The target reader of "OMG! POP" magazine is a female between 10-14 years old who enjoys spending time with friends, pop music like Taylor Swift, and keeping up with celebrities on social media. She dreams of working in the fashion industry and likes to express her unique style through her clothing. In her free time she enjoys shopping, reading romance novels and films, and dancing to music.

1. Target audience Profile
The reader of ‘OMG! POP’ is a female aged 10-14. She is still in
education in the lower years of high school, and is single, but likes
crushing on celebrity boys, and boys in their classes at school.
She likes having fun with her friends, and is confident in what she
enjoys. She is outgoing and talkative when she’s happy, but when
she’s in a bad mood, she’s very quiet. The reader of this magazine
is hardworking at school, and she knows where she wants to go in
her later life; she wants to work in the fashion industry. She is
honest, imaginative and thoughtful of all her friends and families
needs. Though fashionable in her appearance, she wears what
she likes and what suits her so that her unique style is shown
through her outfits.
In her free time, she enjoys going shopping with her friends, and
loves catching the latest trends in the sale section. She also enjoys
reading books and watching films; her favourite films are Rom-
Com’s like ‘love actually’, and her favourite books are those written
by John Green, for example, ‘looking for Alaska’.
This young girl loves pop music, and it features heavily in her life;
she loves putting it on in her bedroom and dancing and singing
around when she’s got free time, or when she’s getting ready in
the mornings. Her all time favourite singer within the pop genre is
Taylor Swift, and she has recently been to see her in concert. She
enjoys using social networking sites like Face Book and Twitter, so
she can keep up with her favourite celebrities, and keep in contact
with all her friends.
The reader of ‘OMG! POP’ currently reads other pop magazine,
like ‘top of the pops’ as she enjoys finding out all the gossip, and
getting the best advice from different magazines.