SlideShare a Scribd company logo
PERSONAL BRAND EXPLORATION


Kayla Ellison


Project & Portfolio I: Week 1


November 27, 2021
I was born in Baltimore, Maryland but grew up in
a very small town in Pennsylvania called
Shrewsbury. I would say where I grew up shaped
the person I am today; my values, principles,
passions, and goals. My circumstances growing up
forced me to grow up faster than most making me
see the world di
ff
erently. Due to my past, the
person I am today is very passionate about
spreading diversity through creative concepts. My
vision for the industry is to have more diversity
and the ability to create more positive
environments.
Identity
Profession
Potential Job Titles:


• Producers and Directors


• Marketing Managers


• Meeting, Convention, and Event Planners


BRAND ARCHETYPE - Based on my
brand archetypes, I express myself best by
creating and bringing my vision to life,
encouraging and lightening up the world. I
am open-minded, resourceful, and honest. I
will have customers inspired, entertained,
thrilled, and amazed.
Entertainment Business for Performance Arts
Hiring Managers and Recruiters at companies like AEG Worldwide
Target Audience
Megan Gorman
Outreach Plan:


• Before reaching out, I am going to learn more about her
and what we have in common


• To start an introduction, I am going to mention her
industry knowledge in event planning and how I'm
interested in pursuing that as a career.


• After the initial contact, I’m going to suggest we stay in
touch via email and I could learn more about her
experience in event planning.
PROFILE
PICTURE
Human Resources at Live Nation Entertainment
Sara Jameson
Outreach Plan:


• I will research Jameson interest and what she does at
Cirque du Soleil


• I will mention she has an interest in Penn State
University and how I am familiar with the school
since I grew up around that area.


• I will suggest keeping contact via email so I could
eventually use her as a resource.
PROFILE
PICTURE
Director Talent Operations at Cirque du
Soleil
Jennifer Zelaya
Outreach Plan:


• Research and
fi
nd information about where she went to school,
what are interest are, and where she is located


• Since one of her tools and technology skills is Excel. I am going to
mention I am a student at Full Sail and I took a Data Analysis class
on Excel, and I’m looking to learn more about the program.


• Reach out to Zelaya via email and express to her my interest in
learning more about Excel and her knowledge with it as well.
PROFILE
PICTURE
Sr. Manager, Human Resources
at AEG
Goals
Short Term: (Immediately After Graduation, 2023)


• Gaining industry connections and resources from school and
outside activities


‣By September 1, 2023 I will have 35 or more industry
connections on LinkedIn


Mid Term: (2024)


• Having an entry level job in the city of my dreams


‣By June 1 2024, I will have an entry level job in the
entertainment industry in either Chicago, Atlanta, New
York City, or Philadelphia.


Long Term: (2036)


• Well into my own entertainment company


‣By March 1, 2036 I will have created 100s of creative
content like fashion shows,
fi
lms, etc. under the K.M.E
Entertainment Company.
Ski
ll
s Analysis
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Presentation Software (Keynote)
SOFT
HARD
Novice / Adept / Expert
Video Production Novice / Adept / Expert
Problem-solving Novice / Adept / Expert
Customer Service Novice / Adept / Expert
Digital Media and Design
SOFT
HARD
Novice / Adept / Expert
Project Management Novice / Adept / Expert
Negotiation Novice / Adept / Expert
Social Perceptiveness Novice / Adept / Expert
I help theatergoers get a real life idea of what it’s like
being a professional performer by giving behind the
scenes footage of rehearsal and what a performance day
is like.


Promise
Credentials
Work Experience:


• Personal Assistant at Happy Times Adult Daycare


• Cook at Toasted


• Cashier at Toasted
Education:
• Entertainment Business , B.S., Full Sail University (Exp. YEAR)
Awards/ Leadership Roles:


• Honor Roll


• Principal Clarinet


• Vice President of Concert Band
Competition
Chase Todaro
Work Experience


• Marketing Coordinator


• 3300+ Climbing


• Grammy U Member
Education:


• Nassau Community College


• Full Sail University
Leadership/ Noteworthy Experience:


• Event Manager at Penguin Point Productions


• Camp Counselor


• Member of The National Society of Collegiate Scholars
Skills and Pro
fi
ciencies:


• Concert production- 3 endorsements


• Talent Booking - 3 endorsements


• Live Events - 3 endorsements


• Contract Negotiation- 0 endorsements
Kayla Michele
Overall Online Presence:


• 268 LinkedIn connections, banner image is customized,
his headshot is a mirror sel
fi
e (not professional), the
pro
fi
le is very detailed, no published articles, he is on
other social media, his LinkedIn URL is customized


• Grade: Superior, 85 out of 100
HEADSHOT HEADSHOT
Work Experience


• Personal Assistant at Happy Time
Adult Daycare


• Cook at Toasted


• Cashier at Toasted
Education:


• Full Sail University


• Susquehannock High School
Leadership Experience:


• None
Skills and Pro
fi
ciencies:


• Customer Service - 0 endorsements
Overall Online Presence:


• I have four connections, my banner is customized,
sel
fi
e taken by me (not professional), could use
more detail, no published article, I am active on
other social media, my LinkedIn URL is not
customized.


