Joel Oleson – CollabShow.com
@joeloleson
• First SharePoint Admin
• Former Microsoft IT & Product Team
• Top 5 SharePoint Influencer over past 3 years
• Popular SharePoint Blogger
• Global Community Builder
• Epic Traveler - TravelingEpic.com – Speaking and Traveling to
over 140 Countries
2
Agenda
•Evolution of the Intranet
•Ways the Traditional Intranet Fails
•Strategies for Designing & Building the
Social Intranet
Evolution of the Intranet
Intranet 2000 – Employee Handbook
• Top Down
• Corporate News
• One Main Page of Links
• Forms, Policies & Procedures
Intranet 2010 – Few to many
• Portal Integration
• Top of Intranet is Corporate Communication
• Then deeper split for Team and Group Collab
• Self Service
• KPIs & Dashboards
• Some attempts at:
• Wikis
• Blogs
Intranet 2014+
• Any Device: BYOD
• Secure: Work from anywhere
• Many to Many Collaboration
• Universal Global yet local
• Unified Streams
• Simplified
Sam Marshall, ClearBox Consulting for the Intranet
Benchmarking Forum
Courtesy:
Infocentric
Enterprise Social Maturity Spectrum
Goals
Measurement
Engagement
Cultural
Change
Courtesy:
ViewDo Labs
Why the Traditional Intranet Fails
Stale Out of Date Information
Disorganized Information & Poor Search
Functionality
Too much focus on tools not enough on
culture
Unclear Strategy
“To err is human. Therefore one of the most important skills we can
develop is course correction. It’s direly important to understand when a
mistake is a mistake, to learn from our indiscretions, to change course
and move forward a better person” – the minimalists
SharePoint Social or Yammer?
Immediate adoption
Rapid innovation
Connect everyone
Organizations see a 25% boost in productivity with social technologies…
“The key to Social Enterprise success…
People don’t need a new siloed channel. They
already have many. ESN is [designed] to help
them collaborate, share, communicate better
to get their work done.”
-Sanjay Abraham, Cap Gemini
Wireframing & Agile
• Focusing on Agile development and wireframing methods, intranet
teams are completing design and deployment within much shorter
timeframes. – Top Intranets Report Norman Nielsen
Tips for incorporating successful design
patterns and best practices into your
intranet• Responsive design on intranets +
Mobile considerations
• Agile development
• Early wireframing to aid development
and buy-in
• Search: Global, local, and people
• Persisted Nav for on and off platform
• Streamline megamenus
• Filmstrips and carousels
• Flat design
• Visual design to support the brand
and desired tone
• Powerful images and photographs
• Continued integration and evolution
of social tools
• Coaxing employees to engage
• Gamification strategies to update
profiles
• Governance
• Organizational vision within a
framework
• Simple UI/UX in templates
Style Guide
Ideas based on Norman Nielsen Top Intranets 2014
•Global Nav
• News, Social Streams & Activity Streams
• Clean UI / Search focused
• Responsive Web Design #RWD
• Simplify / Personalize
App Menu with Icons
Notifications
Personalized Login
Gear for settings
Global Nav Bar
Search, mail, calendar
Global profiles
Global Configuration
Rich persisted login
Network feeds
& Profiles
Groups
Unifies
People, Profiles, Conversations, Emails, Calendars, and
Files across Office 365 and beyond.
Provides you with a rich and seamless collaboration experience across
applications
Content and signals across Office 365 auto-populating
the Office Graph for teams.
Insights derived with machine learning to help YOU get the job done right NOW
Office Graph
Yammer web part
Add on search, team site, my site
or SharePoint page.
Social Streams
Integrated
instant messaging &
communications
notifications
& apps
Social Stream
(Courtesy
Beezy)
Social Stream
(Courtesy
Beezy)
Streams
Notification
Activity Stream
and News
Clean Design
Search focused
Favorites:
Pin documents
Personal
Login
Quick links
Global navbar
Filtered
News:
Blogs
Announce
ments
News
What is the same from
day to day?Cool global Nav bar…
Responsive Web Design +
SharePoint Demo…
Screenshot
Courtesy
harmon.ie
Unified Mobile Stream
SharePoint & Yammer
Filtered News
Lots of pictures
Lots of icons
Pictures of Employees
Screenshot
Courtesy
Ikea
Netherlands
Personalized
• My Pages
• My Apps
• My Contacts
• My Links
Screenshot
Courtesy
City of
Busselton
Personalized
• News
• Sites
• Communities
• Links
Screenshot
gNet
Personalized Widgets
My Work
My Tools & Reports
Career & Benefits
Company
Screenshot
courtesy of
Target
Canada
Recommended based on
your interests or profile
Clean Design
information filtered by
popularity
Regional Editions based
Screenshot
Hufingtonpost.com
Activity Stream
Site AlertsProfile plus
Recent Docs
Quick Links
Icon based shortcuts
Global Nav
Site Nav
Screenshot appears
courtesy of Disney
Consumer Products
4 Pages instead of 1…
Icons for Apps
Unified Stream for
News, Social, & External News +
Site Activities and Calendars
Do you feel the
Brand?
