, but most participants will fail to convert into customers because they may not be interested in the restaurant’s offerings. MISMATCH
  13. 13. Follow-Gate Sweepstakes Follow-gating your sweepstakes makes it mandatory for participants to ‘Follow’ your profile RESULT Users can access the sweepstakes contest only after they have ‘Follow’ed your profile Increased follower count Enhanced visibility, as participants ‘follow’ your profile and the news spreads over to their contacts’ feed
  14. 14. Social Sharing Allow participants to share their rewards with their family & friends Ask participants to ‘Share’ the sweepstakes contest on their social media profile If possible, award small incentives when existing participants bring a particular number of new participants
  15. 15. www.nextbee.com THANK YOU! NextBee Media

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