• Grade: Poor, 40 out of 100
Competition
Logan Collins
Leadership Experience:


• None
HEADSHOT
Work Experience


• Server at Newk’s Eatery


• Sales Associate at Zumiez


• Sales Associate at Hot Topic
Education:


• Full Sail University
Skills and Pro
fi
ciencies:


• Communication - 1 endorsements


• Customer Service - 1 endorsements


• Leadership - 1 endorsements
Overall Online Presence:


• She has 121 LinkedIn connections, banner image is
not customized, headshot is professional, the pro
fi
le
has enough detail, no published articles, could not
fi
nd her on other social medias, their LinkedIn URL
is not customized


• Grade: Average, 60 out of 100
Kayla Michele
Work Experience


• Personal Assistant at Happy
Time Adult Daycare


• Cook at Toasted


• Cashier at Toasted
Education:


• Full Sail University
Leadership Experience:


• None
Skills and Pro
fi
ciencies:


• Customer Service - 0 endorsements
Overall Online Presence:


• I have four connections, my banner is
customized, sel
fi
e taken by me (not
professional), could use more detail, no
published article, I am active on other social
media, my LinkedIn URL is not customized.


• Grade: Poor, 40 out of 100
Bran
d
Position
For hiring managers and recruiters who are looking for young
new talent, I provide an incite into the life of the up-and-
coming generational leaders and perfomers. As an up-and-
coming leader myself, I have a personal connection and an
understanding.
Networking & Marketing
Industry Events & Organizations


• 3300+ Climbing


‣ November 2021 | Winter Park, Florida


• Full Sail Hall of Fame Week


‣ March 6-11, 2022 | Winter Park, Florida


• Black Business Summit and Expo


‣ April 2, 2022 | Orlando, Florida
Digital Marketing


Primary Content:


As I am getting started, the content I will post will be how-to videos, clothing hauls, vlogs, up-coming
events, and motivational post.


Primary Tools


I will mostly be using Instagram for post and Youtube to share my videos. Youtube is one of the largest
platforms for video sharing. Instagram is the 5th most used social media sites. These platforms will be
how I promote my content. I will post Youtube videos every other week and post every other few days.


Website


Moving forward, I will use my website for background information about me and the activities I am
doing at the time. I will also include work history and my portfolio.
Professiona
l
Development
Mentor


• I will seek a mentor that I respect highly and that respects me. The
mentor has to have experience in the industry. I have been seeking
previous instructors that I have already experienced being taught by.


• I will spend a month for each skill and if I need further assistants, I will
seek out more time and resources


• Jan, 2022
Formal Education


• Entertainment Business Bachelor’s- Sep. 2023
Technical Skills


• Digital media and design - LinkedIn Learning, Dec.
2021


• Project management - LinkedIn Learning, Jan. 2022


• Desktop publishing software - Lynda Feb. 2022
Soft Skills


• Operation Analysis- LinkedIn , Jan. 2021


• Negotiation - LinkedIn, Feb. 2022


• Systems Analysis- LinkedIn, Mar. 2022
Kayla Michele
You know how diversity in the workplace is a big
problem? Well with my help, I can bring in new diverse
talent and employees, as well as, create new and exciting content that focuses
on diversity. In fact, I have been a part of events that focus on amplifying black
voices.
“
References
Logan Collins - systems engineering intern - linkedin.com. (n.d.).
Retrieved November 30, 2021, from https://
www.linkedin.com/in/logan-collins.
 

Megan Gorman - Human Resources - Live Nation ... - linkedin.
(n.d.). Retrieved November 30, 2021, from https://
www.linkedin.com/in/megan-gorman-36056a24.
 

Jennifer Zelaya - Sr.. manager, Human Resources - LinkedIn. (n.d.).
Retrieved November 30, 2021, from https://
www.linkedin.com/in/jennifer-zelaya-539a3118.
 

Sara Jameson - LinkedIn. (n.d.). Retrieved November 30, 2021,
from https://www.linkedin.com/in/sara-jameson
.

Chase Todaro - multimedia coordinator - 3300+ climbing ... (n.d.).
Retrieved November 30, 2021, from https://
www.linkedin.com/in/chasetodaro.
 

27-2012.00 - producers and directors. O*NET OnLine. (n.d.).
Retrieved November 30, 2021, from https://
www.onetonline.org/link/summary/27-2012.00.
 

11-2021.00 - marketing managers. O*NET OnLine. (n.d.).
Retrieved November 30, 2021, from https://
www.onetonline.org/link/summary/11-2021.00.
 

