Going into my life and who I want people to see me as. I have done a deep dwelling into my brand and how I present myself as well as well as how I want to be presented.
Going into my life and who I want people to see me as. I have done a deep dwelling into my brand and how I present myself as well as well as how I want to be presented.
For My Business and Portfolio I class at Full Sail University we had to to explore our personal brand. The purpose of this project is to help us understand our personal brand and and how to improve it.
Personal Brand Exploration - Max VanbergMaxVanberg
Personal Brand Exploration Project - Full Sail University - Max Vanberg
This project was completed in June of 2021 for my Project and Portfolio I: Personal Branding class
Personal Brand Exploration: Kayla MicheleKaylaEllison
This is my personal brand exploration slideshow that I completed at Full Sail University in my Project and Portfolio 1 class. This slideshow was completed on November 27, 2021. Basically, I explore my soft and hard skills, my work history, and the steps I am taking to get to my future profession.
PPI Kenny Meyers Personal Brand ExplorationKennyMeyers
The purpose of this project is to help you understand my brand. The concept serves as a practical visual framework that helps future employers, customers, or clients understand my position in the industry.
For My Business and Portfolio I class at Full Sail University we had to to explore our personal brand. The purpose of this project is to help us understand our personal brand and and how to improve it.
Personal Brand Exploration - Max VanbergMaxVanberg
Personal Brand Exploration Project - Full Sail University - Max Vanberg
This project was completed in June of 2021 for my Project and Portfolio I: Personal Branding class
Personal Brand Exploration: Kayla MicheleKaylaEllison
This is my personal brand exploration slideshow that I completed at Full Sail University in my Project and Portfolio 1 class. This slideshow was completed on November 27, 2021. Basically, I explore my soft and hard skills, my work history, and the steps I am taking to get to my future profession.
PPI Kenny Meyers Personal Brand ExplorationKennyMeyers
The purpose of this project is to help you understand my brand. The concept serves as a practical visual framework that helps future employers, customers, or clients understand my position in the industry.
Ana Weathers | Personal Brand ExplorationAna Weathers
This is a project I completed for my Portfolio 1 class at Full Sail University in October 2022.
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Ana Weathers is a Music Business student at Full Sail University based in Nashville, Tennessee. Ana is passionate about creating a brand that specifically reflects you and your passions while also connecting you with up and coming clientele.
Ana's background in advertising and graphic design, with a focus on user experience design, has provided her the opportunity to serve in various capacities in the social media and marketing field creating and managing websites, graphics, logos, and managing social media presence in order to connect businesses and organizations with their members and their community.
In addition to her full-time job as the Marketing Director for GreenLID Design in Gallatin, Tennessee, Ana also runs a freelance business creating logos, fliers, invitations, prints, postcards, and much more for friends, family, and new clientele.
Esbeth Heredia, a dynamic force with Peruvian heritage, is a visionary CEO behind Amethyst Artist Management (AAM), making waves as Head Manager and Entrepreneur. Beginning her journey on March 1, 2021, she's committed to reshaping the music industry. Currently pursuing an Associate's Degree in Music Business at Full Sail University, she anticipates graduating in late December 2024.
As a one-woman army and proud Hispanic minority, Esbeth thrives in the Korean Music Industry in California, forging an exceptional path. With a focus on constant growth and networking, she seeks to cultivate a community of positive, trailblazing leaders.
Esbeth's strategic brilliance shines as an artist manager, demonstrated by her creation of the Humble Royalty Mentorship program. This initiative, in partnership with Backline, provides vital mental health resources, while her collaboration with CreditWeRestore.com enhances artists' financial well-being. Her partnership with MaryKay boosts artists' confidence on and off stage.
Having navigated various LA and San Bernardino County neighborhoods during her formative years, Esbeth values inclusivity and community bonds. These experiences inspire her vision of success, rooted in unity and entertainment for all.
With determination, Esbeth Heredia redefines the artist and industry narrative. She aims to erase negative stigmas in the music industry, replacing them with positive stories that uplift and celebrate humanity. As a transformative leader, she's not only shaping the industry's future but also nurturing a movement that fosters growth and harmony
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
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A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
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At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
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2. Jessica Teddington is an award-winning music and entertainment
industry executive. She has collaborated with both major and
independent music entities, and has toured with some of the world's
most admired and highly decorated artists and musicians. Jessica
currently serves as a voting member of the Recording Academy in
the Los Angeles Chapter.
As the owner and founder of Dekada Records, Jessica takes pride
in providing an atmosphere that fosters creativity, professional
development, and artistic excellence. As such, Dekada Records
offers a number of boutique services designed to inspire, educate,
and empower. It is Jessica’s mission to make a positive and lasting
global impact through music, innovation, and philanthropy.
IDENTITY
3. PROFESSION
Potential Job Titles:
• Owner/Founder
• President
• Director
BRAND ARCHETYPE: MAGICIAN
The Magician archetype is intuitive
and visionary, centered around
transformation and helping others to
actualize their biggest dreams.