Personalized
Social Stream
News
Performance
Dashboard
Screenshot
courtesy of
Virgin
America
Wrap up & Action Items
• Focus on Culture
• Strategy based on Iterative #Agile Listen and FailFast approach
• Continuous Development
• Responsive Web for Mobile and Devices you can’t anticipate
• Focus on the Big Picture Business Needs (Not Platform and Features)
and the Solutions and Biz Justification (ROI/REJ) will come
• Let’s connect socially! - Joel Oleson
• http://www.collabshow.com & http://travelingepic.com
Microsoft Enterprise Social Resources
Engage us in the SPC14 Social Track SPC14 announcement: Work like a network! Enterprise social and the future
of work
Sites, Blogs & Twitter
 Collabshow.com
 Blog.viewdolabs.com
 Enterprise Social Customer Success - Yammer Success Center - EnterpriseSocial.com - The Responsive Org
 Admin & IT - Developers - Yammer App Directory - Office Store - Yammer Ignite
 Blogs Yammer Office 365 Twitter @Yammer @Office365
Research/Whitepaper
 Gartner: Magic Quadrant for Social Software in the Workplace Evolution of the networked enterprise: McKinsey Global
Survey results Yammer’s 2013 Business Value Survey Results The Rise Of Enterprise Social Networks
Press
 How Red Robin Transformed Its Business With Yammer How Teach forAmerica gets the most out of Yammer on a
shoestring budget HK firm creates idea melting pot for 4,000 employees LexisNexis found that employees who use
Yammer are way happier Switching to Yammer let this company slash helpdesk calls and save $1.5 million a year
How Microsoft got its own employees to use Yammer
Videos
 Move Faster Together Transform the Way You Work with Yammer
#WorkLikeANetwork
Sponsoredby
Strategy for Social Intranet Success

Strategy for Social Intranet Success

  • 2.
    Joel Oleson –CollabShow.com @joeloleson • First SharePoint Admin • Former Microsoft IT & Product Team • Top 5 SharePoint Influencer over past 3 years • Popular SharePoint Blogger • Global Community Builder • Epic Traveler - TravelingEpic.com – Speaking and Traveling to over 140 Countries 2
  • 3.
    Agenda •Evolution of theIntranet •Ways the Traditional Intranet Fails •Strategies for Designing & Building the Social Intranet
  • 4.
  • 5.
    Intranet 2000 –Employee Handbook • Top Down • Corporate News • One Main Page of Links • Forms, Policies & Procedures
  • 6.
    Intranet 2010 –Few to many • Portal Integration • Top of Intranet is Corporate Communication • Then deeper split for Team and Group Collab • Self Service • KPIs & Dashboards • Some attempts at: • Wikis • Blogs
  • 7.
    Intranet 2014+ • AnyDevice: BYOD • Secure: Work from anywhere • Many to Many Collaboration • Universal Global yet local • Unified Streams • Simplified
  • 9.
    Sam Marshall, ClearBoxConsulting for the Intranet Benchmarking Forum
  • 10.
  • 11.
    Enterprise Social MaturitySpectrum Goals Measurement Engagement Cultural Change Courtesy: ViewDo Labs
  • 12.
    Why the TraditionalIntranet Fails
  • 13.
    Stale Out ofDate Information
  • 14.
    Disorganized Information &Poor Search Functionality
  • 15.
    Too much focuson tools not enough on culture
  • 16.
  • 17.
    “To err ishuman. Therefore one of the most important skills we can develop is course correction. It’s direly important to understand when a mistake is a mistake, to learn from our indiscretions, to change course and move forward a better person” – the minimalists
  • 18.
    SharePoint Social orYammer? Immediate adoption Rapid innovation Connect everyone
  • 19.
    Organizations see a25% boost in productivity with social technologies…
  • 20.
    “The key toSocial Enterprise success… People don’t need a new siloed channel. They already have many. ESN is [designed] to help them collaborate, share, communicate better to get their work done.” -Sanjay Abraham, Cap Gemini
  • 23.