13-1121.00 - meeting, convention, and event planners. O*NET
OnLine. (n.d.). Retrieved November 30, 2021, from https://
www.onetonline.org/link/summary/13-1121.00.

More Related Content

What's hot

Vereen jennelle ebbs_pb1_2021-08
Vereen jennelle ebbs_pb1_2021-08Vereen jennelle ebbs_pb1_2021-08
Vereen jennelle ebbs_pb1_2021-08
JenvoniqueSummervill
 
Personal Brand Exploration - Laura Hernandez Gil
Personal Brand Exploration - Laura Hernandez GilPersonal Brand Exploration - Laura Hernandez Gil
Personal Brand Exploration - Laura Hernandez Gil
LauraHernandezGil
 
Personal brandcanvas dominique-finished-2021-
Personal brandcanvas dominique-finished-2021-Personal brandcanvas dominique-finished-2021-
Personal brandcanvas dominique-finished-2021-
DominiqueHunter
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
PlayByPlay
 
Portfolio project 1
Portfolio project 1Portfolio project 1
Portfolio project 1
CarolinaMorrone2
 
Nicholas Garratt Personal Brand Exploration
Nicholas Garratt Personal Brand ExplorationNicholas Garratt Personal Brand Exploration
Nicholas Garratt Personal Brand Exploration
NicholasGarratt1
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
DanielChiarelli2
 
Personal Brand Canvas
Personal Brand CanvasPersonal Brand Canvas
Personal Brand Canvas
JamesBallerstein
 
A. Darling Personal Brand Exploration
A. Darling Personal Brand ExplorationA. Darling Personal Brand Exploration
A. Darling Personal Brand Exploration
AmandaDarling9
 
Personal Brand Exploration- Casjmia Ellis
Personal Brand Exploration- Casjmia EllisPersonal Brand Exploration- Casjmia Ellis
Personal Brand Exploration- Casjmia Ellis
Casjmiaellis
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
Keila Olea
 
MALCOM HOLMAN Personal Brand Exploration
MALCOM HOLMAN Personal Brand ExplorationMALCOM HOLMAN Personal Brand Exploration
MALCOM HOLMAN Personal Brand Exploration
MalcomHolman
 
Neya Lashae: Music Business Personal Brand Exploration
Neya Lashae: Music Business Personal Brand ExplorationNeya Lashae: Music Business Personal Brand Exploration
Neya Lashae: Music Business Personal Brand Exploration
NeyaLashae1
 
Personal Brand Exploration - Chip Pratt
Personal Brand Exploration - Chip PrattPersonal Brand Exploration - Chip Pratt
Personal Brand Exploration - Chip Pratt
ChipPratt1
 
Project and Portfolio 1
Project and Portfolio 1Project and Portfolio 1
Project and Portfolio 1
SummerMisiti
 
Personal Brand Exploration - Christian Holgado
Personal Brand Exploration - Christian HolgadoPersonal Brand Exploration - Christian Holgado
Personal Brand Exploration - Christian Holgado
Christian Holgado
 
Simpson lorenzo ebm_pb1_2020-10
Simpson lorenzo ebm_pb1_2020-10Simpson lorenzo ebm_pb1_2020-10
Simpson lorenzo ebm_pb1_2020-10
LorenzoSimpson2
 
Personal Brand Keynote
Personal Brand KeynotePersonal Brand Keynote
Personal Brand Keynote
LorenzoSimpson2
 
Wimmer Julianna EBBD_PB1_2021-11
Wimmer Julianna EBBD_PB1_2021-11Wimmer Julianna EBBD_PB1_2021-11
Wimmer Julianna EBBD_PB1_2021-11
JuliannaWimmer
 
PROJECT & PORTFOLIO PERSONAL BRANDING
PROJECT & PORTFOLIO PERSONAL BRANDINGPROJECT & PORTFOLIO PERSONAL BRANDING
PROJECT & PORTFOLIO PERSONAL BRANDING
ImanBarnes
 

What's hot (20)

Vereen jennelle ebbs_pb1_2021-08
Vereen jennelle ebbs_pb1_2021-08Vereen jennelle ebbs_pb1_2021-08
Vereen jennelle ebbs_pb1_2021-08
 
Personal Brand Exploration - Laura Hernandez Gil
Personal Brand Exploration - Laura Hernandez GilPersonal Brand Exploration - Laura Hernandez Gil
Personal Brand Exploration - Laura Hernandez Gil
 
Personal brandcanvas dominique-finished-2021-
Personal brandcanvas dominique-finished-2021-Personal brandcanvas dominique-finished-2021-
Personal brandcanvas dominique-finished-2021-
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
 
Portfolio project 1
Portfolio project 1Portfolio project 1
Portfolio project 1
 
Nicholas Garratt Personal Brand Exploration
Nicholas Garratt Personal Brand ExplorationNicholas Garratt Personal Brand Exploration
Nicholas Garratt Personal Brand Exploration
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
 
