This document discusses user experience (UX) considerations for connected vehicles. It notes that while technology promises future value in areas like infotainment, driver assistance, and vehicle health, many consumers do not adopt new technologies. Effective UX design requires understanding human factors and avoiding information overload. Interactions should feel more natural and contextual rather than relying on more screens. The future of mobility is expected to include a mixed economy with growth in alternative modes like ride- and car-sharing alongside private ownership, though changes may happen gradually rather than through revolutionary technologies.
Xbots provides chatbot and conversational AI solutions for businesses, personalizing the customer experience. Businesses have an opportunity to capitalize on the chatbot opportunity, and build a presence where their customers are, messengers.
Visit us: www.xbots.ai
Contact: info@xbots.ai
Artificial Intelligence refers to the simulation of human intelligence in the machines that are programmed to think like humans and mimic their actions.
AI is based on the principle that human intelligence can be defined in a way that a machine can easily mimic it and execute tasks from the simplest to those that are even more complex.
When most people hear the term artificial intelligence, the first thing they usually think of is robots. That's because big-budget films and novels weave stories about human-like machines that wreak havoc on Earth. But nothing could be further from the truth. Artificial intelligence is based on the principle that human intelligence can be defined in a way that a machine can easily mimic it and execute tasks, from the most simple to those that are even more complex. The goals of artificial intelligence include mimicking human cognitive activity. Researchers and developers in the field are making surprisingly rapid strides in mimicking activities such as learning, reasoning, and perception, to the extent that these can be concretely defined. Some believe that innovators may soon be able to develop systems that exceed the capacity of humans to learn or reason out any subject. But others remain skeptical because all cognitive activity is laced with value judgments that are subject to human experience.
As technology advances, previous benchmarks that defined artificial intelligence become outdated. For example, machines that calculate basic functions or recognize text through optical character recognition are no longer considered to embody artificial intelligence, since this function is now taken for granted as an inherent computer function.
Xbots provides chatbot and conversational AI solutions for businesses, personalizing the customer experience. Businesses have an opportunity to capitalize on the chatbot opportunity, and build a presence where their customers are, messengers.
Visit us: www.xbots.ai
Contact: info@xbots.ai
Artificial Intelligence refers to the simulation of human intelligence in the machines that are programmed to think like humans and mimic their actions.
AI is based on the principle that human intelligence can be defined in a way that a machine can easily mimic it and execute tasks from the simplest to those that are even more complex.
When most people hear the term artificial intelligence, the first thing they usually think of is robots. That's because big-budget films and novels weave stories about human-like machines that wreak havoc on Earth. But nothing could be further from the truth. Artificial intelligence is based on the principle that human intelligence can be defined in a way that a machine can easily mimic it and execute tasks, from the most simple to those that are even more complex. The goals of artificial intelligence include mimicking human cognitive activity. Researchers and developers in the field are making surprisingly rapid strides in mimicking activities such as learning, reasoning, and perception, to the extent that these can be concretely defined. Some believe that innovators may soon be able to develop systems that exceed the capacity of humans to learn or reason out any subject. But others remain skeptical because all cognitive activity is laced with value judgments that are subject to human experience.
As technology advances, previous benchmarks that defined artificial intelligence become outdated. For example, machines that calculate basic functions or recognize text through optical character recognition are no longer considered to embody artificial intelligence, since this function is now taken for granted as an inherent computer function.
The Chatbots Are Coming: A Guide to Chatbots, AI and Conversational InterfacesTWG
2016 is the year of all things conversational. Chatbots, suddenly, are everywhere. Driven by the explosion in popularity of messaging apps like Kik, Slack and Facebook Messenger, chatbots are quickly becoming a core part of the software product mix.
So does your business need a chatbot? This deck will help you understand the massive opportunity for companies who are bold enough to start building chatbots of their own.
(Already au fait with chatbots and looking for a software team to help you with yours? Skip to slide 47 to see some of the chatbots we've built at TWG for our clients and ourselves.)
An impactful approach to the Seven Deadly Sins you and your Brand should avoid on Social Media! From a humoristic approach to a modern-life analogy for Social Media and including everything in between, this deck is a compelling resource that will provide you with more than a few take-aways for your Brand!
Machines with artificial intelligence are able to mimic mental capacities. Find it amusing? Well, it’s true! AI presents enormous opportunities for design, particularly for those working on the interfaces that new AI systems will use to engage with us.
Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real-world are "augmented" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.The overlaid sensory information can be constructive (i.e. additive to the natural environment) or destructive (i.e. masking of the natural environment) and is seamlessly interwoven with the physical world such that it is perceived as an immersive aspect of the real environment. In this way, augmented reality alters one's ongoing perception of a real-world environment, whereas virtual reality completely replaces the user's real-world environment with a simulated one. Augmented reality is related to two largely synonymous terms: mixed reality and computer-mediated reality.
A chatterbot (also known as a talkbot, chatbot, Bot, chatterbox, Artificial Conversational Entity) is a computer program which conducts a conversation via auditory or textual methods.
To find more about it, checkout these slides. For more info, visit our website, www.appgalleryinc.com
M S Reza Jony is presently pursuing his MBA degree at Postgraduate Institute of Management, University of Sri Jayewardenepura, Sri Lanka. He wrote this report on Google Glass during his participation in the Information Management (IM) course........
The New Assembly Line: 3 Best Practices for Building (Secure) Connected CarsLookout
When an industry without experience in Internet security starts connecting things to the Internet, it typically makes a number of mistakes both in how it implements secure systems, and how it interacts with the security community. With connected automobiles, the stakes for getting security right have never been higher. “What’s the worst that could happen?” is a lot more serious when you’re talking about a computer that can travel 100+ MPH.
The Internet of Cars - Towards the Future of the Connected CarJorgen Thelin
No doubt you have heard the phrase “Internet of Things” and the new buzzword “IoT” been used more and more these days, but what does that mean in practice? The Tesla Model S is probably the most well-connected car on the planet at the moment, and in this presentation we will use that vehicle as a case study of some practical usage of IoT concepts and technology that is already being applied to modern automobiles.How far away are we from a future “Internet of Cars” and what will be the social and privacy impacts of more connected-car scenarios?
These are the vehicles that make news each time they shed a bit of camo or whenever a jet-lagged executive reveals a detail about a redesigned wiper stalk. Mere rumors of their existence accelerate competitors’ product cycles. The wait to drive them—one, two, sometimes even three years—is rewarded with hoped-for revelations in advanced technology, structural integrity, mass reduction, fuel economy, features, and acceleration. Fun, too. Shared by: http://revol.com.sg/
This report looks at the disruptive potential of automated vehicles: their impact on commuters, car companies, vehicle design and urban planning. It warns of the potential dangers of their unbridled proliferation and prerequisites to their effective deployment.
The Chatbots Are Coming: A Guide to Chatbots, AI and Conversational InterfacesTWG
2016 is the year of all things conversational. Chatbots, suddenly, are everywhere. Driven by the explosion in popularity of messaging apps like Kik, Slack and Facebook Messenger, chatbots are quickly becoming a core part of the software product mix.
So does your business need a chatbot? This deck will help you understand the massive opportunity for companies who are bold enough to start building chatbots of their own.
(Already au fait with chatbots and looking for a software team to help you with yours? Skip to slide 47 to see some of the chatbots we've built at TWG for our clients and ourselves.)
An impactful approach to the Seven Deadly Sins you and your Brand should avoid on Social Media! From a humoristic approach to a modern-life analogy for Social Media and including everything in between, this deck is a compelling resource that will provide you with more than a few take-aways for your Brand!
Machines with artificial intelligence are able to mimic mental capacities. Find it amusing? Well, it’s true! AI presents enormous opportunities for design, particularly for those working on the interfaces that new AI systems will use to engage with us.
Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real-world are "augmented" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.The overlaid sensory information can be constructive (i.e. additive to the natural environment) or destructive (i.e. masking of the natural environment) and is seamlessly interwoven with the physical world such that it is perceived as an immersive aspect of the real environment. In this way, augmented reality alters one's ongoing perception of a real-world environment, whereas virtual reality completely replaces the user's real-world environment with a simulated one. Augmented reality is related to two largely synonymous terms: mixed reality and computer-mediated reality.
A chatterbot (also known as a talkbot, chatbot, Bot, chatterbox, Artificial Conversational Entity) is a computer program which conducts a conversation via auditory or textual methods.
To find more about it, checkout these slides. For more info, visit our website, www.appgalleryinc.com
M S Reza Jony is presently pursuing his MBA degree at Postgraduate Institute of Management, University of Sri Jayewardenepura, Sri Lanka. He wrote this report on Google Glass during his participation in the Information Management (IM) course........
