Everybody knows that they have to be on social media and have been hearing that for years. You're already on the big three of social media (Facebook, LinkedIn and Twitter), but what else is there to do? This seminar will cover the following topics to answer that question: * Designing your social strategy * Changes in social networks that have changed the way users interact with their services (for example, Facebook's Timeline) * Other services you need to be on (YouTube, Google+ and Pinterest) * Mobile social media * Tips and tactics to get the most out of your time