Personal Brand Canvas
Personal Brand CanvasPersonal Brand Canvas
Personal Brand Canvas
 
A. Darling Personal Brand Exploration
A. Darling Personal Brand ExplorationA. Darling Personal Brand Exploration
A. Darling Personal Brand Exploration
 
Personal Brand Exploration- Casjmia Ellis
Personal Brand Exploration- Casjmia EllisPersonal Brand Exploration- Casjmia Ellis
Personal Brand Exploration- Casjmia Ellis
 
Personal Brand Exploration
Personal Brand ExplorationPersonal Brand Exploration
Personal Brand Exploration
 
MALCOM HOLMAN Personal Brand Exploration
MALCOM HOLMAN Personal Brand ExplorationMALCOM HOLMAN Personal Brand Exploration
MALCOM HOLMAN Personal Brand Exploration
 
Neya Lashae: Music Business Personal Brand Exploration
Neya Lashae: Music Business Personal Brand ExplorationNeya Lashae: Music Business Personal Brand Exploration
Neya Lashae: Music Business Personal Brand Exploration
 
Personal Brand Exploration - Chip Pratt
Personal Brand Exploration - Chip PrattPersonal Brand Exploration - Chip Pratt
Personal Brand Exploration - Chip Pratt
 
Project and Portfolio 1
Project and Portfolio 1Project and Portfolio 1
Project and Portfolio 1
 
Personal Brand Exploration - Christian Holgado
Personal Brand Exploration - Christian HolgadoPersonal Brand Exploration - Christian Holgado
Personal Brand Exploration - Christian Holgado
 
Simpson lorenzo ebm_pb1_2020-10
Simpson lorenzo ebm_pb1_2020-10Simpson lorenzo ebm_pb1_2020-10
Simpson lorenzo ebm_pb1_2020-10
 
Personal Brand Keynote
Personal Brand KeynotePersonal Brand Keynote
Personal Brand Keynote
 
Wimmer Julianna EBBD_PB1_2021-11
Wimmer Julianna EBBD_PB1_2021-11Wimmer Julianna EBBD_PB1_2021-11
Wimmer Julianna EBBD_PB1_2021-11
 
PROJECT & PORTFOLIO PERSONAL BRANDING
PROJECT & PORTFOLIO PERSONAL BRANDINGPROJECT & PORTFOLIO PERSONAL BRANDING
PROJECT & PORTFOLIO PERSONAL BRANDING
 

Similar to Personal Brand Exploration: Kayla Michele

Isaac_Hailey_DM_PB1_2023-July2.pptx
Isaac_Hailey_DM_PB1_2023-July2.pptxIsaac_Hailey_DM_PB1_2023-July2.pptx
Isaac_Hailey_DM_PB1_2023-July2.pptx
HaileyIsaac
 
A1_SSaladze.pdf
A1_SSaladze.pdfA1_SSaladze.pdf
A1_SSaladze.pdf
SalomeSaladze1
 
Werner_Alyssa_EB_PB1_2022-10.pptx
Werner_Alyssa_EB_PB1_2022-10.pptxWerner_Alyssa_EB_PB1_2022-10.pptx
Werner_Alyssa_EB_PB1_2022-10.pptx
Alyssa874313
 
Micah ILON
Micah ILON Micah ILON
Micah ILON
MICAHILON
 
Perez_Mirna_BE_PB1_2023-052.pptx
Perez_Mirna_BE_PB1_2023-052.pptxPerez_Mirna_BE_PB1_2023-052.pptx
Perez_Mirna_BE_PB1_2023-052.pptx
MirnaPerez38
 
Walker_Jasmyn_DMBS_PB1_2022,June.pdf
Walker_Jasmyn_DMBS_PB1_2022,June.pdfWalker_Jasmyn_DMBS_PB1_2022,June.pdf
Walker_Jasmyn_DMBS_PB1_2022,June.pdf
JasmynWalker2
 
Sarah Kurowski - Brand Exploration
Sarah Kurowski - Brand ExplorationSarah Kurowski - Brand Exploration
Sarah Kurowski - Brand Exploration
SarahKurowski1
 
Duarte marie dmbs_pb1_2021-aug
Duarte marie dmbs_pb1_2021-augDuarte marie dmbs_pb1_2021-aug
Duarte marie dmbs_pb1_2021-aug
MarieDuarte7
 
Peronsal Brand Exploration - Devron Collick
Peronsal Brand Exploration - Devron CollickPeronsal Brand Exploration - Devron Collick
Peronsal Brand Exploration - Devron Collick
Devron Collick
 
Phillips cole eb_pb1_2021-07 2
Phillips cole eb_pb1_2021-07 2Phillips cole eb_pb1_2021-07 2
Phillips cole eb_pb1_2021-07 2
ColeRather
 
new template 2.pptx
new template 2.pptxnew template 2.pptx
new template 2.pptx
miahfolk1
 