C.E.O. for RECORD LABEL/ENTERTAINMENT INDUSTRY
Photo Credit: Strepes
4. MARKETING DIRECTORS
TARGET AUDIENCE
KERRY ABNER
Outreach Plan:
• Research Kerry’s most recent work, accomplishments,
and current interests/goals
• Contact Kerry via e-mail
• Call/text message Kerry within 5-7 business days
DIRECTOR at SONY
KYLEY SCARLET
Outreach Plan:
• Research Kyley’s most recent work, accomplishments,
and current interests/goals
• Contact Kyley via e-mail and schedule Zoom meeting
• E-mail Kyley the day before scheduled meeting to
recap and confirm
DIRECTOR at PRESCRIPTION
SONGS
JOANNA NOYES Outreach Plan:
• Research Joanna’s most recent work,
accomplishments, and current interests/goals
• Contact Joanna via e-mail
• Send follow up e-mail within 3-5 business days
VP at THE ORCHARD
5. GOALS
Short Term: (Immediately After Graduation, 2023)
• Improve Online Reputation – “Validation”
‣ Ensure that my LinkedIn profile features at
least five (5) endorsements by January 2023
Mid Term: (2026)
• Increase Brand Awareness (Online)
‣ Curate thoughtful, brand-relevant content and
publish consistently by utilizing scheduling
tools such as Hootsuite
‣ Will increase content publishing to three (3)
times daily by July 2026
Long Term: (2036)
• Global Recognition and Impact
‣ Employ competent leaders who have
demonstrated success in navigating difficult
international tasks
‣ Fully developed global leadership program by
January 2036
7. “It is my mission to make a positive, lasting
global impact through music and innovation
by consistently implementing new tools and
techniques that are designed to empower
artists and provide real opportunity for
success. ”
PROMISE
8. CREDENTIALS
Work Experience:
• Owner/Founder of Dekada Records
• Director of Performance Groups | Sing Inc.
Education:
• Classical Vocal Performance, B.A.,
Oklahoma Christian University
• Media Communications & Technologies, Certificate,
Full Sail University
• Music Business, B.S., Full Sail University (2023)
Awards:
• SAMMIES ”Best Songwriter” Award
(2020)
• Recording Academy (Voting Member)
• In A Perfect World (Volunteer)
• AFSP (Volunteer)
Photo Credit: Variety
9. COMPETITION
LIVY RODRIGUEZ-BEHAR
Industry Experience:
• Music Supervisor Dreamboat Music
Education:
• Music Business, BS
• Radio-Television-Film, BA
Leadership Experience:
• Operations Manager, YouTube Music, North/Latin
America | Cognizant
• Team Leader, YouTube Music Content | Cognizant
Skills and Proficiencies:
• Social Media - 26 endorsements
• Leadership - 20 endorsements
• Event Planning - 16 endorsements
JESSICA TEDDINGTON
Overall Online Presence:
• 500+ connections; banner image customized;
professional headshot; detailed profile; published
articles; active on other social media; no customized
LinkedIn URL.
• Grade: Good; 82 out of 100
Industry Experience:
• Owner/Founder Dekada Records
Education:
• Classical Vocal Performance, BA
• Media Communications & Technologies, Certificate
• Music Business, BS
Leadership Experience:
• The Recording Academy, Los Angeles Chapter
• Director of Performance Groups | Sing Inc.
Skills and Proficiencies:
• Organizational Leadership - 0 endorsements
• Music Production - 0 endorsements
• Contract Negotiation - 0 endorsements
Overall Online Presence:
• 387 connections; banner image customized;
professional headshot; detailed profile; published
articles; active on other social media; customized
LinkedIn URL.
• Grade: Above Average; 78 out of 100
10. COMPETITION
MARIO LYTE
Industry Experience:
• Senior Manager, A&R Admin at
Def Jam Recordings / Republic
Records
Education:
• Entertainment Business, MS
• Recording Arts, BS
Leadership Experience:
• The Recording Academy, New York Chapter
• Marketing Project Coordinator | Def Jam Recordings
Skills and Proficiencies:
• Music Industry - 99 endorsements
• Audio Engineering - 96 endorsements
• Music Production - 88 endorsements
JESSICA TEDDINGTON
Overall Online Presence:
• 500+ connections; banner image customized;
professional headshot; detailed profile; no published
articles; active on other social media; customized
LinkedIn URL.
• Grade: Very Good; 88 out of 100
Industry Experience:
• Owner/Founder Dekada Records
Education:
• Classical Vocal Performance, BA
• Media Communications & Technologies, Certificate
• Music Business, BS
Leadership Experience:
• The Recording Academy, Los Angeles Chapter
• Director of Performance Groups | Sing Inc.
Skills and Proficiencies:
• Organizational Leadership - 0 endorsements
• Music Production - 0 endorsements
• Contract Negotiation - 0 endorsements
Overall Online Presence:
• 387 connections; banner image customized;
professional headshot; detailed profile; published
articles; active on other social media; customized
LinkedIn URL.
