SlideShare a Scribd company logo
WordPress For Business
         By Nile Flores
           http://blondish.net
         Twitter: @blondishnet
    Facebook: http://fb.com/NileFlores
Objective
 Define what WordPress is?
 Explain what WordPress can do?
 Answer why Businesses should blog.
 Share some tips for good site
  conversion.
 Share tools that you should use for your
  WordPress site
What is WordPress?
 Is is not just a blog platform. It is a full content
  management system.
 WordPress powers more than 15% of websites in the
  world!
 It is the #1 content management system over long
  time CMS like Drupal and Joomla
 It is easy to learn and use
 It can do anything you want it to.
 Has a very active and friendly support community.
What Kind of Sites Can
       WordPress Power?
 Blogs                   Realty sites
 Multi-author blogs      Hotel/ Reservations
 E-zines/ online         Membership sites
  magazines               Social networks
 Web directories         Forums
 Coupon directories      E-commerce sites
 Review sites
 Political sites
 Social bookmarking        AND MORE!!!!
  sites
Just A Couple Local Area
 Examples of WordPress
sites in Southern Illinois
DailyEgyptian.com
ElRancherito-MVN.com
Julie4StateRep.net
Midam.US
RendLakeResort.com
TheOldeHomestead.net
ThisIsFun.com
Why SHOULD Businesses
          Blog?
 To draw attention to your business
 To draw attention to your community
 Build authority over your competition
 Engage with current or potential clients



               $$$
Tips for Site Conversion
 Do not stuff EVERYTHING on your front page
  of your site
 Offer some type of newsletter opt-in for
  clients or interested parties to receive deals,
  and more info on your business
 Have a contact form!
 Make sure you make it clear who you are!
Examples of Ways to
Convert Your Visitors
Tools for Your Site To Help it
            On The Way
•   Google XML Sitemaps
•   Google Analytics
•   Feedburner / Feedburner Feedsmith Plugin
•   WordPress SEO by Yoast
•   Yet Another Related Post Plugin (YARPP)
•   Aweber.com or MailChimp.com
•   Digg Digg Plugin
WordPress Resource Sites
 WordPress.org/Support
 Codex.WordPress.org
 WPBeginner.com
 WPEngineer.com
 CatsWhoCode.com
 JustinTadlock.com
 Blondish.net
 WPHacks.com
 WPRecipes.com
Other WordPress Materials
• WordPress for Dummies by Lisa Sabin-
  Wilson
• Professional WordPress Plugin
  Development by Brad Williams, Ozh
  Richard and Justin Tadlock
• Digging Into WordPress by Chris Coyier
  and Jeff Starr
Any Questions?
               Nile Flores
    Site: http://blondish.net
    Twitter: blondishnet
    Facebook: http://fb.com/NileFlores
    LinkedIn: http://linkedin.com/in/blondishnet
    Slideshare:
    http://slideshare.net/blondishnet



    Me in 1986

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WordPress for business

  • 1. WordPress For Business By Nile Flores http://blondish.net Twitter: @blondishnet Facebook: http://fb.com/NileFlores
  • 2. Objective  Define what WordPress is?  Explain what WordPress can do?  Answer why Businesses should blog.  Share some tips for good site conversion.  Share tools that you should use for your WordPress site
  • 3. What is WordPress?  Is is not just a blog platform. It is a full content management system.  WordPress powers more than 15% of websites in the world!  It is the #1 content management system over long time CMS like Drupal and Joomla  It is easy to learn and use  It can do anything you want it to.  Has a very active and friendly support community.
  • 4. What Kind of Sites Can WordPress Power?  Blogs  Realty sites  Multi-author blogs  Hotel/ Reservations  E-zines/ online  Membership sites magazines  Social networks  Web directories  Forums  Coupon directories  E-commerce sites  Review sites  Political sites  Social bookmarking AND MORE!!!! sites
  • 5. Just A Couple Local Area Examples of WordPress sites in Southern Illinois
  • 13. Why SHOULD Businesses Blog?  To draw attention to your business  To draw attention to your community  Build authority over your competition  Engage with current or potential clients $$$
  • 14. Tips for Site Conversion  Do not stuff EVERYTHING on your front page of your site  Offer some type of newsletter opt-in for clients or interested parties to receive deals, and more info on your business  Have a contact form!  Make sure you make it clear who you are!
  • 15. Examples of Ways to Convert Your Visitors
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  • 20. Tools for Your Site To Help it On The Way • Google XML Sitemaps • Google Analytics • Feedburner / Feedburner Feedsmith Plugin • WordPress SEO by Yoast • Yet Another Related Post Plugin (YARPP) • Aweber.com or MailChimp.com • Digg Digg Plugin
  • 21. WordPress Resource Sites  WordPress.org/Support  Codex.WordPress.org  WPBeginner.com  WPEngineer.com  CatsWhoCode.com  JustinTadlock.com  Blondish.net  WPHacks.com  WPRecipes.com
  • 22. Other WordPress Materials • WordPress for Dummies by Lisa Sabin- Wilson • Professional WordPress Plugin Development by Brad Williams, Ozh Richard and Justin Tadlock • Digging Into WordPress by Chris Coyier and Jeff Starr
  • 23. Any Questions? Nile Flores Site: http://blondish.net Twitter: blondishnet Facebook: http://fb.com/NileFlores LinkedIn: http://linkedin.com/in/blondishnet Slideshare: http://slideshare.net/blondishnet Me in 1986