Jennifer Schiele Personal Brand Strategy
Jennifer Schiele Personal Brand StrategyJennifer Schiele Personal Brand Strategy
Jennifer Schiele Personal Brand Strategy
JenniferSchiele
 
Spears channing DCBS_PB1_2022_February-1
Spears channing DCBS_PB1_2022_February-1Spears channing DCBS_PB1_2022_February-1
Spears channing DCBS_PB1_2022_February-1
ChanningSpears
 
PersonalBrandCanvasdremathis.pptx
PersonalBrandCanvasdremathis.pptxPersonalBrandCanvasdremathis.pptx
PersonalBrandCanvasdremathis.pptx
Deandre15
 
Derby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptxDerby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptx
HayleyDerby
 
Derby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptxDerby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptx
HayleyDerby
 
Sutton_Danielle_BA_PB1_2022-02.pptx
Sutton_Danielle_BA_PB1_2022-02.pptxSutton_Danielle_BA_PB1_2022-02.pptx
Sutton_Danielle_BA_PB1_2022-02.pptx
DanielleMariiee
 
Brand Exploration
Brand ExplorationBrand Exploration
Brand Exploration
MICAHILON
 
Personal brand Exploration Key Note
Personal brand Exploration Key NotePersonal brand Exploration Key Note
Personal brand Exploration Key Note
KarlaColeman2
 
Miranda Owen-Personal Brand Key Note
Miranda Owen-Personal Brand Key NoteMiranda Owen-Personal Brand Key Note
Miranda Owen-Personal Brand Key Note
mirandaowen5
 

Similar to Personal Brand Exploration: Kayla Michele (20)

Isaac_Hailey_DM_PB1_2023-July2.pptx
Isaac_Hailey_DM_PB1_2023-July2.pptxIsaac_Hailey_DM_PB1_2023-July2.pptx
Isaac_Hailey_DM_PB1_2023-July2.pptx
 
A1_SSaladze.pdf
A1_SSaladze.pdfA1_SSaladze.pdf
A1_SSaladze.pdf
 
Werner_Alyssa_EB_PB1_2022-10.pptx
Werner_Alyssa_EB_PB1_2022-10.pptxWerner_Alyssa_EB_PB1_2022-10.pptx
Werner_Alyssa_EB_PB1_2022-10.pptx
 
Micah ILON
Micah ILON Micah ILON
Micah ILON
 
Perez_Mirna_BE_PB1_2023-052.pptx
Perez_Mirna_BE_PB1_2023-052.pptxPerez_Mirna_BE_PB1_2023-052.pptx
Perez_Mirna_BE_PB1_2023-052.pptx
 
Walker_Jasmyn_DMBS_PB1_2022,June.pdf
Walker_Jasmyn_DMBS_PB1_2022,June.pdfWalker_Jasmyn_DMBS_PB1_2022,June.pdf
Walker_Jasmyn_DMBS_PB1_2022,June.pdf
 
Sarah Kurowski - Brand Exploration
Sarah Kurowski - Brand ExplorationSarah Kurowski - Brand Exploration
Sarah Kurowski - Brand Exploration
 
Duarte marie dmbs_pb1_2021-aug
Duarte marie dmbs_pb1_2021-augDuarte marie dmbs_pb1_2021-aug
Duarte marie dmbs_pb1_2021-aug
 
Peronsal Brand Exploration - Devron Collick
Peronsal Brand Exploration - Devron CollickPeronsal Brand Exploration - Devron Collick
Peronsal Brand Exploration - Devron Collick
 
Phillips cole eb_pb1_2021-07 2
Phillips cole eb_pb1_2021-07 2Phillips cole eb_pb1_2021-07 2
Phillips cole eb_pb1_2021-07 2
 
new template 2.pptx
new template 2.pptxnew template 2.pptx
new template 2.pptx
 
Jennifer Schiele Personal Brand Strategy
Jennifer Schiele Personal Brand StrategyJennifer Schiele Personal Brand Strategy
Jennifer Schiele Personal Brand Strategy
 
Spears channing DCBS_PB1_2022_February-1
Spears channing DCBS_PB1_2022_February-1Spears channing DCBS_PB1_2022_February-1
Spears channing DCBS_PB1_2022_February-1
 
PersonalBrandCanvasdremathis.pptx
PersonalBrandCanvasdremathis.pptxPersonalBrandCanvasdremathis.pptx
PersonalBrandCanvasdremathis.pptx
 
Derby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptxDerby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptx
 
Derby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptxDerby_Hayley_MBBS_PB1_2023-09.pptx
Derby_Hayley_MBBS_PB1_2023-09.pptx
 
