The document outlines a project to create a series of 3 posters for a youth housing organization. It discusses the color scheme, fonts, target audiences, resources and personnel needed, and a schedule for the project. The posters will have a green and blue color scheme representing stability and seeking peace, target different age groups, and require a computer, camera, printer, photographer, models, and graphic designer.

1. For this project I will be creating a series of 3 posters that consecutively as a set. I will
ensure that the three posters look similar but are not the exact same. I need them to
convey a very similar message and colour scheme.
The colour scheme that I will be working with will be primarily green with some uses of
blue. The green colours represent stability and endurance, giving us persistence and the
strength to cope with adversity. The blues will be used as they are not too overbearing and
have a meaning of seeking peace and tranquility above everything else, promoting both
physical and mental relaxation.
Content Outline
As far as fonts go I wanted to try and keep it simplistic
without using similar fonts to every other person. I will be
using a different font for the main body of the text and the
large title text.
For the title I am thinking of using the font Top Modern. This font is a serif font that is very
similar to times new roman. I chose Top Modern over Times new roman as Top modern is
slightly more bold and will catch a readers attention. For the body of the text I will be using
something like Comfortaa. This font is almost the opposite of Top modern as it is sans serif and a
very thin font.

2. Here are my two original design ideas for poster series

3. Target Audience
Due to the fact that I am doing a series of 3 posters I decided to try and reach out to
multiple different audiences with my posters.
My first poster will be aimed at people between 16 – 24, hopefully giving information
on how they can get in touch with SASH and be given a place to stay when they are in
need.
My second poster will be aimed at trying to bring in volunteers aged 24+ there is no
strict age limit as basically anyone who is a homeowner can be a volunteer.
My third poster will combine the first two and show both age groups working together
to secure a young person a home to stay in.

4. Resources + Personnel requirements
• The resources I will need will be a computer,
access to computer programs, A camera,
printer, paper.
The personnel that I will require will be a
photographer, a few models, a graphic
designer to decide put it all together, an editor
to ensure that all work is correct and ready to
be produced.

5. Schedule
I will spend the first couple of days perfecting the
layout.
I will then move onto adding the correct images and
creating the proper colour scheme.
I will then spend the final days getting feedback and
ensuring that everything is laid out correctly.