2. MUSIC VIDEO DRAFT 1
• Overall very positive feedback on the framing of shots, camera work and overall visuals including mine en scene with
the look off the dress and overall all colour grade of the video.
• At least 5 different feedbacks suggested that something different needs to happen on the drops in order to hold the
viewers interest and to match the change in dynamic of the track.
• Feedback also confirmed that some of the artist lips syncing was out and needs to be readjusted.
• The artist performance could also be selected and altered to make her appear more confident so that her eyes don't
wander and distract from the visuals.
• Narrative needs to be finished and the meaning needs to be portrayed to the viewer in a stronger way.
• One feedback suggested that I should consider her having a change of outfit or hair in order to add interest to the
video.
3. WEBSITE DRAFT 1
• The website feedback was mostly positive however was found hard to properly mark as it is still
unfinished.
• The Common Points to improve were:
• -Prices of merchandise is too high for a new artist
• -More merchandise needed
• -Get it here link needs sorting
• -Reformat the first page so there isn't a blank white space
• Suggestions:
• -Another photo shoot needed to make the site more interesting with Annika in different outfits
• -Purchases in GBP
• -Photos need a consistent colour grade between them
• -Consistency with the social media links and placement is needed
4. DIGIPAK DRAFT 1
• The feedback was almost unanimous in staying that the design should
be produced in colour as it would match the style of the music video
and this colour theme should then be extended into the website.
• However the feedback was very positive on the choice of images on the
front and back covers, with a good layout being identified for the fronts’
text.
• The class feedback flagged that the album shouldn't be 'dated' with the
'2016' on the cover.