Sutton_Danielle_BA_PB1_2022-02.pptx
Sutton_Danielle_BA_PB1_2022-02.pptxSutton_Danielle_BA_PB1_2022-02.pptx
Sutton_Danielle_BA_PB1_2022-02.pptx
 
Brand Exploration
Brand ExplorationBrand Exploration
Brand Exploration
 
Personal brand Exploration Key Note
Personal brand Exploration Key NotePersonal brand Exploration Key Note
Personal brand Exploration Key Note
 
Miranda Owen-Personal Brand Key Note
Miranda Owen-Personal Brand Key NoteMiranda Owen-Personal Brand Key Note
Miranda Owen-Personal Brand Key Note
 

Recently uploaded

aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
siemaillard
 
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp NetworkIntroduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
TechSoup
 
Operation Blue Star - Saka Neela Tara
Operation Blue Star   -  Saka Neela TaraOperation Blue Star   -  Saka Neela Tara
Operation Blue Star - Saka Neela Tara
Balvir Singh
 
Synthetic Fiber Construction in lab .pptx
Synthetic Fiber Construction in lab .pptxSynthetic Fiber Construction in lab .pptx
Synthetic Fiber Construction in lab .pptx
Pavel ( NSTU)
 
The geography of Taylor Swift - some ideas
The geography of Taylor Swift - some ideasThe geography of Taylor Swift - some ideas
The geography of Taylor Swift - some ideas
GeoBlogs
 
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCECLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
BhavyaRajput3
 
Model Attribute Check Company Auto Property
Model Attribute  Check Company Auto PropertyModel Attribute  Check Company Auto Property
Model Attribute Check Company Auto Property
Celine George
 
Embracing GenAI - A Strategic Imperative
Embracing GenAI - A Strategic ImperativeEmbracing GenAI - A Strategic Imperative
Embracing GenAI - A Strategic Imperative
Peter Windle
 
Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.
Ashokrao Mane college of Pharmacy Peth-Vadgaon
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
EugeneSaldivar
 
Lapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdfLapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdf
Jean Carlos Nunes Paixão
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Thiyagu K
 
Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345
beazzy04
 
Supporting (UKRI) OA monographs at Salford.pptx
Supporting (UKRI) OA monographs at Salford.pptxSupporting (UKRI) OA monographs at Salford.pptx
Supporting (UKRI) OA monographs at Salford.pptx
Jisc
 
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th SemesterGuidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Atul Kumar Singh
 
Additional Benefits for Employee Website.pdf
Additional Benefits for Employee Website.pdfAdditional Benefits for Employee Website.pdf
Additional Benefits for Employee Website.pdf
joachimlavalley1
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
camakaiclarkmusic
 
Language Across the Curriculm LAC B.Ed.
Language Across the  Curriculm LAC B.Ed.Language Across the  Curriculm LAC B.Ed.
Language Across the Curriculm LAC B.Ed.
Atul Kumar Singh
 
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
MysoreMuleSoftMeetup
 
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup   New Member Orientation and Q&A (May 2024).pdfWelcome to TechSoup   New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
TechSoup
 

Recently uploaded (20)

aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
 
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp NetworkIntroduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
 
Operation Blue Star - Saka Neela Tara
Operation Blue Star   -  Saka Neela TaraOperation Blue Star   -  Saka Neela Tara
Operation Blue Star - Saka Neela Tara
 
Synthetic Fiber Construction in lab .pptx
Synthetic Fiber Construction in lab .pptxSynthetic Fiber Construction in lab .pptx
Synthetic Fiber Construction in lab .pptx
 
The geography of Taylor Swift - some ideas
The geography of Taylor Swift - some ideasThe geography of Taylor Swift - some ideas
The geography of Taylor Swift - some ideas
 
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCECLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
CLASS 11 CBSE B.St Project AIDS TO TRADE - INSURANCE
 
Model Attribute Check Company Auto Property
Model Attribute  Check Company Auto PropertyModel Attribute  Check Company Auto Property
Model Attribute Check Company Auto Property
 
Embracing GenAI - A Strategic Imperative
Embracing GenAI - A Strategic ImperativeEmbracing GenAI - A Strategic Imperative
Embracing GenAI - A Strategic Imperative
 
Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
 
Lapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdfLapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdf
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
 
Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345
 
Supporting (UKRI) OA monographs at Salford.pptx
Supporting (UKRI) OA monographs at Salford.pptxSupporting (UKRI) OA monographs at Salford.pptx
Supporting (UKRI) OA monographs at Salford.pptx
 
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th SemesterGuidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th Semester
 
Additional Benefits for Employee Website.pdf
Additional Benefits for Employee Website.pdfAdditional Benefits for Employee Website.pdf
Additional Benefits for Employee Website.pdf
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
 
Language Across the Curriculm LAC B.Ed.
Language Across the  Curriculm LAC B.Ed.Language Across the  Curriculm LAC B.Ed.
Language Across the Curriculm LAC B.Ed.
 