The New Assembly Line: 3 Best Practices for Building (Secure) Connected CarsLookout
When an industry without experience in Internet security starts connecting things to the Internet, it typically makes a number of mistakes both in how it implements secure systems, and how it interacts with the security community. With connected automobiles, the stakes for getting security right have never been higher. “What’s the worst that could happen?” is a lot more serious when you’re talking about a computer that can travel 100+ MPH.
The Internet of Cars - Towards the Future of the Connected CarJorgen Thelin
No doubt you have heard the phrase “Internet of Things” and the new buzzword “IoT” been used more and more these days, but what does that mean in practice? The Tesla Model S is probably the most well-connected car on the planet at the moment, and in this presentation we will use that vehicle as a case study of some practical usage of IoT concepts and technology that is already being applied to modern automobiles.How far away are we from a future “Internet of Cars” and what will be the social and privacy impacts of more connected-car scenarios?
These are the vehicles that make news each time they shed a bit of camo or whenever a jet-lagged executive reveals a detail about a redesigned wiper stalk. Mere rumors of their existence accelerate competitors’ product cycles. The wait to drive them—one, two, sometimes even three years—is rewarded with hoped-for revelations in advanced technology, structural integrity, mass reduction, fuel economy, features, and acceleration. Fun, too. Shared by: http://revol.com.sg/
This report looks at the disruptive potential of automated vehicles: their impact on commuters, car companies, vehicle design and urban planning. It warns of the potential dangers of their unbridled proliferation and prerequisites to their effective deployment.
The Automotive Industry Through the lens of socialBrandwatch
In this report, we analyze over 4 million online conversations across 48 automotive brands, specifically revealing:
- The Automotive Social Index, ranking 48 brands across five criteria
- Demographic analysis
- Research on brand-audience interactions
- Analysis of brand descriptors
- Analysis of hybrid and electric vehicles
15 Common Myths you were taught to believe about CarsEason Chan
If you drive a vehicle on a regular basis, chances are that you're a victim of car myths that have been circulating for years. Check out these common myths about cars that you're probably guilty of following.
~ https://www.revol.com.sg
Buying a car is not only an expensive exercise, but also requires studying several factors, especially the reliability of the model. Reliability is the most important factor when it comes to getting the car insured. If the model is known to break down, then the insurance premium automatically goes up. So, let's take a look at some car companies and see how reliable their models are. Shared by: http://revol.com.sg/
Vehicles to travel from one place to another are among the greatest gifts of science to mankind. Of course, man has not stopped at mere wheeled contraptions to travel upon from one place to another. They developed the modern cars that are nothing short of great wonders, so much so that they have their own movies made. One of the most famous movies about cars is Fast and Furious. The seventh movie of the series has been released on 26 March, 2015, and features some of the best cars the series has shown so far. Let us take a look at The Cars In Fast And Furious 7. Shared by: http://revol.com.sg/
Fatal Truck Accidents in Decline Despite Recent Uptick in CrashesCogan & Power P.C.
The number of fatal truck and bus accident rose slightly in 2013, but has decreased significantly compared to 2003 the US Department of Transportation's Federal Motor Carrier Safety Administration report that. For More Details Visit: http://www.coganpower.com/
Fuel prices aren't likely to drop in the future; worse, their sudden spikes mean your car's fuel-tank can quickly drain your wallet.The good news is there are several things you can do to make your car more fuel-efficient. Shared by: http://revol.com.sg/
Buying your first car can be stressful. Ultimately, it's your decision, so do a bit of research before making a big financial commitment. Shared By: http://revol.com.sg/
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
Artificial intelligence (AI) is everywhere, promising self-driving cars, medical breakthroughs, and new ways of working. But how do you separate hype from reality? How can your company apply AI to solve real business problems?
Here’s what AI learnings your business should keep in mind for 2017.
This presentation mainly focuses on the application and other aspects of Hybrid Vehicles.
i.e battery electric vehicle (BEV), electric vehicle (EV), hybrid electric vehicle (HEV), internal combustion engine (ICE), integrated circuit (IC), lithium-ion rechargeable battery cell (Li-ion).
An immersive workshop at General Assembly, SF. I typically teach this workshop at General Assembly, San Francisco. To see a list of my upcoming classes, visit https://generalassemb.ly/instructors/seth-familian/4813
I also teach this workshop as a private lunch-and-learn or half-day immersive session for corporate clients. To learn more about pricing and availability, please contact me at http://familian1.com
TEDx Manchester: AI & The Future of WorkVolker Hirsch
TEDx Manchester talk on artificial intelligence (AI) and how the ascent of AI and robotics impacts our future work environments.