    Wireframing & Agile •Focusing on Agile development and wireframing methods, intranet teams are completing design and deployment within much shorter timeframes. – Top Intranets Report Norman Nielsen
  • 24.
    Tips for incorporatingsuccessful design patterns and best practices into your intranet• Responsive design on intranets + Mobile considerations • Agile development • Early wireframing to aid development and buy-in • Search: Global, local, and people • Persisted Nav for on and off platform • Streamline megamenus • Filmstrips and carousels • Flat design • Visual design to support the brand and desired tone • Powerful images and photographs • Continued integration and evolution of social tools • Coaxing employees to engage • Gamification strategies to update profiles • Governance • Organizational vision within a framework • Simple UI/UX in templates Style Guide Ideas based on Norman Nielsen Top Intranets 2014
  • 25.
    •Global Nav • News,Social Streams & Activity Streams • Clean UI / Search focused • Responsive Web Design #RWD • Simplify / Personalize
  • 30.
    App Menu withIcons Notifications Personalized Login Gear for settings
  • 34.
    Global Nav Bar Search,mail, calendar Global profiles Global Configuration
  • 35.
  • 37.
    Groups Unifies People, Profiles, Conversations,Emails, Calendars, and Files across Office 365 and beyond. Provides you with a rich and seamless collaboration experience across applications
  • 38.
    Content and signalsacross Office 365 auto-populating the Office Graph for teams. Insights derived with machine learning to help YOU get the job done right NOW Office Graph
  • 39.
    Yammer web part Addon search, team site, my site or SharePoint page.
  • 41.
    Social Streams Integrated instant messaging& communications notifications & apps
  • 42.
  • 43.
  • 44.
  • 47.
    Clean Design Search focused Favorites: Pindocuments Personal Login Quick links Global navbar Filtered News: Blogs Announce ments News
  • 49.
    What is thesame from day to day?Cool global Nav bar…
  • 52.
    Responsive Web Design+ SharePoint Demo…
  • 53.
  • 55.
    Filtered News Lots ofpictures Lots of icons Pictures of Employees Screenshot Courtesy Ikea Netherlands
  • 56.
    Personalized • My Pages •My Apps • My Contacts • My Links Screenshot Courtesy City of Busselton
  • 57.
    Personalized • News • Sites •Communities • Links Screenshot gNet
  • 58.
    Personalized Widgets My Work MyTools & Reports Career & Benefits Company Screenshot courtesy of Target Canada
  • 59.
    Recommended based on yourinterests or profile Clean Design information filtered by popularity Regional Editions based Screenshot Hufingtonpost.com
  • 61.
    Activity Stream Site AlertsProfileplus Recent Docs Quick Links Icon based shortcuts Global Nav Site Nav
  • 62.
    Screenshot appears courtesy ofDisney Consumer Products 4 Pages instead of 1… Icons for Apps Unified Stream for News, Social, & External News + Site Activities and Calendars
  • 63.
    Do you feelthe Brand? Personalized Social Stream News Performance Dashboard Screenshot courtesy of Virgin America
  • 64.
    Wrap up &Action Items • Focus on Culture • Strategy based on Iterative #Agile Listen and FailFast approach • Continuous Development • Responsive Web for Mobile and Devices you can’t anticipate • Focus on the Big Picture Business Needs (Not Platform and Features) and the Solutions and Biz Justification (ROI/REJ) will come • Let’s connect socially! - Joel Oleson • http://www.collabshow.com & http://travelingepic.com
  • 65.
    Microsoft Enterprise SocialResources Engage us in the SPC14 Social Track SPC14 announcement: Work like a network! Enterprise social and the future of work Sites, Blogs & Twitter  Collabshow.com  Blog.viewdolabs.com  Enterprise Social Customer Success - Yammer Success Center - EnterpriseSocial.com - The Responsive Org  Admin & IT - Developers - Yammer App Directory - Office Store - Yammer Ignite  Blogs Yammer Office 365 Twitter @Yammer @Office365 Research/Whitepaper  Gartner: Magic Quadrant for Social Software in the Workplace Evolution of the networked enterprise: McKinsey Global Survey results Yammer’s 2013 Business Value Survey Results The Rise Of Enterprise Social Networks Press  How Red Robin Transformed Its Business With Yammer How Teach forAmerica gets the most out of Yammer on a shoestring budget HK firm creates idea melting pot for 4,000 employees LexisNexis found that employees who use Yammer are way happier Switching to Yammer let this company slash helpdesk calls and save $1.5 million a year How Microsoft got its own employees to use Yammer Videos  Move Faster Together Transform the Way You Work with Yammer #WorkLikeANetwork
  • 66.