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
 
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup   New Member Orientation and Q&A (May 2024).pdfWelcome to TechSoup   New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
 

Personal Brand Exploration: Kayla Michele

  • 1. PERSONAL BRAND EXPLORATION Kayla Ellison Project & Portfolio I: Week 1 November 27, 2021
  • 2. I was born in Baltimore, Maryland but grew up in a very small town in Pennsylvania called Shrewsbury. I would say where I grew up shaped the person I am today; my values, principles, passions, and goals. My circumstances growing up forced me to grow up faster than most making me see the world di ff erently. Due to my past, the person I am today is very passionate about spreading diversity through creative concepts. My vision for the industry is to have more diversity and the ability to create more positive environments. Identity
  • 3. Profession Potential Job Titles: • Producers and Directors • Marketing Managers • Meeting, Convention, and Event Planners BRAND ARCHETYPE - Based on my brand archetypes, I express myself best by creating and bringing my vision to life, encouraging and lightening up the world. I am open-minded, resourceful, and honest. I will have customers inspired, entertained, thrilled, and amazed. Entertainment Business for Performance Arts
  • 4. Hiring Managers and Recruiters at companies like AEG Worldwide Target Audience Megan Gorman Outreach Plan: • Before reaching out, I am going to learn more about her and what we have in common • To start an introduction, I am going to mention her industry knowledge in event planning and how I'm interested in pursuing that as a career. • After the initial contact, I’m going to suggest we stay in touch via email and I could learn more about her experience in event planning. PROFILE PICTURE Human Resources at Live Nation Entertainment Sara Jameson Outreach Plan: • I will research Jameson interest and what she does at Cirque du Soleil • I will mention she has an interest in Penn State University and how I am familiar with the school since I grew up around that area. • I will suggest keeping contact via email so I could eventually use her as a resource. PROFILE PICTURE Director Talent Operations at Cirque du Soleil Jennifer Zelaya Outreach Plan: • Research and fi nd information about where she went to school, what are interest are, and where she is located • Since one of her tools and technology skills is Excel. I am going to mention I am a student at Full Sail and I took a Data Analysis class on Excel, and I’m looking to learn more about the program. • Reach out to Zelaya via email and express to her my interest in learning more about Excel and her knowledge with it as well. PROFILE PICTURE Sr. Manager, Human Resources at AEG
  • 5. Goals Short Term: (Immediately After Graduation, 2023) • Gaining industry connections and resources from school and outside activities ‣By September 1, 2023 I will have 35 or more industry connections on LinkedIn Mid Term: (2024) • Having an entry level job in the city of my dreams ‣By June 1 2024, I will have an entry level job in the entertainment industry in either Chicago, Atlanta, New York City, or Philadelphia. Long Term: (2036) • Well into my own entertainment company ‣By March 1, 2036 I will have created 100s of creative content like fashion shows, fi lms, etc. under the K.M.E Entertainment Company.
  • 6. Ski ll s Analysis Notable Skills & Current Pro fi ciencies: Notable Skills REQUIRED in TRADE & Current Pro fi ciencies: Presentation Software (Keynote) SOFT HARD Novice / Adept / Expert Video Production Novice / Adept / Expert Problem-solving Novice / Adept / Expert Customer Service Novice / Adept / Expert Digital Media and Design SOFT HARD Novice / Adept / Expert Project Management Novice / Adept / Expert Negotiation Novice / Adept / Expert Social Perceptiveness Novice / Adept / Expert
  • 7. I help theatergoers get a real life idea of what it’s like being a professional performer by giving behind the scenes footage of rehearsal and what a performance day is like. Promise
  • 8. Credentials Work Experience: • Personal Assistant at Happy Times Adult Daycare • Cook at Toasted • Cashier at Toasted Education: • Entertainment Business , B.S., Full Sail University (Exp. YEAR) Awards/ Leadership Roles: • Honor Roll • Principal Clarinet • Vice President of Concert Band
  • 9. Competition Chase Todaro Work Experience • Marketing Coordinator • 3300+ Climbing • Grammy U Member Education: • Nassau Community College • Full Sail University Leadership/ Noteworthy Experience: • Event Manager at Penguin Point Productions • Camp Counselor • Member of The National Society of Collegiate Scholars Skills and Pro fi ciencies: • Concert production- 3 endorsements • Talent Booking - 3 endorsements • Live Events - 3 endorsements • Contract Negotiation- 0 endorsements Kayla Michele Overall Online Presence: • 268 LinkedIn connections, banner image is customized, his headshot is a mirror sel fi e (not professional), the pro fi le is very detailed, no published articles, he is on other social media, his LinkedIn URL is customized • Grade: Superior, 85 out of 100 HEADSHOT HEADSHOT Work Experience • Personal Assistant at Happy Time Adult Daycare • Cook at Toasted • Cashier at Toasted Education: • Full Sail University • Susquehannock High School Leadership Experience: • None Skills and Pro fi ciencies: • Customer Service - 0 endorsements Overall Online Presence: • I have four connections, my banner is customized, sel fi e taken by me (not professional), could use more detail, no published article, I am active on other social media, my LinkedIn URL is not customized. • Grade: Poor, 40 out of 100