The video of the talk is now also available here: https://youtu.be/dRw4d2Si8LA
Exploring VR with Tom Emrich
Save 10% off any FITC event with discount code 'slideshare'.
Details at www.FITC.ca
OVERVIEW
Virtual reality is hitting the mainstream hard with mobile-powered solutions already available for users today and large manufacturers entering the market with dedicated devices in 2016. This session is an overview of the VR ecosystem before diving deep into the VR trends; and a look at what is to come in the near future.
OBJECTIVE
To provide the audience with a good understanding of the VR opportunity today and tomorrow
FIVE THINGS AUDIENCE MEMBERS WILL LEARN
VR Ecosystem
VR by the Numbers
VR Trends Today
VR Predictions for Tomorrow
Opportunities & Challenges
Webinar on Key Areas of Connectivity Focus at Various Levels of Autonomous Driving by Stephen Surhigh, Vice President & General Manager, Cloud Services at HARMAN International
The future of the connected vehicle - 29 July 2015Future Agenda
As part of the future agenda programme we are running an event in Munich on July 29th hosted by Nokia. Focused on developments in and around the connected vehicle, the will explore how changes we can see on and beyond the horizon will impact the world of cars, trucks and other vehicles over the next decade. This material is the starting point for the discussion.
At Finpro's ITS and MaaS seminar on May 4, Martyn Briggs from Frost & Sullivan discussed the converging trends that are leading to shift away from private cars, the new mobility business models that are becoming well established, and the potential impacts these services can realise in our cities now and in the future.
The car as we know it is changing, its future development shaped by mutually reinforcing trends: connectivity, urbanisation, electrification and autonomy. Car Manufacturers and tech giants are bleeding into each other in the race to define the new era of mobility.
Thoughts on the Future of Mobility (Dec 2016)Cornel Chiriac
In Dec 2016 I took a deeper dive into the mobility space and synthesized some thoughts in the following presentation. It covers the drivers for change, a view on the future state, and who will be the winners and losers. The presentation includes thoughts on how the world is changing, what does the future hold for how people will move around and fulfil their needs for transportation and mobility.
The presentation is built upon research by leading consultancies, aggregated and augmented with my thoughts on the topic. The presentation is high-level and is meant to be presented in-person rather than read as a stand-alone, exhaustive paper. It is meant as starting point — see the list of sources for in-depth reading.
Modern Transport problems arise when it is difficult behavior in A system according to the best possible pattern, being affected by traffic, human errors or accidents. In such cases, unpredictability can be helped by AI SERVICES
Driving Forward Digital Technology and the Automotive Industry in Asia-PacificOrange Business Services
The connected or driverless car is no longer something of the realms of science-fiction, it is very much a reality. The trend is expected to continue too, as the connected car makes its way into the mainstream much as the original automobile did a century ago. APAC will see more sophisticated autonomous driving options emerge and more non-traditional digital players will begin to offer automotive solutions. Connected cars will continue to grow as APAC’s consumer needs go on changing, demographics continue to alter and urban mobility trends shift.
The mobility disruption around the corner will largely initiated by three technology advances, but the knock-on impacts will be shaped by economic and social choices, as much as technology.
New cars for a collaborative mobility - Local Motors at World Forum LilleGhislain Delabie
Invited to the World Forum for a Responsible Economy (Lille - 2015), Damien Declercq presented how Local Motors is fostering a revolution in collaborative mobility, based on an Open-Source and crowd-sourced codesigning process, Direct Digital Manufacturing, 3D printing, local micro factories and a participative platform.
All throughout APAC the landscape is changing and presenting a need for smart mobility. Read more in detail to learn how businesses can seize opportunities with the right IT strategy and the right partnership.
Presentation at Automotive Leaders Summit on April 7, 2016
Connecting the automotive value chain from design through consumer information and vehicle usage
This presentation highlights main trends regarding the future of mobility with deep diving on how emerging new technologies can help to accelerate transition into the new.
Global food trends: How are countries embracing the alternative protein movementPlan
Our relationship with food is at a tipping point as environmental concerns become more of a consumer focus. What is the appetite, globally, for a more sustainable plant-based diet and how do cultural differences impact the adoption of innovative flexitarian products?
