Deconstruction of You Me at Six's album 'Hold Me Down'

1. YOU ME AT SIX ALBUM
ADVERT DECONSTRUCTION
ELLIE EDWARDS

2. This is the album
advert for ‘Hold
Me Down’ by
alternative band
‘You Me at Six’.
The artwork used for
the album advert is
exactly the same as
the one used for the
actual album, allowing
the audience to
identify the two
products and show
them as part of one
whole campaign.
The name of the
artist and the name
of the album is
exactly the same on
the advert as it is on
the actual album to
keep a sense of
continuity.
The release date of the
album is in yellow and
therefore stands out
against the dull green
of the background.
This allows the
audience to see it
clearly and remember
the date on which they
can buy the album.
The band’s website is
included in a very
small print at the
bottom of the advert
so the audience can
gain more information
about the band if they