At the 2013 Market Research Event, Vital Findings partnered with The Market Research Event's conference organizers to design a custom infographic for the conference, which was available at the event and mailed to 10,000 leaders in the consumers insights industry.

1. GET READY FOR THE BIGGEST RESEARCH EVENT OF THE YEAR TMRE 2013
GET Connected
Malcolm Gladwell
160K
The Underdog “Intoxicating. Gladwell is an engaging writer and a
720
Client Side
Attendees
Jane McGonigal
50K
Game Changer
“#1 Bright Idea of the Year” (Gamification) — BrandWeek
PROFESSIONALS
Dr. Jeffrey Cole
Director, USC Annenberg Center for the Digital Future
35,000 students taught
The Digital
Challenge
“True visionary providing the public with information on
how to understand the impact of media”
— Former Vice President Al Gore
12+
8+
20+
Big Data
26 years at P&G
l
na
ma
sfor tio
str y
Leade
r
Jared Weiner
Vice President,Weiner, Edrich, Brown, Inc.
Future growth
“A world leader in the identification of emerging
trends”
Jeremy Sack
Director, Pragmatic Brain Science Institute™, LRW
The Pragmatist
“Breaking new ground where science meets practice”
Customer Driven
Innovation
Customer Driven
Innovation
Brand
Eng
a g e m e n tt
Analytics
Big Data &
Predictive Analytics
Transformational
Industry Leadership
"Top 25 Women to Watch”— Ad Age
Bloomberg, Bank of America, Deloitte
Warner Bros., Disney Media, Yahoo!, Google
Retailer & apparel
Lowe’s Companies, Inc., Gap, eBay, Nike
Brand
Engagement
Awards
& Industry
Roundtables
Awards & Industry
Roundtables
BEST &Practices
Development
Best Practices &
Development
130+
Telecomm & technology
AT&T Mobility, Citrix, Avnet, U.S. Cellular
Pharmaceuticals & healthcare
Pfizer, Merck, Centene Corporation
Automotive & transportation
Ford Motor Company, Nissan, Zipcar, Lufthansa Cargo
Quick service & fast casual restaurants
Dunkin’ Brands, Inc., Panera Bread, Del Taco LLC
Non-profit, education & professional services
Teach For America, American Cancer Society
Academics
USC Annenberg School for Communication
Erickson Living
Thoughtleaders
Industries
GET IT All
Unique symposia,
tracks and
workshops
PepsiCo,The Coca-Cola Company, Hershey’s, P&G
Manufacturing, housing & construction
Countries
Global Consumer & Market Knowledge Officer at P&G
The Leader
Consumer packaged goods
600
Indu
Joan Lewis
40+
Media & entertainment
ship
“Artfully blend(s) anecdotes, insights, and studies
from the social sciences into a frothy blend of utility
and entertainment” — Bloomberg
‘05
Speakers from
Financial services & insurance
Tran
Persuasion
251K
‘13
FORTUNE 500 companies
Number of participants by year
first-rate tour guide” — Los Angeles Times
Dan Pink
180+
1200+
Rarely Seen
Speakers
Mckinsey & Co. and other leading consulting firms
Business to Business Insights Mobile & Social Insights
Disruptive
Technologies
17
Cutting-edge
content areas
Bio-metrics
Disruptive Technologies &
New Methodologies
Content Driven Sessions
Strategic Planning
Strategic planning
90+ Youth &
Best practice
based sessions
Millennials
Shopper Insights & Analytics
40+
Skill
building
sessions
Data Visualization
Reconciling Stated & Actual Data
Books published
NYT bestsellers
Balancing Expediency With Rigor
Twitter followers
Big Data
GET Inspired
VISIONARY AUTHORS
Infographic Provided by
User Research & Customer Experience
YOUR
Hybrid
SKILL SET
Your Hybrid
Skill Set
For the most up-to-date event information, please visit http://www.iirusa.com/research
NASHVILLE Tennessee
Predictive
Insights & Futuring
g
Futurin
Digital Insights & Cross Platform
Measurement
See what happens when research meets design at http://vitalfindings.com/we-do/visual-storytelling