A revised view on the future of Mobility – rowing back from the heady daze of 2017. Using the CASE (Connected, Autonomous, Shared and Electric) framework, we contrast the optimism of a view years ago, with the more grounded view of today.
Instead of fretting over how easily and soon humans will be replaced, leaders would be better advised to think about the future of automation as interlacing machine strengths with those of humans. Work will need redesigning, but the AI enabled automation – done well – can unlock economic growth, fuel innovation and make work more humanA presentation given at @FutureheadsUK Leaders of Change, at CaptialOne, on 5th December 2018, by Kevin McCullagh.
Not only do we overestimate how easy it is to replace humans, replacing them is often neither desirable nor the best use of AI. A better way to think about the future of AI is interlacing its strengths with those of humans.
Autonomous vehicles are often posed as reducing human interaction with vehicles to a minimum. While they will take more of the cognitive load of driving off humans, in many cases it is more useful to think of a human-machine collaboration.
A 10min presentation on some foreseen – and less foreseen – consequences of Autonomous Vehicles, I gave at the #CarTubeGlobal launch event at Institution of Mechanical Engineering today
Introduction and mobility survey slides from the Plan Forum on the Future of Urban Mobility, in partnership with Bloomberg New Energy Finance.
London, 15th March 2016
A challenging review of the future of user interfaces, and a plea to better focus and shun the shiny:
– triangulate through experts
– observe emergent behaviour
– and track a range of trends.
Get out the echochamber and avoid the human centipede of digital rhetoric. Listen harder with your eyes and critique better with your mind.
Bridging the Physical-Digital Divide: Industrial Designer EditionPlan
With the proliferation of touchscreens and a hardware revival driven by internet technologists, Industrial Design is at risk of becoming irrelevant.
How can Industrial Design engage with the technology, user experience and software communities to help create harmony across physical products and digital services?
From research with 30+ Industrial Designers, User Experience designers and technologists, I concluded that the divide can be broken down across a series of axes and bridged by connecting, calibrating and collaborating.
A cut-down Industrial Designer oriented version of a longer 45 minute presentation for Interactions 14.
Plans Head of UX, Jason Mesut has also been doing his bit to quell the UX talent drought. His talk to UX newbies at General Assembly on what employers are looking for, has also been a hit online (view on Slideshare). On top of this, Jason has been working with some other leaders in the field to develop a course on digital Experience Design for Hyper Island.
Alex Bradley, Plan’s head of trends, recently gave a trends presentation at the TAID conference in Taiwan.
The following slides give a taste of the presentation. Please contact Alex at alex@plan.bz if you’re interested in him sharing it with your team?
Kevin's closing keynote presentation at the Design Management Institute's conference in London in 2010.
The presentation tackled two key questions: Why is design thinking such a hot topic with executives, but leaves so many designers cold? And: Does the demand for design thinking represent more of an opportunity than the thinking itself?
It was based on an article of the same title for the Design Management Review http://www.plan.bz/plan-views/2010/september/steppingup
In a future where digital services and physical products come together, it seems like the tech community is having the greatest influence on our world. In some ways, this is great, but we seem to have forgotten those designers with the talent for crafting physical forms that can fit into our hands, our homes and our lives.
For a future Internet of Things, the UX community needs to better engage Industrial Designers in what we do. This talk explored how we do that.
NB, this is a talk intended for a UX audience, and is meant to be a starter of an ongoing discussion between both UX and Industrial Design fields. If you want to be part of the discussion, please get in contact.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Top 5 Indian Style Modular Kitchen DesignsFinzo Kitchens
Get the perfect modular kitchen in Gurgaon at Finzo! We offer high-quality, custom-designed kitchens at the best prices. Wardrobes and home & office furniture are also available. Free consultation! Best Quality Luxury Modular kitchen in Gurgaon available at best price. All types of Modular Kitchens are available U Shaped Modular kitchens, L Shaped Modular Kitchen, G Shaped Modular Kitchens, Inline Modular Kitchens and Italian Modular Kitchen.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
1. 00 XXX 2014
UX for Connected
Vehicles
Kevin McCullagh
February 2016
2. We help companies work out
what to do next with their products
...and why
3.
4. Core message
Where’s the future value?
