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Vietnamese Exercise Custom
- What is their sport to do and to watch?
Survey information
• Vietnamese exercise custom
• Conducted on January, 2015
• 300 male and female above 18 years old
Executive Summary
• 60% does exercise once per week
• Except for jogging and workout, Football is popular
among male and Badminton for female
• Except for health maintenance, diet is main reason for
female (52%) and get stronger for male (44%)
• 63% of male and 61% of female spend less than 300K
VND monthly
• 14% female and 22% male are the current member of
sport gym
How often do you exercise?
1%
17%
9%
18%
6%
4%
20%
25%
3%
26%
11%
19%
8%
6%
7%
20%
Several
times a day
Every day 4-5 times a
week
2-3 times a
week
once per
week
once per 2-3
weeks
Less than
oncer per 2-
3 weeks
I do not do
any exercise
0%
5%
10%
15%
20%
25%
30%
Female Male
60% does exercise once per week
What exercise do you do?
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Female Male
Except for jogging and workout, Football is popular
among male and Badminton for female
Why do you exercise?
70%
52%
48%
15% 12% 11% 10% 9% 8%
5% 5%
72%
24%
42% 44%
6%
16%
11% 9%
5% 3% 5%
0%
10%
20%
30%
40%
50%
60%
70%
80%
Female Male
Except for health maintenance, diet is main reason for
female (52%) and get stronger for male (44%)
What sport do you like to watch?
38% 37%
31% 29%
16% 15% 13%
10%
6% 5% 3% 3% 3% 2% 1% 1%
20%
57%
24%
13%
8%
24%
14%
4% 4%
7%
4%
10%
15%
7%
2% 3%
0%
10%
20%
30%
40%
50%
60%
Female Male
Football (57%) for male, swimming (38%) for female
How much do you spend for exercise?
34%
27%
12%
4%
1%
23%
28%
35%
22%
2% 3%
10%
0%
5%
10%
15%
20%
25%
30%
35%
40%
0 - 100.000
VND
101.001 -
300.000 VND
300.001 -
500.000 VND
500.001 -
1.000.000
VND
More than
1.000.000
I do not spend
money on
exercise
Female Male
63% of male and 61% of female spend less than 300K
VND monthly
Are you a member of sport gym?
14%
30%
3%
6%
48%
22% 22%
7% 9%
41%
0%
10%
20%
30%
40%
50%
60%
Yes, I am I was but not now No but I take a
private lesson
No but I use a free
facility near by
Never
Female Male
14% female and 22% male are the current member of sport
gym
What is important in choosing a gym
71% 69%
56% 56%
42%
31% 29%
21%
17% 15%
8%
70% 72%
36% 38% 36%
20%
54%
14% 16% 18%
14%
0%
10%
20%
30%
40%
50%
60%
70%
80%
Female Male
Male has stronger demand for coaches, while female
want clean facilities
Which one are you interested ?
64%
31% 29% 26%
19%
14% 14%
5% 5% 2% 2% 0%
26%
2%
26%
9%
36%
47%
15% 13%
6%
13%
6%
17%
0%
10%
20%
30%
40%
50%
60%
70%
Yoga is the most popular for female, Taekwondo for male
Have you quit the gym before
88% 83%
12% 17%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Female Male
No
Yes
8% 10%
19%
21%
35% 23%
11%
18%
16% 13%
11% 15%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Female Male
From 1 year
less than 1 year
less than 6 month
less than 3
months
less than 1 month
2 - 3 times
More than half has quite the gym within in 3 monthes
Have you quit the gym before? How long did you go to gym before quit?
Why did you quit your gym?
78%
24%
8% 5% 5% 3%
11%
64%
15% 13%
5%
15%
21%
26%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Female Male
“busy” are the most common reason regardless of the
gender
Q&Me is the market research that helps you understand
Vietnam market broad and deep by offering both of
quantitative and qualitative survey online.
+ =
Info@qandme.net
Quantitative Survey Qualitative Survey Better Understanding
Understand the consumer
trend and opinions through the
numeric data
Feel the insight of your target
audience through online focus
group of chatting.
