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The day Social Media


    Blew Up
            the world
                   Presented by: Jeph
Maystruck
                              JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
Social Media


Word-of-
 mouth
  Blew Up
 the world
                 JephMaystruck.com
What happened?




                 JephMaystruck.com
Radio, Television, Magazines and
 Newspaper are all supported by
           advertising



                         JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
Ford’s

$26 Million
   mistake


             JephMaystruck.com
What is the most powerful
          form of

 marketing?
                    JephMaystruck.com
Word of mouth is still the
 most powerful form of
      marketing.

  It’s just
easier now.
                     JephMaystruck.com
JephMaystruck.com
Meet the

Morgensons

              JephMaystruck.com
JephMaystruck.com
35 hidden cameras
     17 microphones
15 hidden crew members



                    JephMaystruck.com
“The results proved beyond any
doubt whatsoever that marketers,
advertisers, and big business
have nothing at all compared to
the influence we consumers have
on one another.”

                                -
Martin Lindstrom
                          JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
It’s the

Humanizati
   on
  of business   JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
No one
Retweets, Likes, or
      +1’s
“pretty good”
                JephMaystruck.com
The Future of Marketing is

  “Social
  Objects”
                       JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
People only go on the Internet for
     two reasons, to either

solve a problem
               or
      to be
   entertained.
       Nothing else.       JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
JephMaystruck.com
What should you do now?




                    JephMaystruck.com
Say yes.




           JephMaystruck.com
Tweet Me:
   @JephMaystruck
JephMaystruck@gmail.c
         om
www.JephMaystruck.com/best-
        ted-talks/
                     JephMaystruck.com

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Editor's Notes

  1. 54 canned beverages at Safeway. This one is different.
  2. RSS = Rich Site Summary
  3. RSS = Rich Site Summary
  4. From 2007-2010, has tripled the amount of money raised for prostate Cancer worldwide to an impressive $72 Million in 2010.
  5. RSS = Rich Site Summary
  6. 2