WEARABLES
HELPING PEOPLE
WITH DISABILITIES
.#wearableshelp..
3.10.2014
WHEN SMALL THINGS
ARE A BIG DEAL

.#wearableshelp.
“Google
Glass has
given me a
whole new
world.”
Jen Quinlan
@quirkyinsider

J.P. Gownder
@jgownder
WHAT YOU’LL GET FROM
THE NEXT HOUR:
Map the wearables landscape.
No two bodies are alike.
Glass and beyond.
Business tips....
THE WEARABLES
LANDSCAPE

.#wearableshelp.
First, let’s address the elephant in the
room -- the wearables hype bubble
Wearables help people move
through virtual and physical worlds
Physical
Authentication
Data
Monitoring

VIRTUAL

Health
Mo...
Wearables and our Daily Lives
Assistive Technologies Evolution
PAST

PRESENT

FUTURE
Unfortunately, several disconnects
are inhibiting innovation
Innovation silos keep people apart
Academia

Large
Startups Vendors Geography
Fragmented coverage inhibits
knowledge sharing

Medical
journals

Consumer
Social Media
Publications
Mass media covers some angles
more than others
Finally, perceived business model
challenges hold back innovation
● Is the addressable market big enough?
● Can I find VC ...
THERE IS NOT
JUST ONE
BODY TYPE.
.#wearableshelp.
SO WHY IS THIS THE FACE
OF WEARABLE TECH?
PRODUCTS TO
INSPIRE

.#wearableshelp.
Wearables can fill four types of
needs
WEARABLES +
NAVIGATE
.#wearableshelp.
POINT LOCUS
@David_Barter
Voice commands
can be difficult
in a noisy city.
“The vibrations
would further my
independence.”
“It’s an
independence
tool.”
- Jason DiSanto
WEARABLES +
COMMUNICATE
.#wearableshelp.
Sension plots
78 points to
determine
the person’s
emotion.
PROJECT FIDO
Facilitating Interactions for
Dogs with Occupations
Occupational
dogs
communicate
with wearable
tech.
WEARABLES +
MONITORING
.#wearableshelp.
Garment sensors
measure:
● Heart rate
● Respiration rate
● Skin temperature

Use cases:
● Medical gowns
● Undergarments
● ...
CarePredict combines wearables and beacons to
monitor daily living.
WEARABLES +
THERAPY
.#wearableshelp.
EAVI (Electronic Aid for the Visually
Impaired)
MYO armband senses gesture and motion to interpret
what your hands and fingers are doing.
#ifihadMYO I would use it to
control prosthetic arms, so
people can move them as if
they were their own arms –
David S.
Manuel Dornbusch
#ifihadMYO I would use sign language to
substitute it for a keyboard in mobile use
http://buff.ly/18fM6j9...
KEY LEARNINGS FOR
COMPANIES

.#wearableshelp.
Global disabilities market is bigger
than you think.
● 40M to 45M people are blind.
● 135M have low vision.
● 360M have di...
Aging population is a GLOBAL issue
● 2B people 60+ by 2050
● 400M people 80+ by 2050
● Common aging disabilities:
○
○
○
○
...
Sony’s “wig-fi” wearable is actually
aimed at the elderly
Glass isn’t the only dual-use
wearable
Both Ducere and Thalmic Labs found
innovation inspiration
Maker Movement
Driving Lower Cost Prosthetics & Adaptive Products
Q&A.
LET’S GET A
DISCUSSION GOING.
.#wearableshelp.
BUILD THINGS THAT
MATTER. THANK YOU.
.#wearableshelp.
.#wearableshelp.
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?
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SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?

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Presentation is via Jen Quinlan, Senior Director of Marketing, Mutual Mobile and J.P. Gownder, Vice President, Forrester Research for presentation at South by Southwest (SXSW) Interactive Festival 2014.

Media and agencies are plagued with tunnel vision. They are stuck thinking about mundane use cases for wearables like Glass that are reminiscent of first phase mobile apps.

Wake up. Wearable tech has the potential for more impact than what brands are talking about. Let’s instead explore more complex use cases and look into how wearable tech can drastically improve lives of people with disabilities or special needs.

In this session we will explore how Glass and other wearables can unlock new possibilities for people with vision issues, hearing issues, or decreased mobility of their limbs. We’ll share real users’ stories, explore how wearable tech may address their needs, and look at what’s possible today versus looking into the future.

