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Social Media Marketing For Business Rostron Carlyle Seminar

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Bluewire Media
Bluewire Media

Social Media for Business by Adam Franklin at the Rostron Carlyle Solicitors seminar on the Legal Risks of Social Networking.

Technology
1 of 35
Adam Franklin, Bluewire Media ,[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Marketing
 
Adam Franklin ,[object Object],[object Object],[object Object],[object Object],[object Object]
Show of hands
 
Say nasty things?
Start an argument?
Say something wrong?
Get sued?
Get fired?
Don’t have time?
 
 
Monitor
RELAX…
It’s just like real life!
 
 
 
Speaker RTs
Delegate tweets
Win
Never SPAM
Damage Control
 
 
 
 
Will It Blend? ,[object Object],[object Object],[object Object],[object Object]
Social Strategy - Beginner ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Strategy - Intermediate Build (genuine) Relationships & share Drive visitors to website Good content to Inform, Entertain Persuade & Influence
Q & A
Enjoy yourself!
Bonus ,[object Object],[object Object],[object Object]
Adam Franklin - Bluewire Media www.BluewireMedia.com.au [email_address] @Franklin_Adam BluewireMedia BluewireMedia LinkedIn.com/in/AdamFranklin

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Social Media Marketing For Business Rostron Carlyle Seminar

Editor's Notes

  1. Blank screen & talk about my 1 st campaign. Learnt 2 brutal lessons. 1. Easy to Stuff Up 2. Most don’t read it. But I’ve made mistakes & learnt so Ill share that.
  2. GAME Time. Stand up with Facebook, Twitter, Linked In, Blog, You tube, MySpace…. Last people standing get a wine.
  3. Whitepaper in work book + 101 Tips
  4. Twitter joke led to Terror Act arrest and airport life ban Twitter ‘joke’ about blowing up an airport saw a guy banned for life. Robin Hood airport is closed," he wrote. "You've got a week and a bit to get your shit together, otherwise I'm blowing the airport sky high!!"
  5. Be prepared for other people’s opinion
  6. Twitter joke led to Terror Act arrest and airport life ban Twitter ‘joke’ about blowing up an airport saw a guy banned for life. Robin Hood airport is closed," he wrote. "You've got a week and a bit to get your shit together, otherwise I'm blowing the airport sky high!!"
  7. Dominos employees ‘Dirty, Disgusting Dominoes Pizza’  Fired. Facebook sickie
  8. It takes time & effort.
  9. Done properly can have a positive effect IF you know & follow the rules!
  10. Social media is like one big cocktail party. Meeting new people, hanging out with people we like. LISTEN, ASK, NEVER SHOUT
  11. All marketers are keen for these 1-on-1 convos.
  12. All marketers are keen for these 1-on-1 convos.
  13. All marketers are keen for these 1-on-1 convos.
  14. All marketers are keen for these 1-on-1 convos.
  15. All marketers are keen for these 1-on-1 convos.
  16. All marketers are keen for these 1-on-1 convos.
  17. Last year’s presentation was about DESIGN this is about creating great content