2. OLLY MURS
Olly Murs is a British singer, songwriter and TV personality that rose to
fame after his appearance on popular british television show the X-
Factor. He managed to finish second in the competition and due to his
popularity he has since been able to sell 10 million records worldwide.
3. Clothing and Props
Olly Murs is styled in a very trendy way as he dresses in modern casual clothing
throughout his music videos. He dresses up in clothing that links to the type of
genre music he makes as dresses like a pop star.
The typical clothing for pop stars are every fashionable and stylish. Olly Murs
backs up this idea as he wears very casual fashionable clothing as he wears a
lot of trendy hats as this makes him look very trendy and fashionable. The
casual styling allows a lot of fans to be able to relate to him as he doesn’t wear
mainstream outfits like other artists from the same genre.
4. Settings
The settings in the music videos of Olly Murs usually vary depending on the narrative and
tempo of the song. As the songs that have the narrative of Olly Murs being heart broken are
usually set in tight confined spaces like rooms as this reflects how he is feeling in the music
video. For example, in his music videos for ‘Dear Darling’ and ‘Up’ the narrative is about him
being in love and heart broken which makes the settings of the room even more relevant as
it gives the vibe of him feeling trapped. The setting of ‘heart skips a beat’ is in a urban part of
the city as this suits the high tempo of the song as you see a lot of fast cuts shots of people
in the skate park.
5. Articles and Stories
This article is about Olly Murs being awarded the ‘Best
International Music’ accolade at the 2015 Goldene Kamera
Awards. This shows that he has become a popular artists all
around the world rather then just in his homeland England
which suggests that he has been able to target many
different audience through the way he has constructed
himself and his music. He has constructed himself in a
positive way as he has been able to make his funny and
bubbly personality be known to his fans.
This article is about how he has
posed with the wax work of his face.
This shows a big side of his
personality as uploaded this
photograph to Instagram which allows
him to connect to his fans as they like
knowing what he has been up to and
it shows the fun side of his
personality.
6. Website
The homepage of Olly Murs’ album advertises his
newest album ‘Never been better’. This shows the
audience his album before they even enter the
proper site.
It has a navigation bar of all the different places
that his fans and visitors can buy his album from
which shows that he has made an album that is
being stocked worldwide.
The black and white theme is carried from the
homepage to the full website as we see him with
Demi Lovato who features in his latest single ‘Up'.
This allows the audience to see him bonding with
other famous pop stars. It also gives them to the
chance to download the song which makes it very
useful. The website has several different functions
that allows them to listen to music and see dates for
his new live shows.
