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Social Media
A College / Career Literacy
twitter: @mwniehoff
e-mail: mwniehoff@gmail.com
cell: (559) 287-4078
blog: changingislearning.blogspot.com
website: michaelniehoff.com
Michael W. Niehoff
Systems & Leadership Coach, FCOE
Former Principal Minarets HS
Past CUE/CVCUE Site Leader of the Year
Past Region IX ACSA Secondary Principal of the Year
Social Media
A College & Career Literacy
follow me:
@mwniehoff
and I’ll
follow you
#fallcue
is it a
selfie generation?
is this really
a new phenomenon?
or are we a
connected society?
EVERYDAY
IS YOUR
RESUME
YOUR
PERSONAL
BRAND
ONE’S
PLN
Your Students’
STORY
Your Staff’s
STORY
Your School’s
STORY
Social Media
Literacy
“Social Media Literacy is having the
proficiency to communicate appropriately,
responsibly and to evaluate conversations
critically within the realm
of socially-based technologies.”
- Researcher Karen Tillman
Higher Ed
1/4
Higher Ed
1/3
Careers
51%
Careers
10%
training?
–Electronic Communications: Adapting
presentation materials for web-based,
videoconference, and teleconference formats;
tailoring the agenda and content for a
geographically diverse audience; using
social media effectively.
training?
• California Education Code §234(b) which ensures
“local educational agencies continue to work to
reduce discrimination, harassment, violence,
intimidation, and bullying”.
• The code now states “bullying, including bullying
committed personally or by means of an electronic
act, which includes the posting of messages on a
social network Internet Website…”.
Bullying and California Ed Code
ART
MUSIC
PHOTOGRAPHY
PERFORMANCE
WRITING
BUSINESS
PUBLISHING
one student’s
journey
one student’s
journey
tabitha’s book
http://tabithasbookblog.com/
one student’s
journey
News Feed Right?
Event Promotion
Curriculum..
live feeds from the classroom
Opportunities
Student Recognition
Awards....
Your Living Yearbook
Staff Recognition
Motivational, Inspirational
Professional Issues
Sharing Student Work
Sharing Staff Work
Social Emotional Health
Cultural/Diversity Ed.
Field Trips, Real World
Alumni Connections
bonus item
from your
phone
the power of the #
ownership, voice
INSTRUCTIONAL
USES
Lessons...
• For example... Create a
hashtag ...
• #FrenchRevolution
• Takes users straight to
“your own space” on
Twitter..this is like having
an on-line class
• Instantly becomes an on-
line threaded discussion
that outlasts the shelf life
of that class that day
Surveys and Opinions
without talking to you
• Instant results by favorites and retweets to
your lessons, events and projects
Relationships w/students
• 140 characters
does not seem
like a great deal
until you see
them in their
own twitter
world.
• Reciprocity
• Accountability
• What is really
important
THE FOLLOWING...
• Those who follow
• Those who have followers
• Why?
https://goo.gl/0O1ukx
How to create
a class page
#caedchat
(Sundays @ 8:00 p.m.)
Twitter Chats
Teachers Should
Know About
http://goo.gl/c6Dy9t
EVERYDAY
IS YOUR
RESUME
YOUR
PERSONAL
BRAND
ONE’S
PLN
Your Students’
STORY
Your Staff’s
STORY
Your School’s
STORY
photos courtesy of:
pixabay
Social Media
The New Literacy
college & career stats courtesy of:
careerbuilder.com
Never miss a chance to…..
twitter: @mwniehoff
e-mail: mwniehoff@gmail.com
cell: (559) 287-4078
blog: changingislearning.blogspot.com
website: michaelniehoff.com
Social Media
A New Literacy
Michael W. Niehoff

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