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Smart Button Overview


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Smart Button's on-demand, web-based loyalty platform (SBLP) helps companies identify their most loyal customers, tailor and segment customer data and use that information to market more effectively.

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Smart Button Overview

  1. 1. About Smart Button Smart Button is a leading developer of loyalty marketing solutions and rewards programs for the retail, sports, entertainment and leisure industries. Smart Button’s on-demand, web-based loyalty The value that Smart Button delivers for all of our platform (Smart Button Loyalty Platform - SBLP) clients remains consistent – the SBLP, backed helps companies identify their most loyal customers, by superior service and industry expertise, tailor and segment customer data and use that delivers extraordinary capabilities at a predictable information to market more effectively. and affordable cost with a high degree of reliability, incredible expedition and proficiency. The SBLP enables clients to capture, track and profile We know you'll immediately see the benefits of in-depth information about their customers/patrons membership marketing as soon as you see our across multiple transactions and touch points. It loyalty solution in action. provides comprehensive insight into valuable information that can help clients build one-to-one relationships with their patrons. Smart Button has been helping organizations achieve FEATURES OF THE SMART BUTTON LOYALTY PLATFORM their business goals by creating a robust loyalty and INCLUDE: rewards program that helps aid with customer acquisition, customer retention, customer activation Segmentation and customer reactivation. Data Management Bulk Email Capabilities CRM Features Since its inception in 1994, Smart Button has quickly RFM/LTV become an industry leader in the development and Targeted Coupons implementation of affordable loyalty marketing POS Promotions solutions and rewards programs for clients in the Web Services Interface sports, entertainment, leisure, gaming and retail Patron Portal industries. Online Rewards Store Analytics Clients include Kampgrounds of America, Inc. (KOA), Client Driven Blog Oakland Raiders, San Diego Padres, Arizona Message Boards Diamondbacks, Mike’s Famous Harley-Davidson, Product Code Promotions Churchill Downs, the Los Angeles Sparks and Surveys George Mason University. Online Enrollment Campaign Management Smart Button Raffles 300 Creek View Road Kiosks Suite 202 Newark, DE 19711
  2. 2. Benefits Loyalty creates a bond that makes your company the first choice in the hearts and minds of your customers. Creating this relationship requires a complete understanding of your customers and what drives their behavior. At Smart Button, we provide you with the tools needed to build a marketing database and identify, track, reward, communicate to and develop a loyal customer base. We provide you with dedicated professionals who can help you get your rewards program up and running. Affordable & Cost-Effective Loyalty Solution Smart Technology. Smart Marketing. We offer an affordable loyalty solution to customers Reduce advertising costs and cut media spend by who don’t have millions of dollars to invest in a making intelligent marketing decisions. Today’s high custom loyalty solution. We provide an “off the shelf” tech world enables organizations to build direct, loyalty solution with dozens of built-in features that personal relationships with customers through a many large venues use on a daily basis. You’ll enjoy loyalty and rewards program. Such programs are an this same technology and features at a fraction of a alternative to traditional advertising and marketing cost. efforts. As a result, media spending can be reduced. Begin to see a greater ROI on your marketing dollars A Loyalty Solution that Gets Results by investing in your customer base to learn more about them and develop one-to-one marketing With our extensive experience in designing and programs to reach them. Best of all, results can be managing relationship marketing programs, we are measured and ROI tracked. able to help clients in the key areas of building a marketing database, patron retention, bringing back Ownership & Privacy lapsed customers and increasing per-visit spending. Any customer data collected is yours. You own it. We’re not like the others, we don’t want to make Industry Recognition money from your customer data. Our technology is established. Smart Button is a Loyalty is All We Do leader in the development of customer loyalty We specialize in loyalty solutions. Loyalty is all we solutions for the gaming, sports, entertainment, do! Our primary focus is providing a superior leisure, retail and restaurant industries. The company product that allows our customers to develop is recognized as an innovator in providing a high- relationships with their customers. Customers value impact, quality loyalty marketing software solutions our products because of their ease of use, flexibility to its customers that actually gets results. to connect to multiple systems, affordable cost and best of all, the ability to actually produce measurable Flexible Technology results. The result is increased revenue for our Interface with multiple systems within your venue customers. (and even at off-site locations) with our application. Whether it’s your POS system, concessions, User-Friendly Interface admissions, your customer management system, If you know how to point and click, then you already ticketing and even your own web site, you are then know how to use our application. It’s that easy. able to gather data from and about your customers from multiple touch points and build an accurate picture of who your customers are, their interests, behavior and purchase patterns Smart Button 300 Creek View Road Suite 202 Newark, DE 19711