1. ROXANNE WOLFE Home: (806) 785-0797
5006 CR 1430 Cell: (806) 778-8991
Lubbock, Texas 79407 roxannewolfe@hotmail.com
Profile:
Award winning sales professional in “Windy West Texas”.
Creative market leader with a positive self-starter attitude.
High energy level with a vibrant personality – strong track record including several product launches.
Knows how to sell with passion !!
Education:
December 1997 Texas Tech University / Lubbock, TX
Master’s in Business Administration G.P.A. 3.54
May 1996 New Mexico State University / Las Cruces, NM
Bachelors in Business Administration / Marketing – Management G.P.A. 3.90
Work Experience:
03/14 – Present Boehringer Ingelheim
Hospital Sales (03-14 to 6-15)
Primary Care Respiratory Rep (06-15 to Present)
Sell, Strategize, In-Service Pradaxa and Spiriva in West Texas Hospitals and VA Hospitals
Outstanding sales relationships in difficult to access hospital systems and providers.
Call Point include: Cardiology, Pulmonology, Hospitalist, Intensivist, E.R., Respiratory Therapy & Cath Lab
Promote and Expand Product Sales of Pradaxa, Spiriva and Stiolto
• Work to Remain on Formulary and expand usage
• Partner with Hospitals to Enhance Patient Outcomes and Lower 30 Day Re-admissions (Spiriva and Stiolto
Hospital to Home Program)
• Closely worked with Respiratory Therapy to ensure proper patient training on Respimat Device
• Successfully Launched Stiolto in the West Texas Market
• Grew Stiolto Market share at a faster pace than the competition including Anoro.
• Partner with clinics to implement a program to enhance their prior authorization process (Solutions Plus)
• Work with cross-functional partners as well as the specialty rep to build our company brand and grow sales.
• Currently outpacing the nation on Stiolto Quota Attainment – even with a very aggressive quota.
• June 2016 – National Stiolto Quota Attainment 68.37% vs West Texas Territory 84.41%
03/12 – 03/14 Abbott Nutrition – ICU – Hospital Sales
Therapeutic Nutrition / Device Rep
Sell, consult and upgrade accounts to premium enteral nutrition tube feeding products and pumps.
Enhance critically ill patients outcome by the nutrition and supplements needed in the wound, burn, ventilated
patients. Educate on malnutrition and need for high protein interventions (even in clinically obese patients).
• Currently ranked No. 1 in the Dallas District and No. 4 in the Western Region thru August 2013
• 114.1% to plan in IPF and 108.7% Vital Sales – the two heaviest weighted categories for 2013
• Closely work with dieticians, hospitalists, intensivists, burn/trauma physicians and ICU nurses.
• Train new internal medicine residents on appropriate product selections for various disease states.
• Work with dialysis centers, oncology centers and diabetic educators to grow the business.
• Train new and existing ICU nurses and staff on products and pump operation.
• Geography includes: Lubbock, Amarillo, Midland/Odessa and Wichita Falls.
• Establish protocols to include nutrition intervention to patients at risk for hospital acquired pressure ulcers.
• Work with C-Suite hospital administrators to have the best outcomes under the new CMS guidelines.
09/10 – 01/2012 Conceptus
Downsized Medical Implantable Device Rep
Sell a medical implant called Essure - expansion territory added Sept 2010.
This is a permanent implant for women / hysteroscopic sterilization performed in a physician’s office or OR
• Consult on patient recruitment, billing/coding, ordering, sterile field technique, working hysteroscopic
equipment.

