This document discusses various statistics and research related to online video advertising. It finds that 74% of users dislike forced pre-roll video ads that play before video content. Only 5% of online video inventory is considered premium. The document then discusses how native video formats can create new types of video ad placements that are less disruptive to users. It introduces Teads' native video advertising solution, which aims to align user, brand, and publisher interests through a positive user experience with 100% viewable, non-intrusive ads. Finally, it provides statistics on Teads' reach and awards/recognitions.

1. Source: Censuswide Research, Jan 2015
74% of people find being forced
to watch video ads before video content
ruins the online experience
Users do not like
forced advertising

2. OF PRE-ROLL ADS
ARE SEEN LESS
THAN 2S
64%
Viewability
is a challenge
for advertisers
Source: Integral Ad Science Q2 2015

3. Global monthly
ad blocking software users
Source: Apple App Store. September 2015
Adblocker Adoption is Skyrocketing

4. Premium video
inventory is scarce OF ONLINE
VIDEO INVENTORY
IS PREMIUM
5%
Source: Mediametrie / Nielsen July 2014

5. Align the
interests of the
User, the Brand
and the
Publisher
USER EXPERIENCE
ENGAGEMENT
TRUST
MEDIABRANDS
USERS

6. Native video formats
create new video ad
inventory placements
Advertising which
is disruptive
not intrusive
Teads’ Solution:
Native Video Advertising
PREMIUM EDITORIAL
CONTEXT
POSITIVE USER
EXPERIENCE
100%
viewable ads,
100% of the time
VIEWABILITY

7. Introducing inRead
Native video’s flagship format: inRead

8. Partnering with the Best Publishers (EMEA)

9. Partnering with the Best Publishers (US and Latam)

10. Partnering with the Best Publishers (APAC)

11. 720M
Desktop
480M
Mobile & Tablet
1.2 Billion
Unique User
Reach*
A Single Global Access Point to the World’s Most Trusted Media
* Teads Platform November 2015

12. VIDEO AD
SERVING
VIDEO SSP
Oustream and cross device video solution unlocking
premium video inventory
Programmatic sales
INNOVATIVE VIDEO
AD FORMATS
VIDEO AD SERVING
instream and outstream video
formats, multi formats, multi
devices for any type of content
TEADS MANAGED
SERVICES
Web, Mobile and International
Programmatic sales
VIDEO SSP
A Powerful SSP Video Monetization Platform

13. ‘Best Use of Native Advertising’
FESTIVAL OF MEDIA LATAM
‘Best Client Service,
France’
GRAND PRIX MEDIA
‘Best Digital Innovator’
PORTADA LATIN AMERICA AWARDS
Ranked as a ‘Best Place to Work
in New York City’
CRAIN’S BEST PLACE
Finalist ‘Best SSP’, USA
DIGIDAY SIGNAL AWARDS
Awards
‘Best Technology, UK’
IPA AWARD 2014, Nominated in 2015