What started as a collaboration space in April 2012 has grown into a groundswell of people committed to fueling the next great wave of companies. By the beginning of 2013, this movement needed an organizational structure to help drive greater awareness, diverse collaboration, and peer-to-peer education. Thus, Hypepotamus, Inc., was born. Today, we produce relevant media content, organize compelling events, and provide free access to a collaboration space in The Biltmore. Here is an overview of the first six months of the impact we've made and who's helped us along the way.

2. What two words best describe Atlanta today?
Fragmented Awesomeness. World class people & companies disconnected from each other.

3. Density is Destiny.
Density leads to serendipity.
Serendipity gives people more chances to
collaborate and build trust with each other.
Trusted relationships are what every strong
innovative community is built upon.
Change your density, change your destiny.

4. Density of what?
Media, events, and collaboration spaces
to foster relationships.

6. Vision:
Hypepotamus is fueling the next great wave of Atlanta
companies by creating Connected Awesomeness.
Mission:
We showcase startup talent and connect them with
companies and media outlets.
Values:
✦ Embrace the chaos
✦ Pay it forward
✦ Be whimsiful: whimsical + insightful
✦ Find the gaps, build the bridges

7. What started as a collaboration space in April 2012 has grown into a groundswell
of people committed to fueling the next great wave of companies.
By the beginning of 2013, this movement needed an organizational structure to
help drive greater awareness, diverse collaboration, and peer-to-peer education.
Thus, Hypepotamus, Inc., was born. Today, we produce relevant media content,
organize compelling events, and provide free access to a collaboration space in
The Biltmore.

8. What is Startup Talent?
Hustlers (business leads), Hacks (storytellers), Hipsters (designers), and Hackers (coders).

9. How Have We Attracted Them?
Relevant content, compelling events, and an open collaboration space.

10. Our First Six Months of Impact
In just six months time with a bootstrapped budget and thanks to a strong cadre of staff,
interns, volunteers, and sponsors, Hypepotamus:
• organized Startup Rally, the largest gathering of startups in Georgia since 1895, providing
125 startups free exposition space and attracting over 1,000 attendees
• instigated SXSW ATL Takeover 2013 and began to organize SXSW ATL Takeover 2014
• hosted over 160 events welcoming almost 7,000 attendees
• helped the City of Atlanta and Invest Atlanta organize Govathon, the first city-wide
hackathon resulting in 18 technology prototypes being completed
• assembled ATL Hoops Hack, the first ever hackathon benefitting the NCAA Final Four
• launched media operations on May 1 that in 90 days published 168 articles, 2,122
tweets, 189 Facebook updates, 58 videos, 70 infographics, and profiled 53 people
• created a community-driven Summer Startup Academy with 60 students and over 50
startup leaders participating in ten weeks of educational and networking events
• introduced the monthly Ecommerce School, Corporate Innovators Jam Session, and
Better Atlanta Project programs
• created the vision for Southern Fried Supernova, a global signature event featuring the
best of the arts, technology, and startups
• helped fuel the success of Big Data Week and National Day of Civic Hacking
• threw a heckuva Startup Bonfire @ Start Camp for over 125 students and startup leaders

12. Largest gathering of startups
in Georgia since 1895
125 startups exhibited. Over 1,000 attendees. Free.

31. Community-Driven Success
60 students enrolled. Over 50 startup leaders on faculty.
10 weeks of connecting them to knowledge and people.

40. Cash Flow for the First Six Months
With the generosity and support of a wide variety of people and organizations, this
bootstrapped operation fueled six months of Connected Awesomeness this way:

44. Why Did You Give?

45. Hypepotamus is a central catalyst that brings the Atlanta startup community together.
David Cummings, Atlanta Tech Ventures
Hypepotamus is a great facilitator of serendipity, making desirable discoveries by
accident. Every ʻchanceʼ encounter I have there results in interesting and meaningful
possibilities. They understand the science behind making these encounters
productive
John Avery, Panasonic Innovation Center
Because I believe Hypepotamus is one of the most important parts of the Atlanta
startup ecosystem. And I think their mission and plan to get more college students
involved with startups is one of the best I've seen in a while.
TJ Muehleman, We&Co

46. Atlanta's community lacks founder focus. In my opinion, this creates a classic
hierarchy where few people with money help the select few they deem worthy.
Atlanta's model is broken. There must be a bottom-up approach that contextually
helps and nurtures all founders at very little to no cost.
By helping, educating, and connecting the masses of founders, an ecosystem of true
collaboration is created. With volume, the probability of success increases.
Hypepotamus is the only organization in Atlanta that understands density creates
destiny. They deserve much credit for getting the model right and producing a
bottom-up ecosystem where all founders benefit.
Luigi Montanez, lead engineer for Upworthy.com

47. Connect Your Awesomeness
Learn more at www.hypepotamus.com