1. Table of Contents Analysis… Clash Magazine

2. This is a print screen of Clash Magazine’s table of contents page. The page’s layout is quite simple and the page is split up into page features, regulars and fashion and also the main cover story in the magazine is about Florence and the Machine and it has pages about music and achievements. The page has six main images and the choice of editorial pillars suits the genre of the magazine as it is quite simple and this can be linked to the front cover as the cover is of Florence and the Machine. Also, the layout of the writing is stylish and is also established and this can relate to their target audiences as they are young adults and middle aged people they would want to read a well-designed and exclusive magazine.

3. For the images, the images are of Antony Gonzalez, Florence Welch, The Big Pink and they show them to be model images of them all. All the images all included in the magazine as part of cover stories or features. However, the layout is quite simple and minimalistic as there is a place for writing then the entire of the bottom is full of images which is quite a distinctive and unique layout as not many other magazines do this. The eye flow is unnatural and is like a backwards S shape as we automatically look at the writing first then see the pictures which differs from the Rolling Stone as we automatically see the images first as they are bigger then we read the text.

4. The colour scheme used in this table of contents is similar to the front cover as the main colours are white and black also the fonts used are quite varied as they use a lot of sans serif fonts which can be linked to the cover and rest of magazine as they use a simple font which is straightforward but attractive and appealing. The house style of the magazine seems to be modern and which is the fact that attracts readers is how it is not too full of images or text but the right amount which makes it well-designed and eye-catching.