  • 10. Competition Logan Collins Leadership Experience: • None HEADSHOT Work Experience • Server at Newk’s Eatery • Sales Associate at Zumiez • Sales Associate at Hot Topic Education: • Full Sail University Skills and Pro fi ciencies: • Communication - 1 endorsements • Customer Service - 1 endorsements • Leadership - 1 endorsements Overall Online Presence: • She has 121 LinkedIn connections, banner image is not customized, headshot is professional, the pro fi le has enough detail, no published articles, could not fi nd her on other social medias, their LinkedIn URL is not customized • Grade: Average, 60 out of 100 Kayla Michele Work Experience • Personal Assistant at Happy Time Adult Daycare • Cook at Toasted • Cashier at Toasted Education: • Full Sail University Leadership Experience: • None Skills and Pro fi ciencies: • Customer Service - 0 endorsements Overall Online Presence: • I have four connections, my banner is customized, sel fi e taken by me (not professional), could use more detail, no published article, I am active on other social media, my LinkedIn URL is not customized. • Grade: Poor, 40 out of 100
  • 11. Bran d Position For hiring managers and recruiters who are looking for young new talent, I provide an incite into the life of the up-and- coming generational leaders and perfomers. As an up-and- coming leader myself, I have a personal connection and an understanding.
  • 12. Networking & Marketing Industry Events & Organizations • 3300+ Climbing ‣ November 2021 | Winter Park, Florida • Full Sail Hall of Fame Week ‣ March 6-11, 2022 | Winter Park, Florida • Black Business Summit and Expo ‣ April 2, 2022 | Orlando, Florida Digital Marketing Primary Content: As I am getting started, the content I will post will be how-to videos, clothing hauls, vlogs, up-coming events, and motivational post. Primary Tools I will mostly be using Instagram for post and Youtube to share my videos. Youtube is one of the largest platforms for video sharing. Instagram is the 5th most used social media sites. These platforms will be how I promote my content. I will post Youtube videos every other week and post every other few days. Website Moving forward, I will use my website for background information about me and the activities I am doing at the time. I will also include work history and my portfolio.
  • 13. Professiona l Development Mentor • I will seek a mentor that I respect highly and that respects me. The mentor has to have experience in the industry. I have been seeking previous instructors that I have already experienced being taught by. • I will spend a month for each skill and if I need further assistants, I will seek out more time and resources • Jan, 2022 Formal Education • Entertainment Business Bachelor’s- Sep. 2023 Technical Skills • Digital media and design - LinkedIn Learning, Dec. 2021 • Project management - LinkedIn Learning, Jan. 2022 • Desktop publishing software - Lynda Feb. 2022 Soft Skills • Operation Analysis- LinkedIn , Jan. 2021 • Negotiation - LinkedIn, Feb. 2022 • Systems Analysis- LinkedIn, Mar. 2022
  • 14. Kayla Michele You know how diversity in the workplace is a big problem? Well with my help, I can bring in new diverse talent and employees, as well as, create new and exciting content that focuses on diversity. In fact, I have been a part of events that focus on amplifying black voices. “
  • 15. References Logan Collins - systems engineering intern - linkedin.com. (n.d.). Retrieved November 30, 2021, from https:// www.linkedin.com/in/logan-collins. Megan Gorman - Human Resources - Live Nation ... - linkedin. (n.d.). Retrieved November 30, 2021, from https:// www.linkedin.com/in/megan-gorman-36056a24. Jennifer Zelaya - Sr.. manager, Human Resources - LinkedIn. (n.d.). Retrieved November 30, 2021, from https:// www.linkedin.com/in/jennifer-zelaya-539a3118. Sara Jameson - LinkedIn. (n.d.). Retrieved November 30, 2021, from https://www.linkedin.com/in/sara-jameson . Chase Todaro - multimedia coordinator - 3300+ climbing ... (n.d.). Retrieved November 30, 2021, from https:// www.linkedin.com/in/chasetodaro. 27-2012.00 - producers and directors. O*NET OnLine. (n.d.). Retrieved November 30, 2021, from https:// www.onetonline.org/link/summary/27-2012.00. 11-2021.00 - marketing managers. O*NET OnLine. (n.d.). Retrieved November 30, 2021, from https:// www.onetonline.org/link/summary/11-2021.00. 13-1121.00 - meeting, convention, and event planners. O*NET OnLine. (n.d.). Retrieved November 30, 2021, from https:// www.onetonline.org/link/summary/13-1121.00.