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SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?

  1. 1. WEARABLES HELPING PEOPLE WITH DISABILITIES .#wearableshelp.. 3.10.2014
  2. 2. WHEN SMALL THINGS ARE A BIG DEAL .#wearableshelp.
  3. 3. “Google Glass has given me a whole new world.”
  4. 4. Jen Quinlan @quirkyinsider J.P. Gownder @jgownder
  5. 5. WHAT YOU’LL GET FROM THE NEXT HOUR: Map the wearables landscape. No two bodies are alike. Glass and beyond. Business tips. Rally call.
  6. 6. THE WEARABLES LANDSCAPE .#wearableshelp.
  7. 7. First, let’s address the elephant in the room -- the wearables hype bubble
  8. 8. Wearables help people move through virtual and physical worlds Physical Authentication Data Monitoring VIRTUAL Health Monitoring Wearables PHYSICAL Physical Monitoring Collaboration Augmented Reality
  9. 9. Wearables and our Daily Lives
  10. 10. Assistive Technologies Evolution PAST PRESENT FUTURE
  11. 11. Unfortunately, several disconnects are inhibiting innovation
  12. 12. Innovation silos keep people apart Academia Large Startups Vendors Geography
  13. 13. Fragmented coverage inhibits knowledge sharing Medical journals Consumer Social Media Publications
  14. 14. Mass media covers some angles more than others
  15. 15. Finally, perceived business model challenges hold back innovation ● Is the addressable market big enough? ● Can I find VC money to back a business plan aimed at helping those with disabilities? ● Are there greener pastures for wearable computing?
  16. 16. THERE IS NOT JUST ONE BODY TYPE. .#wearableshelp.
  17. 17. SO WHY IS THIS THE FACE OF WEARABLE TECH?
  18. 18. PRODUCTS TO INSPIRE .#wearableshelp.
  19. 19. Wearables can fill four types of needs
  20. 20. WEARABLES + NAVIGATE .#wearableshelp.
  21. 21. POINT LOCUS @David_Barter
  22. 22. Voice commands can be difficult in a noisy city.
  23. 23. “The vibrations would further my independence.”
  24. 24. “It’s an independence tool.” - Jason DiSanto
  25. 25. WEARABLES + COMMUNICATE .#wearableshelp.
  26. 26. Sension plots 78 points to determine the person’s emotion.
  27. 27. PROJECT FIDO Facilitating Interactions for Dogs with Occupations
  28. 28. Occupational dogs communicate with wearable tech.
  29. 29. WEARABLES + MONITORING .#wearableshelp.
  30. 30. Garment sensors measure: ● Heart rate ● Respiration rate ● Skin temperature Use cases: ● Medical gowns ● Undergarments ● Blankets Less invasive monitoring for caregivers or doctors
  31. 31. CarePredict combines wearables and beacons to monitor daily living.
  32. 32. WEARABLES + THERAPY .#wearableshelp.
  33. 33. EAVI (Electronic Aid for the Visually Impaired)
  34. 34. MYO armband senses gesture and motion to interpret what your hands and fingers are doing.
  35. 35. #ifihadMYO I would use it to control prosthetic arms, so people can move them as if they were their own arms – David S.
  36. 36. Manuel Dornbusch #ifihadMYO I would use sign language to substitute it for a keyboard in mobile use http://buff.ly/18fM6j9 #ifihadMYO
  37. 37. KEY LEARNINGS FOR COMPANIES .#wearableshelp.
  38. 38. Global disabilities market is bigger than you think. ● 40M to 45M people are blind. ● 135M have low vision. ● 360M have disabling hearing loss.
  39. 39. Aging population is a GLOBAL issue ● 2B people 60+ by 2050 ● 400M people 80+ by 2050 ● Common aging disabilities: ○ ○ ○ ○ Visual impairment Hearing loss Dementia Osteoarthritis
  40. 40. Sony’s “wig-fi” wearable is actually aimed at the elderly
  41. 41. Glass isn’t the only dual-use wearable
  42. 42. Both Ducere and Thalmic Labs found innovation inspiration
  43. 43. Maker Movement Driving Lower Cost Prosthetics & Adaptive Products
  44. 44. Q&A. LET’S GET A DISCUSSION GOING. .#wearableshelp.
  45. 45. BUILD THINGS THAT MATTER. THANK YOU. .#wearableshelp.
  46. 46. .#wearableshelp.
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