Infotainment
Driver assistance
Insurance data
Vehicle health
5. Peak of inflated Expectations
Slope of enlightenment
Plateau of productivity
Time
Visibility
Technology trigger
Trough of disillusionment
Source: Gartner
Hype cycle
Warped lens
6. Valley of oblivionRavine of
demise
Time
Visibility
Peak of inflated Expectations
Trough of disillusionment
Slope of enlightenment
Plateau of productivity
Technology trigger
Valley of oblivion
11. Drivers are already
facing information
overload
17,000Call-outs to the UK’s AA breakdown
service per month from drivers baffled
by unfamiliar warning lights
Source: The AA, September 2015
12. Handsfree doesn’t
mean safe
Reduction in reaction times
56%using a hand-held phone
46%using a hands-free phone
18% after drinking the legal limit of alcohol
Source: RAC & Transport Research Laboratory, 2008
13. 35%said they ignored parking assist
Source: Automakers Spending Billions on Technologies That Many Consumers Don’t Use, J.D. Power, August 2015
16. Slide 16Section
Core message‘People want the
displays on the
vehicle to look
just like those
on their phone.’
Tim Yeardon, Visteon
Source: ‘Ask the Experts, ‘ www.cardesignnews.com, August 2015
17. 60%of Chinese consumers said they would be willing
to switch car manufacturer if it offered full access
to their applications, data and media
Source: McKinsey Connectivity and autonomous Driving Consumer Survey 2015
23. More visceral interactions
Source: Jaguar Land Rover Bike Sense. Seat shoulder taps the rings a bicycle bell if it senses a cyclist near the car
and Door handles ‘buzz’ to prevent doors being opened into the path of bikes
26. Core message
‘Banishing the car from urban
areas is becoming a common
trend in many European cities.’
Jack Stewart, BBC Future news, February 2014
27. Richer mobility
service ecosystem
New mobility modes
Multi-modal apps
Seamless payments
2003
London congestion
charging begins
2004
ZipCar
launches
1980s
High occupancy vehicle
lanes in the USA
1982
Athens Ring
Odd/Even system
2014
London congestion nears
pre-charging levels
2020
Paris to ban
diesel cars
2010
Boris Bike
scheme launched
2034
Hamburg to ban
cars from centre
2030
Helsinki eliminates
private-car ownership
2040
DfT expects 25%
increase in traffic
since 2015
Squeeze on car use
Higher parking costs
Congestion charging
Lower speed limits
Traffic-calming measures
Stricter emission laws
No-car developments
Limited car zones
More car deterrents
and alternatives
28. Source:
Mobility map
2km1km 5km 10km 15km+
Costandconvenience
(Price / Comfort / Flexibility / Speed)
Bus
Scooter
Tram
Taxi
Minicab
Walk
Luxury
chauffeur
Metro
Bike
Typical urban
journey length
Private car
Dynamic minibus
Uses data to determine
routes and offer point
to point pick-ups and
drop-offs, e.g. Bridj
Mobility services
Hailable
mini cab
Mini cab that can be hailed
with an app, e.g. Uber
Action
zone
Motorbike
Multi-
modal
payment
Taxi
hailing
apps
Parking
services
Multi-
modal
planner
Navigation
P2P
car sharing
Car owners rent their
cars directly to other
consumers, e.g. RelayRides
Free-
floating
car sharing
Cars are collected from and
returned to, any parking
space within a pre-defined
area, e.g. DriveNow
Shared
Scooter
Shared
bike
Micro
car sharing
For smaller (typically 3-5)
pre-determined groups
of users, e.g. Audi Unite
Point-to-point
car sharing Back-to-base
car sharing
e-bike
Bicycle with integrated
electrical motor for
propulsion, e.g. GoCycle
29. Tallin experiment
City gave its 430,000 residents free
access to public transport in an attempt
to get cars off the road, decrease
congestion and make the city more
accessible to low-income residents.
+1.2%increase in demand for the service overall
30. Car sales at all time high
UK car sales hit all time record levels in 2015
Source: SMMT, 2015
1.75m
2007 2009 2011 2013 2015
1.85m
1.95m
2.05m
2.15m
2.25m
2.35m
2.45m
2.55m
2.65m
+57%Forecasted rise in global
car sales by 2030
Source: Euromonitor, 2015
31. 2025
Change
Less diesel, more petrol hybrid
Less pollution, more congestion
More driver-assist technologies
Apple and Google will
own Infotainment
Continuity
Private ownership will remain
the dominant model
Slow growth of EVs, predominantly
in city centre car clubs
Driverless cars will be just
around corner...