1. UNIT 18: THE TEAM
Introduction:
Unit 18 involvesadvertisingandproducinganew productof water.The advertisementincludes:
Magazine
Bus/train
Internetvisual adverts
Videos
The product designs.
Our teamis a groupof 3 studentsfrommymediaclass whoare alsodevelopinganew productwith
me.
Hayden
Frank
Ben
Our agencyiscalled‘DynamicDesigns’thisisgoodandcreative because if we were areal company
the name wouldtell the audience thatwe wouldbe able tomake a whole varietyof products from
the word ‘Dynamic’.In thiscase we are makingwater.
Thisis the logoI have created,I thinkit’squite nice because it
has the overlappingD’sanditalsois nottoo complicated,itis
straightto the point!I usedPhotoshopcs3to create thislogo.
The sloganis ‘Designsthatinspire’,Frankwasthe one thought
of oursloganand we all agreedthat itwas suitable forour
advertisement!
The Product
Our water product will be named ‘K20’. In my opinion I think this is a good name because
the mountain ‘K2’ is the second highest mountain in the world and we want people to know
that our water is from the mountain itself, and finally the zero comes from the scientific
element ‘H20’ which is the element for water so I thought it would be good if we combined
the too.
This is the magazine Advertisement Image. I have found a sports player (because are bottle
is targeted for sport people), and then put my logo that I created on our created bottle,
after that I had to put his thumb around his bottle around ours to make it look like he was
still holding the water. Then I have added the logo again to the top right hand corner to the
magazine advert.
2. This is the bus advert I have created for our company design.
I kind of wanted the
advertising on the bus really
simple as the slogan is
“Simply Pure”. I like the
design of the bus layout as it
gets straight to the point,
when people saw this they
would instantly know what
the product is.
Finally the last advert is on a website, it’s a banner. I have chosen the idea of a “leather
board” style of banner where it is straight across the bottom of a website usually.
