SM Marketing: Is It a Fad

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Bluewire Media

Sarah McVeigh Bluewire Media Brisbane web design Web copywriter @Bluewire_Media

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2. Your worst fear

3. Twitter, Facebook, Blogs & YouTube

4. Your Social Strategy

5. Q&ASarah McVeigh, Bluewire Media

7. Sarah McVeigh Bluewire Media Brisbane web design Web copywriter @Bluewire_Media

8. Show of hands show of hands?

9. Fears associated with social media

10. Worried people might say bad things about you or your organisation?

11. Start an argument? Start an argument?

12. Say something wrong?

13. Get sued?

14.

15. Don’t have time? No time?

16.

17.

18. Monitor

19. RELAX

20. It’s just like real life!

21.

22.

23.

24. Speaker RTs

25. Delegate tweets

26. Win

27. Never SPAM

28. Damage Control

29.

30.

31.

32. Style Bubble

33.

34. Will It Blend? Cost? $50 Views: 7,803,123 Total Channel Views: 94,945,499 700%

35. Social Strategy - Beginner Set up company pages Secure your URL Good content & enable sharing Watch, monitor & listen Join in

36. Social Strategy - Intermediate

37. Things to consider

38.

39.

40.

41. WHO USES TWITTER? Journalists News outlets Political parties Politicians Nurses Supporters An opportunity to set the agenda

42. Q & A

43. Enjoy yourself!

44. Resources Today’s slides Social Media Strategy work book Bluewire ‘how to’ guide for social media www.bluewiremedia.com.au/queenslandnursesunion

45. Sarah McVeigh - Bluewire Media www.bluewiremedia.com.au sarah.mcveigh@bluewiremedia.com.au @Bluewire_Media BluewireMedia BluewireMedia LinkedIn.com/in/adamfranklin (Bluewire’sMarketing Manager)

Editor's Notes

Explain how Twitter works. Follow each other – both people you do and don’t know.Share messages and ideas.
A great example of online authority. Good thing is, Southwest were actually monitoring what was being said about them.

SM Marketing: Is It a Fad

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Editor's Notes