2. • Train physicians on procedure, computer simulations, Para-cervical block techniques, use of hysterosope and
implant placement
• Work with radiologist to perform Essure confirmation HSG test and film interpretation
• Number 1 in District for Quota Attainment Q2, 2011
• Finished Number 1 in District for Quota Attainment Q4, 2010
• Geography includes: Lubbock, Amarillo, Midland/Odessa, Abilene, and San Angelo, Texas. Roswell,
Clovis, Hobbs, and Carlsbad, New Mexico
03/09 – 09/10 Smith & Nephew
Wound Care Sales Rep
Selling Negative Pressure Wound Therapy, Vera Jet debriding and Wound Care Line to Wound Centers /Surgeons /
Burn Units / ER / OB-GYN / Cardio-Thoracic Surgeons / SICU / CCCU / Outpatient Surgery Centers
Diabetic Wounds, Surgical Wounds, Pressure Ulcers and Burns were a major focus.
In-service and assist in education throughout the hospitals – to enhance patient outcomes
Worked to get on standing orders and wound protocols throughout my hospitals.
Territory: Lubbock, Amarillo, Midland, Odessa, El Paso, Wichita Falls and Southern Half of New Mexico
11/06 – 11/08 EKR Bio-Technology formerly PDL Biopharma – Sr. Hospital Sales Rep
Downsized Cardiovascular -Neuro – Senior Hospital Sales Representative
Selling IV and injectible products for use in the SICU / CCCU / Surgical Areas / Cath Lab / Burn Unit and ED /
Cath Lab / Neuro ICU / MICU /
Cardene IV (Calcium Channel Blocker) used in cardiovascular, neuro - surgical and implantable device operations
Anesthesiologist and surgeons were a primary focus.
• July 2008 finished 151% to plan overall and #1 in the district
• June 2008 finished 140% to plan overall and #1 in the district
• Moved 40 slots on the ranking report within a four month period (out of 130 reps)
• Secured products on major formularies Amarillo, Lubbock, Abilene, Midland and Odessa, Texas
• Have secured cardiovascular product on standing orders on Lubbock Heart Hospital, UMC Medical Center,
and Covenant Medical Center
• Training includes the following areas: FEMPOP, CABG, Carotid Endarterectomy, AAA, and neuro
surgeries and treatment of strokes – both ischemic, intracerebral hemhorrage and subarachnoid hemorrhage
(including aneurisms)
04/02 – 11/06 Bayer Pharmaceuticals, Lubbock-Amarillo Territory – Anti-Infective Sales (including IV hospital products)
- This sales division was purchased by Schering Plough and my position was transferred over -
Schering Plough Respiratory Division after corporate strategic agreement
Anti-Infective Sales Specialist / Respiratory Specialty Representative / District Trainer
• First in District and Western Zone with Asmanex Asthma Launch – September 2005 thru November 2006
• 2005 District Rep of the Year – Schering Plough Respiratory Specialty Division
• Doubled Avelox market share in the first 4 months in the field with Bayer
• Successfully launched Cipro XR 500 – won 7 of 8 weeks of launch contest.
** XR = stands for “Extra Roxanne” ----- physicians had to prescribe XR to get extra samples! **
• Ranked “Best of the Best” in Phase One Training and was a finalist for “Best of the Best” in Phase Two.
• Won numerous “Ready, Set, Sell” contests – and won presentation contest for the Western Zone (1/3 of the
U.S.)
• Conducted Pre-Phase training for the Houston sales area for Bayer – District trainer for Schering Plough
• Established strong relationships with pulmonology, urology, allergy, internal medicine, cardiology,
orthopedics, otolaryngology, infectious disease, wound management and family practice physicians.
• Hospital Initiative Award for Avelox IV wins in community hospitals – Anti-infective Formularies
• District Trainer / Interim Liaison Manager Jan 05 – Aug 05 w/Schering Plough
• Asmanex Marketing Task Force

3. 03/98 – 04 /02 Wallace Laboratories, Lubbock, Texas - Amarillo, Texas - Roswell, New Mexico Territory
Pharmaceutical Sales Representative
• Successfully launched 2 new drugs as well as reintroduced 2 newly reformulated Pediatric products.
• Ranked between 5th
and 14th
in the nation for her cough / cold line (out of 180 reps) for 2 consecutive years.
** Tussi – 12**
• Established Astelin Nasal spray in a competitive allergy market.
• Served on Marketing Task Force, fiscal year 2000.
• Won several creative selling contests and “Rookie of the Year”.
• Established relationships with allergy, pediatric, otolaryngology, internal medicine and family practice
physicians.
08/91 – 03/98 Cattle Baron Restaurants, Lubbock, Midland, and El Paso, TX /Hobbs, Ruidoso, and Las Cruces, NM
Staff Trainer, Server, Administrative Assistant, Manager on Duty
• Top selling server throughout restaurant chain for 2 years in a row.
• Worked 40 + hours a week, while attending college full time on an academic scholarship.
• Traveled and worked in 6 different restaurants for the Cattle Baron chain.
• Trained and motivated new and current serving staffs. Implemented several sales contests.
Work References: Please find below ALL of my former managers as my references.
Past performance is the BEST indicator for future success.
Kyle Armstrong (former district manager for Wallace Pharmaceuticals)
Director – Roche/Genentech – Dallas, Texas
(214) 488-0137
Cell (972) 897-7083
Timothy Rozas (former district manager with Bayer Pharmaceuticals)
Regional Director – KV Pharmaceuticals – Dallas, Texas
Cell (214) 288-6694
Blair Hanneman – Respiratory District Manager Schering Plough
Denver, Colorado
Cell (303) 598-3818 / HM (303) 759-0777
Ken Shriner – EKR Therapeutics – Regional Manager
Dallas, Texas
Cell (972) 841-4495
Tom Romero – PDL Bio-Pharma – Regional Manager
Phoenix, AZ
Phone (973) 309-3639 other (623) 266-3476
Richard Cleveland – Conceptus – Regional Business Manager
McKinney, TX
Phone (501) 912-6060 Richard_cleveland@conceptus.com

4. Andrew Cole – Boehringer-Ingelheim – District Manager
Abilene, TX
Phone (325) 660-0029 andrew.cole@boehringer-ingelheim.com