The document summarizes the results of a survey about magazine preferences. Key findings include:
- The target audience for the magazine is mainly male and between ages 16-20.
- Rock and hip-hop music genres are most popular. The magazine should feature various genres of music.
- Photography and coverage of mainstream artists are most important elements.
- CDs are the most appealing freebies to include.
- Readers prefer coverage of up-and-coming artists over mainstream artists.
- The magazine should be mostly photo-led but include a balance of photos and text.
- Readers want coverage of live music acts and bands like Muse and Linkin Park.