This document provides social media tips for college newsrooms on Twitter and Facebook. It discusses establishing a persona, following relevant accounts, interacting with users, engaging audiences with questions and multimedia, and monitoring analytics. Key recommendations include responding to comments, being transparent, addressing criticism respectfully, thinking like students, retweeting news/photos, asking for tips from followers, and live-tweeting events with hashtags.
How YOU Can Change Greek Stereotypes, One Tweet At A Time Jenny Pollock
The battle against Greek Life stereotypes may seem never ending. Luckily, we can prepare you with the weapons to break down the assumptions and use your powers for good. We’re talking about taking your organization’s communication to the next level, one tweet or post at a time! This session will focus on high level values based communication strategies that use free tools! We’ll share the good, the bad, and the ugly aspects of social media and teach you how to improve your personal, chapter, and community image. This session is for rookies, armatures, and experts; we’ve got you covered! Social Media will transform your organization and YOU!
How YOU Can Change Greek Stereotypes, One Tweet At A Time Jenny Pollock
The battle against Greek Life stereotypes may seem never ending. Luckily, we can prepare you with the weapons to break down the assumptions and use your powers for good. We’re talking about taking your organization’s communication to the next level, one tweet or post at a time! This session will focus on high level values based communication strategies that use free tools! We’ll share the good, the bad, and the ugly aspects of social media and teach you how to improve your personal, chapter, and community image. This session is for rookies, armatures, and experts; we’ve got you covered! Social Media will transform your organization and YOU!
Your e identity and social media etiquette for xciteSarah Jones
Social Media Etiquette and Digital Portfolio presentation for high school female engineering camp (XCITE) at Louisiana State University. The students participate in an activity at the beginning and complete a worksheet for starting their digital portfolio.
Making friends as an adult can be difficult, but social media makes it easier. Find out how to use communities like Twitter, Tumblr and DailyMile to make lifelong friends and training buddies from three friends who met online!
#CazSM U: The Role of Social Media on your IdentityDouglas Strahler
This presentation examines how social media effects our identities in both positive and negative ways. Topics include mini case studies and tips to optimize your social media presence. This presentation was given to Cazenovia College on February 6th, 2017.
5 Ways to Find Your Voice, Share Your Passion, and Build a Platform - NNSTOY17Vicki Davis
We all have a social media voice. Learn how to use yours for good. The National State Teachers of the Year will be learning and talking about how to have social media success.
Your e identity and social media etiquette for xciteSarah Jones
Social Media Etiquette and Digital Portfolio presentation for high school female engineering camp (XCITE) at Louisiana State University. The students participate in an activity at the beginning and complete a worksheet for starting their digital portfolio.
Making friends as an adult can be difficult, but social media makes it easier. Find out how to use communities like Twitter, Tumblr and DailyMile to make lifelong friends and training buddies from three friends who met online!
#CazSM U: The Role of Social Media on your IdentityDouglas Strahler
This presentation examines how social media effects our identities in both positive and negative ways. Topics include mini case studies and tips to optimize your social media presence. This presentation was given to Cazenovia College on February 6th, 2017.
5 Ways to Find Your Voice, Share Your Passion, and Build a Platform - NNSTOY17Vicki Davis
We all have a social media voice. Learn how to use yours for good. The National State Teachers of the Year will be learning and talking about how to have social media success.
Social Tools: Social search, verification, crowdsourcing and curationMandy Jenkins
Handout featuring a number of social media tools for journalism as a companion to presentations given August 2013 at the Summer School for Investigative Reporting at SSE Riga, Latvia.
Crowdsourcing, Searching Social Media and Curation Resource ListMandy Jenkins
Tools to help journalists find eyewitnesses during breaking news, find sources for stories, curate social media and conduct crowdsourcing projects with readers.
6 Suggestions for Successful Student StorytellingTim Nekritz
SUNY Oswego's Tim Nekritz, director of digital communications, and student Lizzy Marks discuss how to find, empower and encourage student storytellers to enhance your social ecosystem.
Learn about the usefulness of social media to college professionals--specifically those professionals at Palmer College of Chiropractic. This presentation is part of the Palmer Marketing & Communication Department's Best Practices Series
Sharon Goldmacher, president of Communications 21 was in Charlotte, North Carolina speaking at the Central Intercollegiate Athletic Association (CIAA) Annual Spring Meeting Assembly. She addressed the conference sports information directors about social media for college athletics.