• Grade: Above Average; 78 out of 100
11. BRAND POSITION
For CREATIVES who WANT A GENUINE OPPORTUNITY
TO SUCCEED, I provide AN ENVIRONMENT THAT
FOSTERS CREATIVITY, PROFESSIONAL
DEVELOPMENT, AND ARTISTIC EXCELLENCE because
I UNDERSTAND THE VALUE OF MUSIC, EDUCATION,
AND EMPOWERMENT.
“TRIPLE THREAT”
12. NETWORKING & MARKETING
Industry Events & Organizations
• RECORDING INDUSTRY ASSOCIATION OF AMERICA
• NATIONAL ASSOCIATION OF RECORDING MERCHANDISERS
• SOCIETY FOR AMERICAN MUSIC (CONFERENCE)
‣ March 2022 | Online
Digital Marketing
• Primary Content: Content will include industry relevant media
(work/office space, recording studio/booth, stage/live
performance, touring/travel) as well as quotes and positive
affirmations designed to encourage/inspire.
• Primary Tools: Tools will include professional website,
LinkedIn, Facebook, Instagram, Twitter, and YouTube.
Content will be uploaded multiple times weekly, in audio,
photo, video, and text format.
• Website: I will feature relevant content, presented in a manner
that aligns with my brand archetype (Magician).
13. PROFESSIONAL DEVELOPMENT
Mentor
• An ideal mentor would be an owner/founder or
President of an independent record label. DATE TO
EST. PARTNERSHIP: DECEMBER 2021
Formal Education
• Music Business, BS - Full Sail University (2023)
• Entertainment Law, MS - Full Sail University (2024)
Technical Skills
• Managerial Accounting - LinkedIn Learning,
NOVEMBER 2021
• Financial Accounting - LinkedIn Learning,
• NOVEMBER 2021
• Enterprise Resource Planning - LinkedIn Learning,
DECEMBER 2021
Soft Skills
• Developing Your Team Members - LinkedIn Learning,
NOVEMBER 2021
• Public Speaking - LinkedIn Learning,
NOVEMBER 2021
• Critical Thinking & Problem Solving - LinkedIn Learning,
DECEMBER 2021
14. JESSICA TEDDINGTON
You know how difficult it has become to stand out as an artist in an
oversaturated market? Well, what I do is provide unique, innovative tools to
refine artistry and strengthen brand awareness. In fact, a recent case study
revealed that a client gained over 100,000 new monthly listeners across
various DSPs as the result of my proven methods and techniques.
15. REFERENCES
Abner, K. (2021). Global Marketing Manager. LinkedIn.
Retrieved October 30, 2021, from
https://www.linkedin.com/in/kerryabner.
Armstrong, T. (2016, February 18). The Entertainment Industry
and Translation. Big Translation. Retrieved October 29, 2021,
from https://blog.stepes.com/the-entertainment-industry-and-
translation/.
ASCAP. (2021). Recording Industry Professional
Organizations. ASCAP. Retrieved October 31, 2021, from
https://www.ascap.com/help/music-business-101/recording-
industry-organizations.
Aswad, J. (2020, January 19). Recording Academy paid
millions annually to outside law firms. Variety. Retrieved
October 30, 2021, from
https://variety.com/2020/music/news/recording-academy-
grammys-paid-millions-law-firms-deborah-dugan-1203471913/.
How to Set and Measure Goals for a Global Leadership
Development Program. Eurac. (2020, January 22). Retrieved
October 30, 2021, from https://eurac.com/how-to-set-and-
measure-goals-for-a-global-leadership-development-program-
2/#What_Are_GLD_Program_Goals.
Lyte, M. (2021). Senior Manager, A&R Administration.
LinkedIn. Retrieved October 30, 2021, from
https://www.linkedin.com/in/mariokinglyte.
Noyes, J. (2021). Vice President, Marketing at The Orchard.
LinkedIn. Retrieved October 30, 2021, from
https://www.linkedin.com/in/joannanoyes.
Rodriguez-Behar, L. (2021). Music Supervisor at Dreamboat
Music. LinkedIn. Retrieved October 30, 2021, from
https://www.linkedin.com/in/livy-rodriguez-behar-83108ab0.
Scarlet, K. (2021). Director of Marketing at Prescription Songs.
LinkedIn. Retrieved October 30, 2021, from
https://www.linkedin.com/in/kyleyscarlet/.
Summary Report for: 11-1011.00 - Chief Executives. O*NET
OnLine. (2021). Retrieved October 29, 2021, from
https://www.onetonline.org/link/summary/11-1011.00.
Teddington, J. (2021). Chief Executive Officer at Dekada
Records. LinkedIn. Retrieved October 30, 2021, from
https://www.linkedin.com/in/jessicajolia/.
Teddington, J. (2021). Label. Dekada Records. Retrieved
October 29, 2021, from https://www.dekadarecords.com/label
.
