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The core of innovation @MIX2015
The document discusses the role of empathy and experimentation in innovation within product design at Yahoo. It emphasizes user-centric design, the importance of understanding user experiences, and the iterative process of development informed by data. Key themes include the necessity of collaboration, experimentation, and creating a conducive workspace for innovation.
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The core of innovation @MIX2015
- 1. INNOVATION YAHOO mobile + design THECORE OF EMPATHY & EXPERIMENT
- 2. Joe Hsia UX Designer KabaSu UX Designer
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- 10. the future isnow?
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- 23. Go out andbe Curious
- 24. Walk into theirdaily lives ,
- 25. Visit their favoritespots
- 26. Collect stories behindobjects
- 27. The role ofinternet in daily lives
- 28. Immerse in thecontext
- 29. From user datato insights
- 30. Digest insights andform POV
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- 32. Digest insights andform POV Convenience Community Trust
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- 37. , Are meanings andempathy enough to help us move from 0 to 1 ?
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- 44. What lean startuptaught us… fail fast, often and smart,
- 45. fail fast, oftenand smart, What lean startup taught us…
- 46. What building productsat Yahoo is fast, often and smart,learn
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- 63. good/great ideas aren’tenough
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- 67. Magic happens when wework at the same SPACE
- 68. The magic fielddesigned for open, transparent and fast communication
- 69. Make it tangible: whatyou see is what you get
- 70. Find your collaborationtool: ideas can’t wait
- 71. Creative Abrasion Creative Agility Creative Resolution Linda Hill:How to manage for collective creativity
- 72. Innovation leaders understandthat their role as leaders is to set the stage, not perform on it Linda Hill: How to manage for collective creativity
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- 76. RS EINNOVATION SPACE &CULTURE USER EXPERIMENT REPEAT
- 77. At Yahoo, innovationis a REPEAT of “starting and staying with USERS”, “giving the team the SPACE to be inspired and ideate”, and “EXPERIMENT over and over again.”
- 78. Innovation is like exploringthe sea
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