Social Media & Thought Leadership - ICFJMandy Jenkins
A presentation on self-branding, curation, blogging, crowdsourcing and community engagement for journalists originally given at the International Center for Journalists on March 1, 2012
Entering the Freelance life as a LeaderMandy Jenkins
When it is time to leave editorial leadership (or you lose your job), news, product and digital leaders have options to leverage their skills and experience.
An overview of tips, tricks, pitfalls and workflows for verifying images and videos from eyewitnesses on social media, presented by Storyful at News Xchange in Berlin on Oct. 30, 2015.
Breaking News and Social Verification - #ONACampMandy Jenkins
Tips, tools and best practices for searching social networks, finding eyewitnesses and verifying social content in breaking news situations (and beyond). Presented June 12, 2015 at the Indianapolis Star for #ONACamp.
For more, see storyful.com
A presentation aimed at working Indian journalists on social media tools and skills that aid in finding eyewitnesses and expert sources, as well as ways to involve readers in the stories they report. Delivered in September 2014.
A presentation aimed at business owners and marketing strategists in India about how social media has changed the customer-business relationship and what lies ahead for all industries in the field. Delivered in September 2014.
A presentation aimed at NGOs, non-profit organizations and activists in India about how social media has changed the dynamic with the audience. Delivered in September 2014.
How Social Media is Changing JournalismMandy Jenkins
A presentation aimed at young journalists in India about how social media has changed the journalism industry and what lies ahead for journalism jobs. Delivered in September 2014.
How Digital Has Changed News, Leadership and Our Paths to GreatnessMandy Jenkins
A speech I gave to young journalists and educators on leadership, careers and the evolution of digital media at the College Media Associations NYC14 conference in March 2014.
Crowdsourcing for Journalism: KipCamp 2014Mandy Jenkins
Crowdsourcing tools and tips for journalists, including tips on verifying information found on social media. From the April 201r edition of the Kiplinger Fellowship program at Ohio State University.
Maximize Your Social Media: Branding and JournalismMandy Jenkins
Tips for using popular social media tools like Twitter and Facebook for journalism, as well as crafting a social media strategy to help build your brand. Presented for Newstrain Seattle, 10/2013
Tap Into the Crowd: Searching & Crowdsourcing for JournalistsMandy Jenkins
Tips, tricks and tools for finding eyewitnesses during breaking news, identifying expert sources, conducting crowdsourcing projects and curating social media. Presented 10/2013 at Newstrain seattle.
Social Media Strategy for Entrepreneurial JournalismMandy Jenkins
A brief glance at tips for crafting a social media strategy aimed at journalism entrepreneurs. Presentation given 9/12/2013 for the New Media Women Entrepreneurs Summit at the National Press Club.
Tools and tactics for searching social networks on a real-time basis - and how to verify sources, users, info and photos received via these searches. Presented August 2013 at the Summer School for Investigative Reporting at SSE Riga, Latvia.
Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.
3. Questions to Ask
• What sort of tone is right for my audience?
• Who is my audience?
• What do they want?
• When is my audience online?
4. Who You Should Follow
• Other on and off-campus publications
• Student and local blogs
• Those who RT and reply to you
• Popular people in the local Twittersphere
• Your staff
5. Finding who to follow
• By subject/location: Twellow.com,
Wefollow.com
• Look at others’ follows/followers
• Spy on Twitter lists/Search
Listorious.com
7. 8 Rules of Social Interaction
1. Respond to replies, comments and questions
(especially questions) everywhere
2. Be transparent in all you do
3. Ask for help when you need it
4. Be thankful
8. 8 Rules of Social Interaction
5. Make corrections quickly and publicly
6. Address criticism without spats
7. Be consistent
8. Don't just push your content out
10. Think like a student!
It snowed - are sidewalks plowed? Are
classes on time? Is there an awesome
thing happening today? Wha? Free
burritos? What's going on tonight?
What happened last night?
23. Create An Engaging Presence
Take advantage of timeline with photos,
milestones and videos
24. Whatever You 'Like'
• What would you share on Facebook?
• Ask questions, feature the responses in
stories
• During news, you can't overpost
• Photos and videos work well
26. Wording Matters
• Posed Questions +64%
• Call to read or take a closer look +37%
• Personal reflections +25%
• Clever, catchy tone +18%
% more feedback over average
Source: Facebook