Jess Britton plans to create a poster and billboard to promote the work of SASH. Photographs will be edited down to a monotone look so that accompanying text stands out clearly. The poster will include more detailed stories while the billboard uses a simple but eye-catching image and brief text to convey its message quickly to passersby. Both are designed to draw attention to SASH's efforts in helping those without access to basic necessities like housing.

1. FINAL PLAN
Jess Britton

2. FONT

3. IMAGES

4. LAYOUT

5. 
The products that I am going to make are a poster and a billboard. I will take a few photographs and edit
them to see which will work the best as a pair. The overall look will be similar to that of SASH, but the use of
images will help promote their work, unlike if it was green and white. This wouldn’t normally draw people in. The
billboard will have an image that is eye catching, but it will have text that stands out and allows the viewer to
understand what's going on in a few seconds. The poster will be the same, but there will be more text to read. The
text will include stories of people that have been helped by the volunteers at SASH. The photographs will be
edited so they look almost monotone, so the text stands out. The font that I am going to use will be quite
curly, but there will be font that I use that is quite simple and easy to read, standard fonts like Times New Roman.
I will use an image of a bedroom for my poster, then an image of a happy family for the billboard. I will use these
images because I want to show that not everyone has these privileges. The layout of the products would be quite
simple, an image would be placed as the background of the campaign, then text will be placed on top that would
bring out the meaning.