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Survey about Vietnamese exercise behaviour

  • 1. Your sub-title here Vietnamese Exercise Custom - What is their sport to do and to watch?
  • 2. Survey information • Vietnamese exercise custom • Conducted on January, 2015 • 300 male and female above 18 years old
  • 3. Executive Summary • 60% does exercise once per week • Except for jogging and workout, Football is popular among male and Badminton for female • Except for health maintenance, diet is main reason for female (52%) and get stronger for male (44%) • 63% of male and 61% of female spend less than 300K VND monthly • 14% female and 22% male are the current member of sport gym
  • 4. How often do you exercise? 1% 17% 9% 18% 6% 4% 20% 25% 3% 26% 11% 19% 8% 6% 7% 20% Several times a day Every day 4-5 times a week 2-3 times a week once per week once per 2-3 weeks Less than oncer per 2- 3 weeks I do not do any exercise 0% 5% 10% 15% 20% 25% 30% Female Male 60% does exercise once per week
  • 5. What exercise do you do? 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50% Female Male Except for jogging and workout, Football is popular among male and Badminton for female
  • 6. Why do you exercise? 70% 52% 48% 15% 12% 11% 10% 9% 8% 5% 5% 72% 24% 42% 44% 6% 16% 11% 9% 5% 3% 5% 0% 10% 20% 30% 40% 50% 60% 70% 80% Female Male Except for health maintenance, diet is main reason for female (52%) and get stronger for male (44%)
  • 7. What sport do you like to watch? 38% 37% 31% 29% 16% 15% 13% 10% 6% 5% 3% 3% 3% 2% 1% 1% 20% 57% 24% 13% 8% 24% 14% 4% 4% 7% 4% 10% 15% 7% 2% 3% 0% 10% 20% 30% 40% 50% 60% Female Male Football (57%) for male, swimming (38%) for female
  • 8. How much do you spend for exercise? 34% 27% 12% 4% 1% 23% 28% 35% 22% 2% 3% 10% 0% 5% 10% 15% 20% 25% 30% 35% 40% 0 - 100.000 VND 101.001 - 300.000 VND 300.001 - 500.000 VND 500.001 - 1.000.000 VND More than 1.000.000 I do not spend money on exercise Female Male 63% of male and 61% of female spend less than 300K VND monthly
  • 9. Are you a member of sport gym? 14% 30% 3% 6% 48% 22% 22% 7% 9% 41% 0% 10% 20% 30% 40% 50% 60% Yes, I am I was but not now No but I take a private lesson No but I use a free facility near by Never Female Male 14% female and 22% male are the current member of sport gym
  • 10. What is important in choosing a gym 71% 69% 56% 56% 42% 31% 29% 21% 17% 15% 8% 70% 72% 36% 38% 36% 20% 54% 14% 16% 18% 14% 0% 10% 20% 30% 40% 50% 60% 70% 80% Female Male Male has stronger demand for coaches, while female want clean facilities
  • 11. Which one are you interested ? 64% 31% 29% 26% 19% 14% 14% 5% 5% 2% 2% 0% 26% 2% 26% 9% 36% 47% 15% 13% 6% 13% 6% 17% 0% 10% 20% 30% 40% 50% 60% 70% Yoga is the most popular for female, Taekwondo for male
  • 12. Have you quit the gym before 88% 83% 12% 17% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Female Male No Yes 8% 10% 19% 21% 35% 23% 11% 18% 16% 13% 11% 15% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Female Male From 1 year less than 1 year less than 6 month less than 3 months less than 1 month 2 - 3 times More than half has quite the gym within in 3 monthes Have you quit the gym before? How long did you go to gym before quit?
  • 13. Why did you quit your gym? 78% 24% 8% 5% 5% 3% 11% 64% 15% 13% 5% 15% 21% 26% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Female Male “busy” are the most common reason regardless of the gender
  • 14. Q&Me is the market research that helps you understand Vietnam market broad and deep by offering both of quantitative and qualitative survey online. + = Info@qandme.net Quantitative Survey Qualitative Survey Better Understanding Understand the consumer trend and opinions through the numeric data Feel the insight of your target audience through online focus group of chatting. You receive both of generic and deep information easily with affordable pricing.